• Late Night Internet Marketing and Online Business with Mark Mason

  • By: Mark Mason
  • Podcast
Late Night Internet Marketing and Online Business with Mark Mason  By  cover art

Late Night Internet Marketing and Online Business with Mark Mason

By: Mark Mason
  • Summary

  • Start and grow your very own online business, even if you have a day job and can only work late at night after the kids are in bed. Learn about affiliate marketing, search engine optimization (SEO), drop shipping, online course creation, copyrighting and more. Better still, learn the side-hustle hacks that you need to find time to make your business thrive. On the air since 2009, The Late Night Internet Marketing Podcast, hosted by Mark Mason, helps people just like you build an internet business.
    © 2024 Late Night Internet Marketing and Online Business with Mark Mason
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Episodes
  • 7 Print On Demand Online T-Shirt Business Tips [LNIM267]
    May 6 2024

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    Ever dreamt of transforming your artistic visions into a wearable canvas? Join me, Mark Mason, in my Texas studio where I share seven essential tips to launch and grow a successful print on demand t-shirt business. Venture with me through the nuts and bolts of niche selection, the art of leveraging freelance designers, and the delicate dance between cost and quality that keeps customers coming back for more. Discover how we could take my daughter's artistic talents and turn them into a flourishing family brand, and why choosing the right print-on-demand service, like Printful or Teespring, could be the game-changer your business needs.

    Now, let's talk about the pulse of any t-shirt venture: branding and marketing. I'll let you in on why these two elements, though they may seem like background noise at the start, become the driving force behind scaling your sales from a modest few to the coveted thousands. Get the scoop on interruption marketing on social media platforms, and why a top-tier customer experience with an ironclad return policy is the cornerstone of a reputable brand. It's about creating a magnetic presence that not only captures but sustains a robust client base.

    But it's not just about the triumphs; it's also about the challenges and how to stay afloat when times get tough. I open up about a particularly testing April, juggling my day job, family, and this side hustle without dropping the ball on content creation. Hear the strategies I employ to remain steadfast towards my goals, celebrating small milestones like expanding our affiliate networks and the pivotal role listener engagement plays in shaping our content. If you've ever felt like you're swimming against the current, let this be your reminder that small wins pave the path to big dreams. And remember, inspired by Disney's wisdom, just keep swimming!

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    33 mins
  • 8 Surprising Marketing Lessons From Baseball [LNIM266]
    Apr 30 2024

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    Step right up and grab your peanuts and Cracker Jacks, because today I'm unveiling the secret playbook where the grand old game of baseball meets the high-stakes world of marketing. Imagine if you could knock your marketing strategy right out of the park – well, folks, that dream starts here. I'm Mark Mason, and I'll be your guide through the intertwined worlds of baseball and business, where consistency is your MVP and attention to the minutiae can win the series.

    Now, let's tip our caps to the coaches, the unsung heroes who cultivate champions both on the diamond and in the boardroom. In today's episode, I toast to those who teach us to savor the 'quality at-bats' of life, turning small victories into grand slams of success. Join me as I draw parallels between the guidance of a seasoned coach and a savvy mentor, revealing how this wisdom can illuminate the path towards your goals, whether you're a rookie or a seasoned slugger in the entrepreneurial leagues.

    As we round third and head for home, we chat about the shared fundamentals crucial to both baseball and business. It's all about continuous improvement, whether you're perfecting your swing or mastering the digital curveballs of SEO and content creation. I'll share my excitement for the sports season ahead and the delicate balance between our passion for the game and those cherished moments spent with family. So lace up your cleats and let's play ball, because this conversation is your ticket to the big leagues of life and online marketing.

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    34 mins
  • Riding the Wave of AI: Unveiling ChatGPT 4.0's Impact on Marketing and Business Strategy [LNIM265]
    Apr 23 2024

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    Ever wondered how the latest AI breakthroughs are shaking up the marketing landscape? Get ready for a riveting discussion on the release of ChatGPT 4.0 and its massive implications for your business strategy in 2024. From my own experiences with AI's uncanny knack for churning out content that sidesteps conventional search engines, to its game-changing role in ensuring compliance in the electronics industry, we'll unravel the ways AI is driving growth and spurring innovation for marketers and small businesses alike.

    Strap in for a deep-dive into the AI-powered tools redefining content creation and SEO. Discover how Clarity Scribe AI is using the PASTOR method to craft compelling copy that boosts productivity by leaps and bounds, and how SEO giants like Surfer SEO and Clearscope are leveraging AI to dominate search rankings. But it's not all smooth sailing. We'll tackle the thorny issues that come with AI-generated content, like maintaining authenticity and navigating the tricky waters of potential regulations and copyright complications.

    Wrapping things up, we're not just talking about the potential of AI—we're living it. I'll share some personal tales of AI in action, from podcasting with the help of Opus Opus Clip to delving into AI's ability to parse complex sports footage. And with sage advice from Cliff Ravenscraft on the endless possibilities AI brings to the table, we're inviting you to join the conversation. Share your AI ventures and let's together ride the wave of this transformative tech that's redefining what's possible in marketing and beyond.

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    38 mins

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