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Donald A. Norman

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  • The Design of Everyday Things | Donald A. Norman

    The Design of Everyday Things

    • UNABRIDGED (7 hrs and 58 mins)
    • By Donald A. Norman
    • Narrated By Peter Berkrot
    Overall
    (450)
    Performance
    (370)
    Story
    (364)

    First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new frontier. The Design of Everyday Things is a powerful primer on how - and why - some products satisfy customers while others only frustrate them.

    Sean says: "Badly needs updating"
  • The Design of Future Things | Donald A. Norman

    The Design of Future Things

    • UNABRIDGED (5 hrs and 41 mins)
    • By Donald A. Norman
    • Narrated By Bill Quinn
    • Whispersync for Voice-ready
    Overall
    (61)
    Performance
    (34)
    Story
    (34)

    In The Design of Future Things, best-selling author Donald A. Norman presents a revealing examination of smart technology, from smooth-talking GPS units to cantankerous refrigerators. Exploring the links between design and human psychology, he offers a consumer-oriented theory of natural human-machine interaction that can be put into practice by the engineers and industrial designers of tomorrows thinking machines.

    Lieberoth (lieberoth.wordpress.com) says: "The design of future cars - a view from 2007"
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