Great leaders anticipate the future. But the reality is that the vast majority of people fear the unknown. Most would rather stick with the status quo than go somewhere new, especially because they know change is hard and risky. According to Nancy Duarte, acclaimed author of Resonate, and Patti Sanchez, a communications expert, change doesn't have to be so hard. With the right communication tools, leaders can inspire others to long for a brighter future and move them to make it a reality.
"Beyond the Hero's Journey"