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The Wisdom of Crowds
- Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
- Narrated by: Grover Gardner
- Length: 9 hrs and 29 mins
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Publisher's summary
This seemingly counterintuitive notion has endless and major ramifications for how businesses operate, how knowledge is advanced, how economies are (or should be) organized, and how we live our daily lives. With seemingly boundless erudition and in delightfully clear prose, Surowiecki ranges across fields as diverse as popular culture, psychology, economic behaviorism, artificial intelligence, military history, and political theory to show just how this principle operates in the real world.
Despite the sophistication of his arguments, Surowiecki presents them in a wonderfully entertaining manner. The examples he uses are all down-to-earth, surprising, and fun to ponder. Why is the line in which you're standing always the longest? Why is it that you can buy a screw anywhere in the world and it will fit a bolt bought ten-thousand miles away? Why is network television so awful? If you had to meet someone in Paris on a specific day but had no way of contacting them, when and where would you meet? Why are there traffic jams? What's the best way to win money on a game show? Why, when you walk into a convenience store at 2:00 A.M. to buy a quart of orange juice, is it there waiting for you? What do Hollywood mafia movies have to teach us about why corporations exist?
The Wisdom of Crowds is a brilliant but accessible biography of an idea, one with important lessons for how we live our lives, select our leaders, conduct our business, and think about our world.
Critic reviews
"Surowiecki's style is pleasantly informal, a tactical disguise for what might otherwise be rather dense material. He offers a great introduction to applied behavioral economics and game theory." (Publishers Weekly)
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Story
Gerd Gigerenzer is one of the researchers of behavioral intuition responsible for the science behind Malcolm Gladwell's bestseller Blink. Gladwell showed us how snap decisions often yield better results than careful analysis. Now, Gigerenzer explains why our intuition is such a powerful decision-making tool.
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My Gut Says You Should Read This Book
- By Joshua Kim on 06-10-12
By: Gerd Gigerenzer
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Sources of Power
- How People Make Decisions (The MIT Press)
- By: Gary A. Klein
- Narrated by: Mike Fraser
- Length: 13 hrs and 10 mins
- Unabridged
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A modern classic about how people really make decisions: Drawing on prior experience, using a combination of intuition and analysis. Since its publication twenty years ago, Sources of Power has been enormously influential. The book has sold more than 50,000 copies, has been translated into six languages, has been cited in professional journals that range from Journal of Marketing Research to Journal of Nursing, and is mentioned by Malcolm Gladwell in Blink.
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Snooze fest
- By JP on 04-14-21
By: Gary A. Klein
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Nudge: The Final Edition
- Improving Decisions About Money, Health, and the Environment
- By: Richard H. Thaler, Cass R. Sunstein
- Narrated by: Sean Pratt
- Length: 11 hrs and 33 mins
- Unabridged
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Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.
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Doesn’t include a Pdf of the images the book calls out
- By John O'Connell on 08-03-21
By: Richard H. Thaler, and others
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Collective Illusions
- Conformity, Complicity, and the Science of Why We Make Bad Decisions
- By: Todd Rose
- Narrated by: Jay Ben Markson
- Length: 7 hrs and 25 mins
- Unabridged
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Drawing on cutting-edge neuroscience, behavioral economic, and social psychology research, acclaimed author, former Harvard professor, and think tank founder Todd Rose reveals how so much of our thinking about each other is informed by false assumptions that drive bad decisions that make us dangerously mistrustful as a society and hopelessly unhappy as individuals.
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starts well but later deviates from the subject
- By Mats Bengtsson on 06-15-22
By: Todd Rose
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Nudge
- Improving Decisions About Health, Wealth, and Happiness [Expanded Edition]
- By: Richard H. Thaler, Cass R. Sunstein
- Narrated by: Sean Pratt
- Length: 11 hrs and 26 mins
- Unabridged
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Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we are all susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself.
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An overly long Nudge in the right direction
- By Jay on 06-08-13
By: Richard H. Thaler, and others
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Fooled by Randomness
- The Hidden Role of Chance in Life and in the Markets
- By: Nassim Nicholas Taleb
- Narrated by: Sean Pratt
- Length: 10 hrs and 3 mins
- Unabridged
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This audiobook is about luck, or more precisely, how we perceive and deal with luck in life and business. It is already a landmark work, and its title has entered our vocabulary. In its second edition, Fooled by Randomness is now a cornerstone for anyone interested in random outcomes.
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Pass on this one and read The Black Swan
- By Wade T. Brooks on 06-25-12
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Misbehaving
- The Making of Behavioral Economics
- By: Richard H. Thaler
- Narrated by: L. J. Ganser
- Length: 13 hrs and 35 mins
- Unabridged
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Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth - and change the way we think about economics, ourselves, and our world.
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Great book if it's your first about Behav. Econ
- By Jay Friedman on 09-30-15
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The Signal and the Noise
- Why So Many Predictions Fail - but Some Don't
- By: Nate Silver
- Narrated by: Mike Chamberlain
- Length: 16 hrs and 21 mins
- Unabridged
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Nate Silver built an innovative system for predicting baseball performance, predicted the 2008 election within a hair’s breadth, and became a national sensation as a blogger - all by the time he was 30. He solidified his standing as the nation's foremost political forecaster with his near perfect prediction of the 2012 election. Silver is the founder and editor in chief of the website FiveThirtyEight. Drawing on his own groundbreaking work, Silver examines the world of prediction, investigating how we can distinguish a true signal from a universe of noisy data.
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Learn About Statistics Without All The Math
- By Scott Fabel on 03-09-13
By: Nate Silver
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The Tipping Point
- How Little Things Can Make a Big Difference
- By: Malcolm Gladwell
- Narrated by: Malcolm Gladwell
- Length: 8 hrs and 34 mins
- Unabridged
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The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
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My tipping point…for audio
- By Mod on 04-17-12
By: Malcolm Gladwell
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The Most Important Thing
- Uncommon Sense for The Thoughtful Investor
- By: Howard Marks
- Narrated by: John FitzGibbon
- Length: 7 hrs and 9 mins
- Unabridged
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Howard Marks, the chairman and cofounder of Oaktree Capital Management, is renowned for his insightful assessments of market opportunity and risk. After four decades spent ascending to the top of the investment management profession, he is today sought out by the world's leading value investors, and his client memos brim with insightful commentary and a time-tested, fundamental philosophy. The Most Important Thing explains the keys to successful investment and the pitfalls that can destroy capital or ruin a career.
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Five Star Book, two Star Audiobook
- By Johnny on 06-08-15
By: Howard Marks
What listeners say about The Wisdom of Crowds
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Tomer Regev
- 03-17-16
An exceptionally wise book.
Learn how your individuality is more important than the group and how to apply best practices in crowed decision making.
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- John Kozakis
- 10-03-21
Must read...
Loved it! Gave me powerful insights into the value(or not) of "experts" vs groups of independent people. So valuable to understand how we get up best outcomes in everything from investing to sports
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- O
- 08-31-05
Very interesting, with a lot of good insights
I have read all the complaints, and all I can say is that, yes, sometimes it did get a bit boring. But never for long. And, in retrospect, the boring parts were difficult but necessary to explain the point the author was making. All points were valid, and everything was backed up by studies. Even when the author was just giving an anecdote, he would then back it up with a study to show relevance.
I highly recommend this book.
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9 people found this helpful
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- Dr.Lauber
- 01-07-13
You will quote this book...
Would you listen to The Wisdom of Crowds again? Why?
I intend to listen to this book again because I source it often at work. It's a good and easy read that highlights the phenomenon of group intelligence. It would have been a 5 if it would address the new threat that too much unfiltered information poses to this; i.e. the internet + anyone with a computer can post something = misinformed public.
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- Jean Le Lupi
- 12-09-04
One sided point of view
The author is really in love with his premises of crowds being smarter than the smartest, qualified individuals. I was skeptical and happy to explore his findings. The disappointment came when all he had to offer was evidence to his thesis. It is great that a crowd can guess almost correctly a number of pebbles in a jar. But let?s not forget that a crowd also voted Hitler into power and supported him for years, with destructive results for that very crowd. French followed Napoleon to Russia with destructive results. The ?Crowd? supported the Russian Communist revolution that resulted in the famine of the 1920 where 20 Million people died?
To me the wisdom of crowds is still elusive. The author does not seem to touch on any of these examples, and the small scale experiments with students guessing a variable are just not raising to the word ?wisdom? for me.
Try it on, is a good exercise.
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12 people found this helpful
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- Lee P.
- 12-16-04
Much better than expected
Lots of interesting human behavior info linked in ways you might never have thought about.Well read by the narrator.
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- Joel S. Woolf
- 06-17-10
I think about this book all the time
It has been awhile since I have read this but it really sticks with me. It makes capitalism make sense in some ways. I should really go back and read it again. My family will have to put up with me saying "I was reading this book..."
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- Gary
- 09-03-13
Outdated today (2013)
The book is highly listenable but suffers greatly from events which have transpired in the years since its original publication (2005 vs. today 2013). The financial crisis and stock market crash really do poke holes in a lot of his narrative on how groups out perform individuals.
I would not recommend using a credit today for this book because it is outdated by recent events and we have evolved technologically since those days. I do like the authors main theme that groups out perform individuals but he would first need to rewrite his story to explain recent history and include recent tech innovations.
The narrator is one of my favorites and he will make it easy to listen to the whole book in spite of the anachronisms in the narrative.
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5 people found this helpful
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- Jason Karpeles
- 09-22-05
Interesting book
This book and Blink (Gladwell), I believe are related. This book explains how to capture knowledge and Blink explains why it works.
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4 people found this helpful
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- Charlotte A. Hu
- 05-19-13
Surprising in Insights -- Scientific Sociology
This books amazed me by what I learned. While I'm still not completely sure why crowds are wise, I'm definitely convinced they are. And this has major implications for how to do leadership -- by small committee or by collective action. Collectively we are stronger than in oligarchies. Of course, world history is showing this to be true given the strength of truly democratic markets compared to those of centrally controlled governments. In a way, this book explains why the absurd experiment of letting the "common" human have a say in the government is actually working.
This book complements the insights from the social media book crowd sourcing. Together, I think they are slowly making inroads in changing way business models work in the U.S., much for the better.
This book is part of a set of books including Chris Anderson's Free, The Long Tale, Clay Shirk's Here Comes Everybody, The World is Flat by Thomas Friedman and The Facebook Effect by David Kirkpatrick that help to explain what is happening in the 21st century sociologically, economically and politically. These new trends created predominately by the Internet and then radically expanded by human ingenuity and creativity are moving our world in rapid and exciting ways.
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