For Jim McCann, the founder and CEO of the world’s leading florist, 1-800-Flowers.com, being open and ready to speak to a variety of audiences is his most powerful leadership tool. In Talk Is (Not!) Cheap, McCann illustrates how the art of conversation leadership - the process he developed to engage others and create forward momentum in the workplace - can be used to inspire, innovate, and win. Using a blend of how-to and insightful personal stories, this audiobook argues that the gift of gab may just be the most critical (and undervalued) skill set in today’s workplace.
Jim McCann of 1-800-Flowers and author of Talk Is Not Cheap wants you to talk to your employees. Not just because it's the nice thing to do (though it is). But once you've established a rapport with people, it's much easier to be an effective leader. They'll trust you, and you'll have more insight into what motivates them individually. Talk is not cheap; it's worth quite a lot.