• The Tipping Point

  • How Little Things Can Make a Big Difference
  • By: Malcolm Gladwell
  • Narrated by: Malcolm Gladwell
  • Length: 8 hrs and 34 mins
  • 4.5 out of 5 stars (22,146 ratings)

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The Tipping Point  By  cover art

The Tipping Point

By: Malcolm Gladwell
Narrated by: Malcolm Gladwell
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Editorial reviews

Why we think it's Essential: Like the best social dynamics professor you never had, Malcolm Gladwell deconstructs a wide range of phenomena (from the reduction of crime in New York to the rise of Sesame Street) to deliver a fascinating understanding of how "social epidemics" spread. And while author/narrators are often a mixed blessing, Gladwell is so friendly and well-paced that I was actually disappointed when The Tipping Point was over. - Ed Walloga

Publisher's summary

From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis

©2007 Malcolm Gladwell (P)2007 Hachette Audio

Critic reviews

"History takes on a whole new perspective as he describes events of early America that specifically follow his theories of 'selling the public on an idea' and 'social epidemics.' Feedback from market mavericks further substantiates Gladwell's viewpoints." (AudioFile)

"Gladwell, a New Yorker staff writer, offers an incisive and piquant theory of social dynamics that is bound to provoke a paradigm shift in our understanding of mass behavioral change." (Booklist)

"Hip and hopeful, The Tipping Point is like the idea it describes: concise, elegant, but packed with social power. A book for anyone who cares about how society works and how we can make it better." (George Stephanopoulos)

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What listeners say about The Tipping Point

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great thought providing book.

great topics and facts to back it up. his voice is very nice to listen to as well

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Great book and great performance

Very easy to listen to and very easy to pay attention! Audio is great and content is fantastic!

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Good book, good narration, don’t like the music at the end of the chapters

As the title says, it’s good. I find that Malcolm tends to infer into the data what he wants to see, but to a lesser extent than some books such as freakanomics.

I really like outliers as well, but again sometimes I think his conclusions are a stretch.

I recommend reading all of his books regardless of if you agree or like him. In fact, if you strongly disagree you should read it twice because he is right more than he is wrong, and if you disagree with everything he says perhaps you could stand to open your mind a bit.

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Very interesting

Love Gladwell Always learn something new and he has interesting topics I definitely would recommend

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Replete with Insights for Marketers and Trend Analyst

Discerning the when, where, and how many trends come to be can be taxing. Unless you’re there or placing the pieces together in the aftermath, it can all seem a futile endeavor. Gladwell brings some clarity to the chaos.

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Just the tip

I ate this whole book up it was great.
I say just a tip as a word play meaning it's all great I just need to apply to my life and good things will happen so thank you Malcolm gladwell I appreciate you and I won't let you down.

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Informative!

Malcolm Gladwell NEVER disappoints! He never shorthand his readers on the research done for any of his books! His story narration is unmatched!

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Required reading for all humans

In the tipping point, Malcolm Gladwell provides a sort of tour guide to the human experience; allowing all of us to understand how information spreads. The tipping point is one of those books that needs to be re-read every five or six years to remind us how human information flow works and what our role in it is.

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Thought Provoking

I love learning about societal relationships. I find that The concepts are ideas that I want to put to use in my life. Tipping Point gave me ideas on how to market my small business.

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Good book, a little dry even for Malcolm Gladwell

I chose this audiobooks because I love Malcolm Gladwell's podcast and have listened to a number of his previous audiobooks. While the stories in this book were interesting, the way he read them was a little dry even for his standards. Still worth listening to though.

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