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Mindless Eating Audiobook
Mindless Eating
Written by: 
Brian Wansink
Narrated by: 
Marc Cashman
Mindless Eating Audiobook

Mindless Eating: Why We Eat More Than We Think

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Publisher's Summary

In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you're eating, what you're eating, or why you're even eating at all.

  • Does food with a brand name really taste better?
  • Do you hate brussels sprouts because your mother did?
  • Does the size of your plate determine how hungry you feel?
  • How much would you eat if your soup bowl secretly refilled itself?
  • What does your favorite comfort food really say about you?
  • Why do you overeat so much at healthy restaurants?

Brian Wansink is a Stanford Ph.D. and the director of the Cornell University Food and Brand Lab. He's spent a lifetime studying what we don't notice: the hidden cues that determine how much and why people eat. Using ingenious, fun, and sometimes downright fiendishly clever experiments, like the "bottomless soup bowl", Wansink takes us on a fascinating tour of the secret dynamics behind our dietary habits. How does packaging influence how much we eat? Which movies make us eat faster? How does music or the color of the room influence how much we eat? How can we recognize the "hidden persuaders" used by restaurants and supermarkets to get us to mindlessly eat? What are the real reasons most diets are doomed to fail? And how can we use the "mindless margin" to lose, instead of gain, 10 to 20 pounds in the coming year?

Mindless Eating will change the way you look at food, and it will give you the facts you need to easily make smarter, healthier, more mindful, and enjoyable choices at the dinner table, in the supermarket, in restaurants, at the office, and even at a vending machine - wherever you decide to satisfy your appetite.

©2006 Brian Wansink; (P)2006 Books on Tape

What the Critics Say

"Entertaining...Isn't so much a diet book as a how-to on better facilitating the interaction between the feed-me messages of our stomachs and the controls in our heads." (Publishers Weekly)

What Members Say

Average Customer Rating

4.2 (499 )
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Performance
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  •  
    Steven Barber New York, NY, United States 03-11-12
    Steven Barber New York, NY, United States 03-11-12 Member Since 2013
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    "Fascinating material, well-illustrated"
    What made the experience of listening to Mindless Eating the most enjoyable?

    Brian Wansink runs a food psychology laboratory. His research is often funded by food and agribusiness conglomerates, who use it to convince us to spend more money on their products. Arguably, this very research contributes to America's current obesity problem. Here, however, Wansink takes those very same findings and tells the reader how to use his lab's actually fairly neutral findings to help us control our own eating behavior as well as to recognize when these techniques are being used against us and then how mitigate their impact.The techniques are simple and, like most wisdom, feels like common sense on you're aware of it: Use smaller plates. Read nutritional labels. Pay attention to serving and portion size versus container size. Use tall glasses instead of short ones. Music and lighting influence behavior. What makes this book fascinating is that Wansink provides the facts and figures to back up his assertions. He describes the experiments in enough to detail to be convincing but is not at all academic. He also tells useful and often funny anecdotes about human behavior in the process. I learned useful things about how to control and change my own eating habits by spending time listening to this audiobook, and I was entertained in the process.


    Who was your favorite character and why?

    N/A - non-fiction


    What did you like about the performance? What did you dislike?

    The narrator was professional and clear. In tone, however, he was a bit too much like a game show host -- a bit too polished in the sense that sometimes I felt like I was being talked at, rather than to. But this was a minor issue in an otherwise excellent production.


    Was this a book you wanted to listen to all in one sitting?

    I could have listened to this in just a few sittings, but I didn't. I listened while walking through Central Park, while on the subway, and while driving back and forth to work. It's fine this way; the individual chapters discuss different aspects of how to control one's eating, and taking time between each chapter to try out the techniques is probably more effective than listening to them all in one go.


    0 of 0 people found this review helpful
  •  
    Jollypenno Perth 03-07-12
    Jollypenno Perth 03-07-12
    HELPFUL VOTES
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    "A life-changing new perspective"

    Mindless Eating is not only enlightening, after each illuminating chapter, it gives you manageable and genuinely practical skills to start adding to your daily routine. It effectively teaches you basic new habits that work!

    After reading far to many diet books, this is the one which has genuinely made a difference by providing me with easy to implement techniques to lose weight without ever having to diet again.

    Brian Wansick also explains why we are addicted to pursuing the kind of diets that show quick results, but ultimately cause us to regain all the weight we lose. He certainly convinced me that losing weight in the same slow, quiet and insidious way that I gained it, is a lot easier than all the alternatives which have always ended up failing me in the long run.

    I got so much from this book, I bought the print version for a reference after listening to the audio.

    0 of 0 people found this review helpful
  •  
    Masscreativity 11-03-08 Listener Since 2008
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    "this is too long of example after example...."

    This audio is forever!!! many many examples of sizes and how how to re-package, serve things up in smaller dishes... this didnt tell me anything new. I think it was okay ... i learn quickly so this was too long for me.

    2 of 4 people found this review helpful
  •  
    gprimosch 04-19-07
    gprimosch 04-19-07
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    "excellent"

    Excellent for everyone, not just for those trying to diet. Has a lot of interesting facts, and is easy to read.

    2 of 4 people found this review helpful
  •  
    Martin P Fetter 05-31-07 Member Since 2014
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    "Excellant Book"

    I found this book interesting, motivational, and an excellant source of new ideas.

    1 of 3 people found this review helpful
  •  
    A A SPRINGFIELD GARDENS, NY, United States 04-09-12
    A A SPRINGFIELD GARDENS, NY, United States 04-09-12 Member Since 2015

    alibrahim

    HELPFUL VOTES
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    "AMAZING"
    Would you recommend this audiobook to a friend? If so, why?

    recommended


    What did you like best about this story?

    lose weight easily


    Which character – as performed by Marc Cashman – was your favorite?

    all good


    Was there a moment in the book that particularly moved you?

    all good


    Any additional comments?

    it worth money

    0 of 1 people found this review helpful
  •  
    Jeremy St Paul, MN, USA 09-08-09
    Jeremy St Paul, MN, USA 09-08-09
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    "Mindless Reading"

    If you have an eating disorder, this book may be helpful. So would a dietician, a doctor and a group of supportive friends. If you're an average healthy person with common sense and an internet connection, there's not much to be learned here.

    0 of 1 people found this review helpful
  •  
    Rick Rochester, NY, USA 09-18-08
    Rick Rochester, NY, USA 09-18-08
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    2
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    "I'm hungry for more!"

    I was sad when I 'turned' the last page. A great read and can't wait for another book from this author.

    0 of 1 people found this review helpful
  •  
    Penny D. 08-27-07
    Penny D. 08-27-07 Listener Since 2007
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    22
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    "Facinating!"

    This book opened my eyes to a lot of hidden behaviors we exhibit when it comes to food and their triggers. I loved this book!

    0 of 1 people found this review helpful

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