The Purpose Effect is aimed at both leaders and employees who wish to achieve a purpose mind-set on a personal level, for the organization where they are employed, and in their role at work, too. A business leader who is committed to purpose will create purpose for the organization. An employee who feels his/her personal sense of purpose is being fulfilled at work will be an invaluable asset to productivity and success.
Flat Army arms you with powerful tools for overcoming resistance to change and creating a culture of collaboration, engagement, and employee empowerment. Your people are your most valuable asset, and if you want them to excel (and your profits to soar), you'll need to abandon your traditional command-and-control management style and adopt a collaborative, open leadership approach - one that engages and empowers your people. While this isn't a particularly new idea, many leaders, while they may pay lip service to it, don't really understand what it means.
"A bit slow for my taste, but a good listen."