A bind-up of two titles that offers the timeless wisdom of Jesus Christ as it can apply to today's leaders. Practical as well as inspirational, the lessons and techniques are perfect for business leaders, community leaders, anyone who need to interact and motivate diverse groups of people.
In this fast-paced, cluttered, and global marketplace, new influences are constantly affecting your business. Today's sophisticated consumers are searching for products that meet an emotional need, have added value, and come with no purchase risk. They want environmentally friendly products, and its important that they buy from businesses that share their core beliefs. Despite these demands, effective marketing still comes down to knowledge, empathy, and communication. Kick Ass Business and Marketing Secrets offers a complete course on business and marketing, with simple, easily implemented rules for marketing success.