One of our most innovative, popular thinkers takes on - in exhilarating style - one of our key questions: "Where do good ideas come from?"
With Where Good Ideas Come From, Steven Johnson pairs the insight of his best-selling Everything Bad Is Good for You and the dazzling erudition of The Ghost Map and The Invention of Air to address an urgent and universal question: What sparks the flash of brilliance? How does groundbreaking innovation happen?
Answering in his infectious, culturally omnivorous style, using his fluency in fields from neurobiology to popular culture, Johnson provides the complete, exciting, and encouraging story of how we generate the ideas that push our careers, our lives, our society, and our culture forward.
©2010 Steven Johnson (P)2010 Penguin Audio
There were many parts, but here are two. I loved the story of the two "showman" doctors who developed baby incubators and then found a way to pay for them by putting them on exhibit (with live babies inside)...in the shops of Paris...and then, the second doctor put them on exhibit in Berlin, London, and the U.S., with the longest standing exhibit at Coney Island, NY. I also liked the story of the young man who rather accidentally became the "father" of air conditioning... Great story!
I love books that arouse and then satisfy my curiosity.
Steven Johnson is a wonderful writer!
This is nonfiction, not a novel or a historical re-enactment. The narrator breaks out into English and French accents whenever he can, which is very distracting.
Interesting title, with many examples. Slightly short on substance, I think the author could have elaborated more on his theories for these topics.
This book was very interesting for me and opened a complete new world for me on how innovation comes about. I recommend this book to anyone interested in creating a more innovating environment at work, or how to become more innovative him/herself.
Could have been a LOT better. Interesting information on innovation, but I couldn't tell most of the time whether it was a book on how wonderful biological evolution is, or on where good ideas come from. Very frustrating.
Oh - and the "impersonations" by the reader - really distracting from the content.
Where do good ideas come from? The brain. If that appeals to you, if you believe you are nothing but the some total of your body and it's organs, then this book will appeal to you. If not, I suggest looking elsewhere.
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