If you've ever sought a job or hired someone, applied to college or guided your child into a good kindergarten, asked someone out on a date or been asked out, you've participated in a kind of market. Most of the study of economics deals with commodity markets, where the price of a good connects sellers and buyers. But what about other kinds of "goods," like a spot in the Yale freshman class or a position at Google?
"What the Author Did On Summer Vacation"
How our lives are shaped not only by the choices we make, but by the choices we have. In many parts of life - jobs, housing, medical care, education, even a date on the Internet - price is not the only determinant of who gets what. So how do the other processes that influence who gets which goods, jobs, university places and partners really work? In Who Gets What, Nobel Prize winning economist Alvin Roth uncovers the global rules of how markets allocate, how matchmaking shapes lives...
"Great book about a great idea: markets"
Learn why its no longer enough for markets to be viewed as only the confluence of supply and demand. From the October 2007 issue of Harvard Business Review.