Showing results by publisher "Audible Studios" in Money & Finance

Cuando tienes un negocio, es imperativo que la gente lo conozca. Bueno, hay una gran cantidad de tácticas de marketing disponibles para ayudarte a aumentar el conocimiento de tu marca. La optimización de los motores de búsqueda o SEO puede ser notablemente efectiva cuando se aprovecha adecuadamente. Pero ¿Qué es el SEO? En pocas palabras, el SEO Search Engine Optimization ó Optimización en Motores de Búsqueda, es el proceso mediante el cual se mejora la visibilidad de una página web en los distintos buscadores, como puede ser Google, Yahoo o Bing de forma orgánica.

Dirty, Sacred Rivers explores South Asia's increasingly urgent water crisis, taking readers on a journey through North India, Nepal and Bangladesh, from the Himalaya to the Bay of Bengal. The book shows how rivers, traditionally revered by the people of the Indian subcontinent, have in recent decades deteriorated dramatically due to economic progress and gross mismanagement.

A revolutionary new history of humankind through the prism of work, from the origins of life on Earth to our ever-more automated present. The work we do brings us meaning, moulds our values, determines our social status and dictates how we spend most of our time. But this wasn't always the case: for 95 percent of our species' history, work held a radically different importance. How, then, did work become the central organisational principle of our societies? How did it transform our bodies, our environments, our views on equality and our sense of time?

In State Capitalism, Joshua Kurlantzick ranges across the world - China, Thailand, Brazil, Russia, South Africa, Turkey, and more - and argues that the increase in state capitalism across the globe has, on balance, contributed to a decline in democracy. He isolates some of the reasons for state capitalism's resurgence: the fact that globalization favors economies of scale in the most critical industries and the widespread rejection of the Washington Consensus in the face of the problems that have plagued the world economy in recent years.

A chapter from Zoom by Daniel Roberts and Fortune contributors. With Zoom, Fortune magazine extends one of its most successful franchises, 40 Under 40, to bring you original insight on the best-kept secrets of top entrepreneurs, business leaders, and rising tech stars.

There comes a time in every competitive athlete's life when the cheering stops, and it's time to move on to other pursuits. Written by a former Division 1 football player and Academic All-American, The Way of the Athlete argues that sports prepares athletes for this transition by instilling qualities that contribute to academic, business, and personal success.

This is a behind-the-scenes look at the spectacular collapse of some of the biggest names in India Inc. The book reveals the real reasons behind the non-payment of loans of over Rs nine lakh crore to the banks by behemoths like Reliance Communications, Videocon, IL&FS and Essay Steel, among others. The authors analyze how funds were illegally diverted from some of the bankrupt companies and why auditors as well as bankers went into sleep mode.

全米の大人気の投資法！
貯蓄と投資と簡素なライフスタイルで、お金よりも貴重な「自由」が手に入る

Economist and syndicated journalist Loretta Napoleoni argues that the world is undergoing rapid and unexpected great transformations fueled by what she calls rogue economics. Eagerly awaited around the world (translation rights have already been sold throughout Europe, Latin America, and Southeast Asia), Napoleoni's account is based on top-to-bottom primary-source interviews from banking executives in New York to Russian prostitutes to London morgue workers.

We have released the genie from the bottle: climate change is coming, and there's no stopping it. The question, according to Matthew Kahn, is not how were going to avoid a hotter future but how were going to adapt to it. In Climatopolis, Kahn, one of the worlds foremost experts on the economics of the environment, argues that cities and regions will adapt to rising temperatures over time, slowly transforming our everyday lives.

La crisi globale pone sfide inedite all'Europa e richiede un convinto rilancio del processo di integrazione. Il volume guarda all'economia europea da una duplice prospettiva: la prima parte ripercorre le principali tappe dell'integrazione e delinea le caratteristiche e il funzionamento del modello economico e sociale europeo; la seconda ricostruisce l'intreccio dei fattori che hanno portato alla grave crisi internazionale e ne valuta l'impatto sul futuro dell'integrazione.

A healthy, money-smart and sustainable lifestyle begins at home! Drawn from the collective experience of green-conscious home buyers and homeowners, sustainability experts across North America and thousands of top real estate professionals. Start planting the seeds today for a more sustainable future tomorrow with Green Your Home, a proven, practical guide on how to lay the groundwork for your green adventure, determine your green priorities, and recharge your air quality and interior living space.

Tanto si eres nuevo en el mundo de la economía como si lo que deseas es repasar tus conocimientos financieros, esta guía te proporcionará las herramientas y la confianza necesarias para dominar, como todo buen directivo, los fundamentos de las finanzas. Con esta guía lograrás: aprender el lenguaje de las finanzas; comparar los datos financieros de tu empresa con los de tus competidores; centrar la atención de tu equipo en los beneficios y no en los ingresos.

A través de la psicología, el autor ayudará a encontrar una mejor manera de administrar sus finanzas, porque la forma en que manejamos nuestras emociones se refleja en la forma en que administramos nuestro dinero y éxito. A través de la psicología, el autor ayudará a encontrar una mejor manera de administrar sus finanzas, porque la forma en que manejamos nuestras emociones, se refleja en la forma en que administramos nuestro dinero y éxito.

Perché l'economia italiana non riesce a ripartire? Secondo Carlo Cottarelli, la precarietà che ostacola la nostra ripresa economica non è legata a un destino che siamo costretti a subire. Deriva soprattutto da sette gravissimi errori che il sistema dell'economia italiana continua a commettere. Sono i peccati capitali dell'economia italiana: l'evasione fiscale, la corruzione, la troppa burocrazia, la lentezza della giustizia, il crollo demografico, l'incapacità di stare nell'euro, il divario tra Nord e Sud.

The Gift of Success and Happiness offers a set of simple systems - based on the world’s most reliable business principles - that empowers listeners to meet and overcome challenges posed by money, work, relationships, and other factors, most of which impede our success and impinge on our happiness. Based on two decades of lessons Chip Sawicki has learned as a senior executive, parent, and community leader, this book’s structured approach will help listeners maximize the opportunity for success and happiness in all aspects of life.

Se saber economia é hoje uma necessidade, nada melhor do que um audiolivro preocupado com as pessoas comuns que, na maioria das vezes, não conseguem entender o "economês" que ouvem ou lêem por aí. Em Aprender economia, o renomado economista e professor titular da USP, Paul Singer, trata a economia numa linguagem acessível e, didaticamente, consegue transmitir conhecimentos indispensáveis ao exercício da cidadania.

初心者のためのやさしい株入門決定版！　「こんなに親切に説明してあって役に立つ株の本はないと思います」と著者自らが太鼓判を押す。なぜって、商売がらみで書かれたり語られたりする投資の本の中にあって、ニュートラルな立場から、合理的に、人生設計の中で、株や投資を位置づけているから。ふつうの人でも、あらゆる株必勝法のインチキを見破り、カモられずにお金を増やす方法を徹底して追究しています。

Mark Bouris shows you how to garner your strengths in order to be successful on your own terms in both life and work. What It Takes is a fresh look at the things that really drive people to get what they want from their working lives: things like purpose, commitment and relentless hard work. What It Takes will challenge you to decide what you want to achieve in your working life and inspire you to do it.

This informative and engaging primer from Mike Kwatinetz, one of Wall Street's leading tech analysts, offers a practical, step-by-step game plan that will give you the tools to make informed decisions about the market.

And for understanding the big financial picture behind the Bush tax cut plan, don't miss Paul Krugman's Fuzzy Math.