Dr. David Kessler, the dynamic former FDA commissioner who reinvented the food label and tackled the tobacco industry, now reveals how the food industry has hijacked the brains of millions of Americans. The result? America's number-one public health issue.
Dr. Kessler cracks the code of overeating by explaining how our bodies and minds are changed when we consume foods that contain sugar, fat, and salt. Food manufacturers create products by manipulating these ingredients to stimulate our appetites, setting in motion a cycle of desire and consumption that ends with a nation of overeaters. The End of Overeating explains for the first time why it is exceptionally difficult to resist certain foods and why it's so easy to overindulge. Dr. Kessler met with top scientists, physicians, and food industry insiders.
The End of Overeatinguncovers the shocking facts about how we lost control over our eating habits - and how we can get it back. Dr. Kessler presents groundbreaking research, along with what is sure to be a controversial view inside the industry that continues to feed a nation of overeaters - from popular brand manufacturers to advertisers, chain restaurants, and fast-food franchises. For the millions of people struggling with weight as well as for those of us who simply don't understand why we can't seem to stop eating our favorite foods, Dr. Kessler's cutting-edge investigation offers new insights and helpful tools to help us find a solution. There has never been a more thorough, compelling, or in-depth analysis of why we eat the way we do.
©2009 David A. Kessler, M.D.; (P)2009 Simon & Schuster, Inc.
This book provided information that I believe deep down we already know but like to ignore. It also has the scientific background explaining why we act the way we do towards certain foods.
This wasn't an exciting listen, but the information was very good, and nicely presented. If you are interested in what is driving the obesity epidemic, and the science behind overeating, this is a good read for you.
The end was the best, when he wrapped everything up and talked about what to do with the information
This book has some very good content, well worth hearing and considering, but I find the narrator's voice to be grating and unpleasant to the point that it is unhappy work to listen to! For that reason, I wish I had not purchased it.
I really wanted to like this book. The author really doesn't have that much to say, though. He talks about some studies on mice reacting to food in a way overeaters recognize (going through many obstacles to eat tasty things) then spends dozens of chapters complaining that the food industry designs food to be palatable. Unless you thought packaged foods were actually made by the Keebler elves, this isn't revelatory.
Save your time and your audible credit.
I reccomended it to patients whom it helped them to actually lose weight. Good especially for those with knowledge of evidence based science. Very well written, with a positive outlook.
....but I have to admit, helpful if you like a cerebral/technical reason for your food habits. For me, intellectual explanations behind why I do things helps me to make changes. The author explains that "conditioned hyper-eating" and "highly palatable foods" are the foundation for our collective current obesity problems, and along about chapter 40, gives suggestions to modify behavior to regain self-control in the face of foods that are designed to be the object of obsession. Worth reading if you struggle to lose weight and are seduced into over-eating certain favorite foods.
This book is not a guide to "the end of overeating." The first 40 chapters are devoted to the fact that the food industry has developed foods that contain unhealthy levels of fat, sugar and salt. There are many, many restaurant chains and their foods named and there are many, many conversations with industry experts retold. In the last few chapters the author presents some very broad guidelines for restructuring eating habits. I was extremely disappointed. If you're determined to listen to the book try the abridged version.
I had to laugh at some of the reviews - readers said this book made them hungry! While the first 2 hours or so focus on endorphin studies in animals (zzzzz), it does become more interesting if you keep listening. There are some disturbing facts about the restaurant industry; but I really think this is one of those rare books that is actually better read, as opposed to listened to. It was just OK for me.
Very disappointed with this book. He went into great depth and explanation on why we overeat and how the food industry has manipulated us, but I found very little help as far as how to overcome the cravings and manipulation, which is why I purchased the book.
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