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Predictably Irrational Audiobook

Predictably Irrational: The Hidden Forces That Shape Our Decisions

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Publisher's Summary

Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin? Why does recalling the 10 Commandments reduce our tendency to lie, even when we couldn't possibly be caught? Why do we splurge on a lavish meal but cut coupons to save 25 cents on a can of soup? Why do we go back for second helpings at the unlimited buffet, even when our stomachs are already full? And how did we ever start spending $4.15 on a cup of coffee when, just a few years ago, we used to pay less than a dollar?

When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices. But are we? In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.

Not only do we make astonishingly simple mistakes every day, but we make the same types of mistakes, Ariely discovers. We consistently overpay, underestimate, and procrastinate. We fail to understand the profound effects of our emotions on what we want, and we overvalue what we already own. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable - making us predictably irrational.

From drinking coffee to losing weight, from buying a car to choosing a romantic partner, Ariely explains how to break through these systematic patterns of thought to make better decisions. Predictably Irrational will change the way we interact with the world - one small decision at a time.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2008 Dan Ariely; (P)2008 HarperCollins Publishers

What Members Say

Average Customer Rating

4.4 (7295 )
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Performance
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  •  
    Alexis 05-13-15
    Alexis 05-13-15
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    "Very good book"

    A VERY intresting book. And the reader voice was a real pleasur for the ears. I would recomend it to everyone. Good job Dan Ariely.

    0 of 0 people found this review helpful
  •  
    KellysHero718 05-11-15
    HELPFUL VOTES
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    "Unbelievable How We Think"

    Excellent information that ought to open our eyes to the constant and deliberate manipulation moving us every day. Great tips for parenting, teaching, and selling. I don't agree with all of Ariely's conclusions, and he can be too preachy, but it is all good to know. Great narrator.

    0 of 0 people found this review helpful
  •  
    Dayyan James 05-06-15
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    "A great listen and truly informative"

    One of the best and broadest books on the subjects I've read/listened to. Statistics, examples and real world comparisons make for an easy to follow and memorise experience. Well written and well narrated.. Thank you for the pleasure.

    0 of 0 people found this review helpful
  •  
    Rick 05-05-15
    Rick 05-05-15
    HELPFUL VOTES
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    "there are better books"

    I don't personally like his writing style.
    i suggest, how we learn by Carey. not the same topic but similar.

    0 of 0 people found this review helpful
  •  
    Ella 05-05-15
    Ella 05-05-15
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    "amazing"

    I love all if his books. great topics great layout. Although he does do a lot of his experiments on he upper class and I wonder how much that effects the results.

    0 of 0 people found this review helpful
  •  
    Brett Friesen 05-04-15
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    "great insight into topics fascinating topics"

    great insight into topics that seem obvious but aren't at the same time. narrator was quite charming and kept me interested.

    0 of 0 people found this review helpful
  •  
    Rob 04-29-15
    Rob 04-29-15
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    8
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    "Fascinating studies and insights"

    This audio book presents a wealth of information about human nature. How we think we are rational. How our behavior, as demonstrated in a series of clever experiments is oh so predictably irrational.

    The author and the reader do a great job of keeping the story engaging and fun. I will recommend this to my friends.

    0 of 0 people found this review helpful
  •  
    Simon Wojcik Maryland 04-23-15
    Simon Wojcik Maryland 04-23-15 Member Since 2017
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    "fascinating."

    this was a really great listen. this audiobook describes, through social experiments, how we think, act, and ultimately, what guides our decision making process. loved it. will listen again for sure.

    0 of 0 people found this review helpful
  •  
    Ben 04-17-15
    Ben 04-17-15 Member Since 2013
    HELPFUL VOTES
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    "Social economics"

    Really enjoyed this book. I love the concept of calling accepted beliefs into question to test their validity. Particularly enjoyed his definition of the distinction between social and economic norms! I also thought the narrator made the story work...particularly the dry humour.

    0 of 0 people found this review helpful
  •  
    Phil Hudson Santa Fe, NM, USA 04-08-15
    Phil Hudson Santa Fe, NM, USA 04-08-15 Member Since 2014
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    "Very Powerful Insights into the Mind of Consumers"

    Captivating reader, and great content, but a lot of data to consume without visual aids. Very glad I purchased this however.

    0 of 0 people found this review helpful
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  • Graham
    Warwickshire,UK
    7/14/08
    Overall
    "enjoyed each time I listened"

    Book chosen at relative random but loved it regardless. Could relate to some of the findings from this I have changed my buying and decision making processes.

    19 of 19 people found this review helpful
  • Musical Truth
    Lancs
    7/7/14
    Overall
    Performance
    Story
    "An interesting and documented perspective."
    Would you recommend this audiobook to a friend? If so, why?

    Yes. It has many resonant and interesting angles on the truth behind decision making. A brave attempt at using 'scientific' methods. Quote marks indicate a hint of scepticism over how conclusive small scale complex experiments can be. Much evidence is subjective and too much is anecdotal padding which must be disregarded. Sad to see Ariely quoted recently in defence of Facebook's secret experiments given the level of consent and transparency his own academic research has required. I don't think he would be best pleased.


    What did you like best about this story?

    It evidences the way so many important decisions are made by people - namely badly.


    Which scene did you most enjoy?

    Inappropriate question.


    If you made a film of this book, what would be the tag line be?

    Stupid human.


    Any additional comments?

    One of the best non fiction books currently on audible.

    4 of 4 people found this review helpful
  • Roger
    Southwick, West Sussex, United Kingdom
    11/5/09
    Overall
    "Loved it"

    I love how humans are irrational but think they are rational generally.

    Good if you like to quote facts to your friends,spouses and colleagues :)

    Sort of thing you might like if you liked freakonomics.

    3 of 3 people found this review helpful
  • John
    Co CorkIreland
    6/7/09
    Overall
    "Well worth a read"

    I found this book highly insightful, and well worth a read. There are a few chapters where he presents some findings but doesn't really come to any conclusions, but mostly it's a very interesting take on how our irrational behaviour works in specific instances.

    3 of 3 people found this review helpful
  • Mr. R. D. Cox
    London
    6/6/11
    Overall
    "Superb"

    Although I was already aware of much of the information presented - because I have an interest in the subject - and there is a great deal of info on this subject - this is a superbly well written book and beautifully read

    2 of 2 people found this review helpful
  • Jeanette
    Barnsley, United Kingdom
    2/16/11
    Overall
    "Excellent Science Factual"

    This book is excellently constructed, and what an inspired choice of reader in Simon Jones, Arthur Dent from the BBC original Hitch-Hicker's Guide to the Galaxy on Radio 4. Although this is a serious text in its message, it is charming to have a humorous edge given by a a good actor. Ariely's message is enhanced by this presentation, a great pleasure to listen to.

    2 of 2 people found this review helpful
  • Alan
    SixmilecrossUnited Kingdom
    4/13/10
    Overall
    "Interesting"

    This is an excellent book. It uses the author's research to point out why we act in such Irrational ways. There are some very interesting ideas which should prove useful to most people at some point in their lives. The reader is easy to listen to as well.

    2 of 2 people found this review helpful
  • William
    DouglasIreland
    6/1/09
    Overall
    "Thought provoking,"

    Fantastic book really makes you think about the world around you.

    2 of 2 people found this review helpful
  • Kesava
    2/17/15
    Overall
    Performance
    Story
    "Sheer pleasure!"

    Not read a book recently that gave me a lot to think about and pleasure. Would highly recommend it to anyone.

    1 of 1 people found this review helpful
  • Jim
    London
    9/3/11
    Overall
    "A bit thin"

    Gave up on this after about an hour. Doesn't really cover as much useful material as Cialdini

    1 of 1 people found this review helpful

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