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SPIN Selling
- Narrated by: Eli Woods
- Length: 6 hrs and 12 mins
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SPIN Selling
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Publisher's summary
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
In SPIN Selling, Rackham delivers the first book to specifically examine selling high-value product and services. By following the simple, practical, and easy-to-apply techniques of SPIN, listeners will be able to dramatically increase their sales volume from major accounts. Rackham answers key questions such as “What makes success in major sales?” and “Why do techniques like closing work in small sales but fail in larger ones?”
You will learn why traditional sales methods that were developed for small consumer sales just won't work for large sales and why conventional selling methods are doomed to fail in major sales. Packed with real-world examples and informative case studies - and backed by hard research data - SPIN Selling is the million-dollar key to understanding and producing record-breaking high-end sales performance.
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-
Performance4.5 out of 5 stars 33
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Story4.5 out of 5 stars 33
The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business, and author Mark Roberge has actually done it using a unique methodology that he shares with his listeners. As an MIT alum with an engineering background, Roberge challenged the conventional methods of scaling sales utilizing the metrics-driven, process-oriented lens through which he was trained to see the world.
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4 out of 5 stars
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Comprehensive guide tailored to sales leaders, entrepreneurs and CEO’s that aspire to engineer sales success systematically
- By Martinus Applegreen on 01-30-24
By: Mark Roberge
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Predictable Revenue
- Turn Your Business Into A Sales Machine with the $100 Million Best Practices of Salesforce.com
- By: Aaron Ross, Marylou Tyler
- Narrated by: Mary Jane Wells
- Length: 5 hrs and 7 mins
- Unabridged
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Overall4 out of 5 stars 797
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Performance4 out of 5 stars 654
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Story4 out of 5 stars 651
Discover the outbound sales process that, in just a few years, helped add $100 million in recurring revenue to Salesforce.com, almost doubling their enterprise growth...with zero cold calls. This is NOT another book about how to cold call or close deals. This is an entirely new kind of sales bible for CEOs, entrepreneurs and sales VPs to help you build a sales machine.
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1 out of 5 stars
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Absolutely terrible narration. Not recommended.
- By Maximus on 02-22-14
By: Aaron Ross, and others
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Fanatical Prospecting
- The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email and Cold Calling
- By: Jeb Blount, Mike Weinberg - foreword
- Narrated by: Jeb Blount, Jeremy Arthur
- Length: 8 hrs and 21 mins
- Unabridged
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Overall5 out of 5 stars 90
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Performance5 out of 5 stars 81
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Story5 out of 5 stars 81
Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.
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5 out of 5 stars
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One of the best books on Sales!
- By Kathleen Fitzpatrick on 09-04-23
By: Jeb Blount, and others
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To Sell Is Human
- The Surprising Truth about Moving Others
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
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Overall4.5 out of 5 stars 4,182
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Performance4.5 out of 5 stars 3,508
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Story4.5 out of 5 stars 3,486
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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3 out of 5 stars
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Lenghty book with a few solid tips on persuation
- By Gerardo A Dada on 01-21-13
By: Daniel H. Pink
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Let's Get Real or Let's Not Play
- Transforming the Buyer/Seller Relationship
- By: Mahan Khalsa, Randy Illig, Stephen R. Covey
- Narrated by: Mahan Khalsa, Randy Illig, Stephen R. Covey
- Length: 6 hrs and 52 mins
- Unabridged
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Overall4.5 out of 5 stars 99
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Performance4.5 out of 5 stars 85
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Story4.5 out of 5 stars 84
Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose.
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4 out of 5 stars
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On Target Information
- By Chris on 01-28-22
By: Mahan Khalsa, and others
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The Challenger Sale
- Taking Control of the Customer Conversation
- By: Matthew Dixon, Brent Adamson
- Narrated by: Matthew Dixon, Brent Adamson
- Length: 5 hrs and 43 mins
- Unabridged
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Overall4.5 out of 5 stars 1,001
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Performance4.5 out of 5 stars 759
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Story4.5 out of 5 stars 750
The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades.
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3 out of 5 stars
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Bellow average book
- By Elias Karráa on 08-11-19
By: Matthew Dixon, and others
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Gap Selling: Getting the Customer to Yes
- How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
- By: Keenan
- Narrated by: Keenan
- Length: 5 hrs and 47 mins
- Unabridged
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Overall5 out of 5 stars 1,074
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Performance5 out of 5 stars 904
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Story4.5 out of 5 stars 896
People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.
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4 out of 5 stars
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SPIN selling with more EQ mixed in
- By Amazon Customer on 09-28-19
By: Keenan
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All Marketers Are Liars
- The Power of Telling Authentic Stories in a Low-Trust World
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 4 hrs and 17 mins
- Unabridged
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Overall4.5 out of 5 stars 2,088
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Performance4.5 out of 5 stars 1,358
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Story4.5 out of 5 stars 1,354
Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior to a $36,000 VW Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better, and look cooler, than $20 no-names... and believing it makes it true.
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1 out of 5 stars
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Grossed me out
- By Brian on 01-17-10
By: Seth Godin
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Influence, New and Expanded
- The Psychology of Persuasion
- By: Robert B. Cialdini
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Unabridged
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Overall4.5 out of 5 stars 2,047
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Performance4.5 out of 5 stars 1,674
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Story4.5 out of 5 stars 1,662
In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
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5 out of 5 stars
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Use the Audible Speed Feature!
- By Sand on 05-30-21
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The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- By: Eric Ries
- Narrated by: Eric Ries
- Length: 8 hrs and 38 mins
- Unabridged
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Overall4.5 out of 5 stars 13,850
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Performance4.5 out of 5 stars 11,483
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Story4.5 out of 5 stars 11,396
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
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3 out of 5 stars
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Informative, mature but not original or essential
- By Jason Comely on 02-19-13
By: Eric Ries
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Secrets of the Millionaire Mind
- Mastering the Inner Game of Wealth
- By: T. Harv Eker
- Narrated by: Charles Constant
- Length: 5 hrs and 10 mins
- Unabridged
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Overall5 out of 5 stars 10,566
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Performance5 out of 5 stars 8,879
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Story5 out of 5 stars 8,839
Have you ever wondered why some people seem to get rich easily while others are destined for lives of financial struggle? Is the difference found in their education, intelligence, skills, timing, work habits, contacts, luck, or choice of jobs, businesses, or investments? The shocking answer is: none of the above! In his groundbreaking Secrets of the Millionaire Mind, T. Harv Eker states, "Give me five minutes, and I can predict your financial future for the rest of your life!"
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3 out of 5 stars
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Good book, too much adversiting
- By Guilherme on 08-17-19
By: T. Harv Eker
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Awaken the Giant Within
- By: Anthony Robbins
- Narrated by: Anthony Robbins
- Length: 1 hr and 31 mins
- Abridged
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Overall4.5 out of 5 stars 17,381
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Performance4.5 out of 5 stars 13,974
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Story4.5 out of 5 stars 13,837
Anthony Robbins has already unlocked the personal power inside millions of people worldwide. Now, in this revolutionary new audio production based on his enormously popular Date with Destiny seminars, Robbins unleashes the sleeping giant that lies within all of us, teaching us to harness our untapped abilities, talents and skills.
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2 out of 5 stars
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Smoke Signals
- By Brett on 12-30-09
By: Anthony Robbins
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The Innovator's Dilemma
- Meeting the Challenge of Disruptive Change
- By: Clayton M. Christensen
- Narrated by: Deaver Brown
- Length: 1 hr and 6 mins
- Unabridged
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Overall3 out of 5 stars 373
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Performance2.5 out of 5 stars 309
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Story3.5 out of 5 stars 298
This audiobook was created based on Clayton Christensen's landmark book The Innovator's Dilemma. This was Mr. Christensen's synopsis of his book for the Harvard Business Review. The audio tracks listed here cover the key elements of Mr. Christensen's book. This audiobook emphasizes the Idea in Brief "Does my organization have the right resources, processes, values, and team to innovate?" Then it covers the right structure for your specific type of innovation.
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1 out of 5 stars
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poor quality summary only
- By A. C on 11-25-12
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SPIN Selling
- By: Neil Rackham
- Narrated by: Eli Woods
- Length: 6 hrs and 12 mins
- Unabridged
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Overall4.5 out of 5 stars 201
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Performance4.5 out of 5 stars 167
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Story4.5 out of 5 stars 166
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
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5 out of 5 stars
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Sales and Science
- By Joe A Snyder III on 10-27-21
By: Neil Rackham
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Sell or Be Sold: How to Get Your Way in Business and in Life
- By: Grant Cardone
- Narrated by: Grant Cardone
- Length: 11 hrs and 40 mins
- Unabridged
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Overall4.5 out of 5 stars 15,706
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Performance5 out of 5 stars 13,540
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Story4.5 out of 5 stars 13,427
Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can and should be treated as a sale. And as sales expert Grant Cardone explains, knowing the principles of selling is a prerequisite for success of any kind. In Sell or Be Sold, Cardone breaks down the techniques and approaches necessary to master the art of selling in any avenue.
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2 out of 5 stars
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Don't call about "The Book" Grant Mentions
- By Steve H on 11-21-14
By: Grant Cardone
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The Little Red Book of Selling
- 12.5 Principles of Sales Greatness
- By: Jeffrey Gitomer
- Narrated by: uncredited
- Length: 4 hrs and 26 mins
- Unabridged
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Overall4.5 out of 5 stars 1,493
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Performance4.5 out of 5 stars 1,200
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Story4.5 out of 5 stars 1,185
Sharing strategies and answers from a lifetime of selling, Jeffrey has packed The Little Red Book of Selling with the information you've been searching for. You'll learn a philosophy of success - long term, relationship-driven, and referral-oriented - that has nothing to do with manipulation or other old-world sales tactics, and has everything to do with understanding buying motives and taking ethical, relationship-building actions.
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1 out of 5 stars
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Questionable Advice
- By Fernando on 10-16-09
By: Jeffrey Gitomer
What listeners say about SPIN Selling
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story5 out of 5 stars
- Anonymous User
- 03-27-24
Where is the pdf?
I need the pdf to remember the points he made. He always implies to look for figures
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Overall5 out of 5 stars
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Performance3 out of 5 stars
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Story4 out of 5 stars
- Artem Gurnov
- 10-26-22
Great book but not perfect narrator
Narrator doesn’t pause at all. It makes it difficult to divide the logical blocks of the narration when one works carefully with the book. The content is very useful and practical
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Overall4 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Bo Smol
- 11-17-23
Great book, how to think about having your sales in a evergreen way.
Where's the PDF with visuals? I finished the book and Now want to go over the visuals and relisten the parts.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Anonymous User
- 08-05-21
Makes sense
Author’s words about using the skill being so much harder than just learning it are so true.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance3 out of 5 stars
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Story5 out of 5 stars
- Cliente Amazon
- 12-09-23
Great book missing aditional material
Every time the author said something about tables, figures, transcript’s there’s nothing to refer to. I think a pdf with this material would be a great addition for the experience
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Overall3 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- christian
- 11-25-22
Great Book but Missing PDF
This is a great book but it doesn't makes sense to publish it on Audible referring constantly to graphs and figure which we don't have access to as no PDF is provided. I tried to search the internet but with no real luck!
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1 person found this helpful
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Overall3 out of 5 stars
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Performance5 out of 5 stars
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Story4 out of 5 stars
- WT
- 02-25-22
Needs accompanying PDF
Many references to figures, some crucial for your understanding of a concept. Disappointing then that there is no PDF with relevant illustrations
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