Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the burgeoning growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success.
A brilliant guide to one of the most profound changes of our time, Wikinomics challenges our most deeply rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the 21st century.
Based on a $9-million research project led by best-selling author Don Tapscott, Wikinomics shows how masses of people can participate in the economy like never before. They are creating TV news stories, sequencing genomes, remixing their favorite music, designing software, finding cures for disease, editing school texts, inventing new cosmetics, and even building motorcycles. You'll read about:
An important look into the future, Wikinomics will be your road map for doing business in the 21st century.
©2006 Don Tapscott and Anthony D. Williams; (P)2007 Tantor Media Inc.
"A clear and exciting preview of how peer innovation will change everything." (Booklist)
"This clear and meticulously researched primer gives business leaders big leg up on mass collaboration possibilities." (Publishers Weekly)
Why use English when business pundits provide so many alternatives? This, along with the way that economics is changing the economy, seems to be one of the goals of its authors. Instead of following the central themes of the book, I found myself trying imagine how to "leverage the ecosystem" and what "accelerating exponentially" would be like. For me, the overuse of tied phrases like "new paradigm" and the substitution of adjectives like hypergrowth for actual numerical growth numbers makes this book feel like a caffeine fueled brainstorming session rather than a serious work of business thinking. So, take out that business buzzword bingo board, sit back with some friends and get ready for some serious winnings.
It is difficult to take authors seriously who are writing about revolutionary technologies and the next generation but call said generation "youngsters". It seems like a trivial point but it isn't. The author's are so amazed with this generation and the latest technologies that they sound like amateurs. I don't think they understand collaboration any better than the people they are trying to educate, they've just read more articles. I thought I was getting something truly illuminating but it truly wasn't.
This book is a must-read for any small business or entrepreneur. There are so many concepts and ideas introduced that you'll need to carry a small notebook with you to jot down all the details.
I consider myself quite technologically savvy, but the ideas introduced in this book introduced me to miriades of new ways to expand and improve my business.
I have always been a Windows and Office kind of guy, not to spite the open-source movement, but because I never considered myself nerdy enough to be a real tech-geek. Since reading this book, however, I have explored and embraced many of the open source movements, particularly those of Wikis, and my customers and business have responded overwhelmingly favorable.
Given that this is the first book review I have ever written, I hope it will entice people to read and learn from what these authors have to offer.
Marine photograper, turned Embassy Officer, now USAF Public Affairs
I'm fascinated and mildly fearful where our world is going now that we are all connected via the Internet and now that the Internet has moved beyond it's main function of porn. Other than connecting to stage uprisings against North African and Middle Eastern governments as well as Colombia's FARC, what are people doing with the new-found interconnectivity between us?
This book complements James Surowieki's The Wisdom of Crowds, Jeff Howe's Wisdom of Crowds and Clay Shirky's Here Comes Everybody. Despite that all three books deal with similar developments, they approach the topic from very different and specific sides -- Clay Shirky's is more focused on the Sociological aspects, this book, the Wikinomics, obviously focuses more on the economic aspects, Crowdsourcing is more about how the impact effects us individually and the Wisdom of Crowds talks about the statistical realities of those collective actions. Together, they robust, but still incomplete view of what is happening on our planet in the early 21st century. It is incomplete primarily because the story is still developing, but all these authors have shown remarkable insight and the collection of texts would make a great collection for a college sociology course.
This is a solid audiobook. It is well read and well produced.
Agreed, some of this content and the examples used are somewhat dated but it still makes very interesting and thought provoking reading.
Mass Collaboration IS changing everything, and understanding this fact has influenced me and my work. If you listen to this, don't dwell on the specific examples but take in the underlying message.
maybe it's already too old of a news by now, but I found this an unenjoyable book, telling me lots of stuff I already know (and I don;t come from this industry).
don't waist your time on it...
Although I agree with the general thesis of this book, technical and political aspects are so wrong that it completely undermines the credibility of the author. For example, it is stated that MS Windows is an "open" system (monopolies are not "open"). That "tagging" has some relationship to XML (it does not). The book is extremely one sided. I listened to about half of it and gave up. I've only bought two books that I wish I could return... this is one of them.
This is one I will find myself re-experiencing sections. I find the points to be valid and well-made. As a web site builder and tech addict I find the points made to be extremely accurate.Kudos!
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