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Creative Directions  By  cover art

Creative Directions

By: Jason Sperling
Narrated by: John Behrens, Jason Sperling
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Publisher's summary

More and more makers, designers, writers, and artists are in demand as we enter the Age of Creatives. By understanding the new strategies and mindset required to succeed, you can manage other creatives successfully.

For creators, getting that promotion to management is exciting but can also be scary. The skills that made them so successful may not translate to the skill required to be a great manager, and this gets even more complicated when managing other creatives who often don’t thrive under traditional management procedures.

Creative Directions is a management masterclass in which you attend lectures and seminars as you learn from some of the best in the business, including directors Ava DuVernay (When They See Us) and Joe Russo (Avengers: Endgame); two-time Academy Award-winning editor Angus Wall (The Social Network); executive producers from hit TV shows like The Simpsons and GLOW; and creative directors and leaders at businesses like Amazon, Apple, Disney, TikTok, and more.

In Creative Directions, you will:

  • Receive essential guidance on how to master the delicate balance required to successfully lead a creative team.
  • Learn from star creative leaders in the entertainment industry on essential lessons they learned on their path to success.
  • Gain insights on how to balance mastering the new skills you need as a leader with finding the time and energy to focus on the creative work you love.

All of these lessons are provided in an easily accessible format so that you can open the book to any page and find an actionable, inspirational insight or strategy.

©2021 Jason Sperling (P)2021 HarperCollins Leadership

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If you’re looking for gold one liners…this is it

The opening line in the introduction sets the tone for the entire book and made me wanna buy to read it. Now after finishing it, I’m making my colleagues read it to find some solace and encouragement in their current situation that all of us new blood are coming to terms with. If you’re in the creative field and you’ve just been promoted to lead…pick this book up read it and re-read it and keep it by your desk for reference.

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Finally, a book about being a creative leader!

This book covers a lot of the thoughts, struggles, and perspectives of real creative leaders to help make the transformation from maker to manager. It’s an easy listen and a great resource for someone new to managing.

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Thank you!

Now I don't feel like an impostor, and I know how to bring my team to a better place. Hands down, great book.

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