Discover candid advice, effective techniques, insider information, and success secrets that will boost you confidence. This updated editions is even more accessible, with easy-to-follow information from starting, running, and growing a business to new chapters on green business practices, technology tips, and marketing tools.
©2005 Steven D. Strauss; (P)2009 Gildan Media Corp
This was a good listen. It was packed with information to fertilize ideas about starting a new business, or making a small business better. There was so much detail, I decided to buy the book because it seemed more suited to reference than a casual listen. The narrator read the lists and tables in painful detail. I would have preferred a separate attachment for reference. You may find as I did that the written book is a necessary companion to the audio book.
This book is written in simple language, it's simple to follow the narratives and you will learn so much regarding starting your own business with practical simple lessons and illustrations'.
"Good for knowing few about many"
This book is good for knowing many things about succeeding in small and mid-sized business. It does not tell many specifics but it opens your eyes on many things that might be needed to support your business. Additionally, this book contains many ideas that are new to some countries so reading it (or listening) will open your mind to great amount of new ideas that can be your small business itself such as being a virtual assistant to somebody, or renting space for very short periods, etc.
It is an excellent choice if you want to start thinking about what to do.
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