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Mark Van Rijmenam

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  • Think Bigger: Developing a Successful Big Data Strategy for Your Business | Mark Van Rijmenam

    Think Bigger: Developing a Successful Big Data Strategy for Your Business

    • UNABRIDGED (9 hrs and 8 mins)
    • By Mark Van Rijmenam
    • Narrated By Erik Synnestvedt
    • Whispersync for Voice-ready
    Overall
    (61)
    Performance
    (53)
    Story
    (54)

    Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business. Offering real-world insight and explanations, this audiobook provides a roadmap for organizations looking to develop a profitable big data strategy...and reveals why it's not something they can leave to the I.T. department. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.

    alexsticy says: "Very basic"
  • Mark Van Rijmenam on the Benefits of Big Data | Mark Van Rijmenam

    Mark Van Rijmenam on the Benefits of Big Data

    • ORIGINAL (11 mins)
    • By Mark Van Rijmenam
    • Narrated By Dave Summers
    Overall
    (0)
    Performance
    (0)
    Story
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    Mark Van Rijmenam, author of the new book Think Bigger, is a strategist who advises organizations on how to effectively manage their big data. He describes what big data is, why organizations should use it, and how they can benefit from it. Rijmenam suggests companies should deal with it now before it is too late - those that fail to manage big data today will cease to exist 10 to 15 years from now. He offers four tips companies should follow in order to handle their consumers’ privacy information responsibly.

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