Looking at how Britain pays its way in the world today. Like Andrew Marr’s History of Modern Britain or Michael Palin’s Himalaya, the book will have a coherence and life beyond the television series, looking at some issues in greater depth, and telling additional stories to illustrate some of the ideas. This book is about the things that Britain produces in order to pay its way in the world, from physical goods that we can see and feel, to intangible services that are much harder to quantify.
"Consuming 'Made in Britain'"
Low-level dishonesty is rife everywhere, in the form of exaggeration, selective use of facts, economy with the truth, careful drafting - from Trump and the Brexit debate to companies that tell us 'your call is important to us'. How did we get to a place where bullshit is not just rife but apparently so effective that it's become the communications strategy of our times? This brilliantly insightful book steps inside the panoply of deception employed in all walks of life and assesses how it has come to this.
Series 10 of the programme that cuts through confusion, statistics, and spin to present a clearer view of the business world, through discussion with people running leading and emerging companies. In these 10 episodes, Evan Davis and guests swap thoughts on capitalism and peaking in business, discuss the automotive industry and the pros and cons of a salary, and speak about startups and big egos.