Sell More Faster

The Ultimate Sales Playbook for Start-Ups

By: Amos Schwartzfarb

Narrated by: Sean Pratt

Length: 6 hrs and 26 mins

Publisher's summary

Most startups fail because they can't grow revenue early or quickly enough. Startup CEOs will tell you their early missteps can be attributed to not finding their product market fit early enough, or at all. Founders overspend time and money trying to find product-market fit and make false starts, follow the wrong signals, and struggle to generate enough revenue to scale and raise funding. And all the while they never really knew who their customers were, what product they really needed, and why they needed it. But it doesn't have to be this way.

The ultimate guide for building and scaling any startup sales organization, Sell More Faster shares the proven systems, methods, and lessons from managing director of Techstars Austin and sales expert Amos Schwartzfarb. Hear from founders of multi-million-dollar companies and CEOs who learned firsthand with Techstars, the leading mentorship-driven startup accelerator and venture capital firm that has invested in and mentored thousands of companies, collectively representing billions of dollars in funding and market cap. Schwartzfarb and the Techstars Worldwide Network of more than 10,000 mentors do one thing better than anyone: help startup entrepreneurs succeed. They know how to sell, how to hire people who know how to sell, and how to use sales to gain venture funding-and now you can, too.

©2019 John Wiley & Sons, Inc. (P)2019 Gildan Media

Great read & very useful in scaling

Excellent read and many new pointers that I needed in continuing to build out and scale my sales team. The W3 method is new to me and I’ll continue to think about it for anything sales. Well done!

Best sales playbook I have read

This is the best sales playbook I have come across. Amos knows what he is talking about and provides step by step instructions on how you can build your sales. As a three time startup founder with two exits, I have heard lots of advice on sales and Amos is the best thus far.

It certainly had good stuff, but felt unorganized

There are a lot of random notes. I really like the idea of it and there are a lot of helpful things, but there were some things that were really hard to understand for me.

I wouldn’t read it again, but the biggest lesson I got from this book is to prioritize my customers through the entire experience of them working with me, and know that the vast majority of my revenue is going to come from existing customers at some point in the business so I should start planning for that now.

He’s also really helpful to hear what metrics the author thought that I should be tracking with my CRM, which I agree with, which were number of things entering the top of funnel and percentage of people going from one stage to the next with average closed time and average value for each customer, and more. I liked how he just took a very scientific view of the entire process.