The case that I make for diversity and inclusion is not just sociological or democratic: it is a business strategy. That is the focus of this book. I developed this framework for corporations and associations. It will show you how to increase your revenues directly, through understanding the pathways that I provide, and by implementing the Big Six Action Plan that I outline, so that you can take a comprehensive and holistic business approach to diversity & inclusion in your own company.
The need for and demands on leadership have changed radically in the past few years. To be a dynamic and effective leader of a 21st-century organization or corporation requires an entirely different strategy and set of skills than it did just five or ten years ago. In fact, much of the best advice and examples from even the last decade no longer apply.
A diversity strategy for your enterprise is one of the best investments that you can make. It is not only wise social policy: in the 21st century, it makes the very best business sense. How do you ensure that you are analyzing your corporate diversity and inclusion accurately? Then how can you design an approach that will maximize all of the upside potential available to a successful D&I strategy?
The CAE certificate is one of the most selective and unique credentials in business today. There are, in fact, only 4,000 Certified Association Executives, a mere 2.5% of all professionals managing associations and non-profit organizations. If you aspire to become one of them, it's an excellent ambition. I'd like to help you succeed.
This book is designed to do three things. First, it seeks to explain the CAE certification and its many benefits, in the hopes that you will join me in preparing for and attaining this credential. Second, it will provide a step-by-step process for preparing for the CAE examination, strategically and comprehensively. Third, it sets out to explain how to ready yourself for the test itself, and to offer specific recommendations and solid tactics for approaching it, so that you achieve your objective and complete it, successfully and with ease.