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The Martha Rules: 10 Essentials for Achieving Success | [Martha Stewart]

The Martha Rules: 10 Essentials for Achieving Success

Now, for the first time, Martha Stewart shares her business knowledge and advice in this handbook for success. Tapping into her years of experience in building a thriving business, Martha will help readers identify their own entrepreneurial voice and channel their skills and passions into a successful business venture.
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Publisher's Summary

Martha Stewart is an undeniable force in the business world. One of the world's greatest entrepreneurs, she turned her personal passion into Martha Stewart Living Omnimedia, a billion dollar business. This fall she's breaking new ground with two television shows from NBC, her reality show The Apprentice: Martha Stewart and her daytime syndicated show Martha, as well as a radio program on Sirius satellite radio which will provide daily round-the-clock how-to content. What's her secret for success?

Now, for the first time, Martha Stewart shares her business knowledge and advice in this handbook for success. Tapping into her years of experience in building a thriving business, Martha will help readers identify their own entrepreneurial voice and channel their skills and passions into a successful business venture. Her advice and insight is applicable to anyone who is about to start or expand a venture of any size, whether it is a business or philanthropic endeavor, but also to individuals who want to apply the entrepreneurial spirit to a job or corporation to increase innovation and maintain a competitive edge.

Featuring Martha's top principles for success, as well as stories and anecdotes from her own experiences, Martha's Rules is sure to appeal to business readers, fans, and anyone who admires her for her style, taste, and great advice, and who have great business ideas of their own!

©2005 Martha Stewart Living Omnimedia, Inc.; (P)2005 Random House, Inc.

What the Critics Say

  • 2005 Audie Award Nominee, Business Information/Educational

What Members Say

Average Customer Rating

3.7 (113 )
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4.1 (25 )
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Performance
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  •  
    Cary Covina, CA, USA 06-02-06
    Cary Covina, CA, USA 06-02-06
    HELPFUL VOTES
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    "Refreshing and Practical++++"

    Martha Stewart's book, The Martha Rules, is a refreshing business book written and read by an intelligent, experienced enterpreneur at the center of, and in the forefront of, American business culture. If you're just starting up a new business, or are an experienced business owner, you will get many practical tips, suggestions and ideas from this book. This is not a book about financial management or organizational theory; it's a book about developing a winning combinations of techniques that will be useful to just about any enterprenuer. Whether you're business is small or large, I highly recommmend this book to anyone that takes business seriously.

    Great Job, Martha!

    6 of 6 people found this review helpful
  •  
    Zeus Miami, FL, United States 01-17-06
    Zeus Miami, FL, United States 01-17-06 Member Since 2005
    HELPFUL VOTES
    26
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    "Came away disappointed"

    I'm big admirer of Martha Stewart. Impressed by her attention to detail, her drive and ambition. Thus was really looking forward to listening to this title but came away disappointed. It started fine but soon became a PR piece for her website, her magazine, her "high quality" pieces at Kmart, her organization. After awhile it felt as if I was listening to a child spweing out how great she was/is and see, look at what I have accomplished oh and hear me pronounce all these French deserts I can make.

    Her Baking Cookbook that is in stores now is excellent and it is that kind of attention to detail I was anticipating here. But what "I" got was "here at Martha Stewart Living.com we're great because..."

    Sorry Martha, you came across as a boastful salesperson. I greatly admire you but not on this one.

    3 of 4 people found this review helpful
  •  
    Vavie vancouver, BC, Canada 01-04-06
    Vavie vancouver, BC, Canada 01-04-06
    HELPFUL VOTES
    3
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    "Martha does rule! (in the business world that is)"

    The Martha Rules is one of the most surprising business books I have purchased in the past year. If you are seeking books on entrepreneurship, Martha's style of writing is succinct, informative, motivating and even entertaining. Her narration is extremely well done. One of the best business/entrepreneurship books in my collection. I highly, highly recommend this book.

    3 of 4 people found this review helpful
  •  
    Jan Naestved, Denmark 01-27-09
    Jan Naestved, Denmark 01-27-09
    HELPFUL VOTES
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    "Nothing new under the sun"

    This is one of the book that should not have been written. It is clear that some publisher thought it would be a great idea to exploit Martha's celebrity status and write a book, like so many other business personalities. Unfortunately the result is uninteresting and downright boring to listen to. I have great respect for Martha and her capabillities but this book is nothing but trivialities and you have probably heard it all before. To be fair, perhaps all the interesting stuff is in the second half of the book, i didn't hear it...i fell a sleep!

    2 of 3 people found this review helpful
  •  
    Rebecca Los Angeles, CA, United States 10-05-13
    Rebecca Los Angeles, CA, United States 10-05-13
    HELPFUL VOTES
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    "Disappointing, smug, uninspired"
    Would you try another book from Martha Stewart and/or Martha Stewart?

    no


    Has The Martha Rules turned you off from other books in this genre?

    no, just her


    How did the narrator detract from the book?

    her voice was monotone, flat, unemotional, I feel like perhaps if I had read the book instead of listening to it, I might have gotten more out of it.


    If you could play editor, what scene or scenes would you have cut from The Martha Rules?

    The examples of business inspiration she chose to include in the book were somehow made boring. I would have liked to know more about how she was personally influenced by her mentors. There was nothing 'personal' about this book.


    0 of 0 people found this review helpful
  •  
    Amazon Customer rochester, NY, United States 02-19-13
    Amazon Customer rochester, NY, United States 02-19-13 Member Since 2012
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    "Surprising"
    Any additional comments?

    Hearing Martha discussing the details of her meteoric success, in her own voice, in a very down to earth and instructional way, was really quite delightful. A great read--and excellent practical advice for anyone starting their own business.

    0 of 0 people found this review helpful
  •  
    Jasmine Queanbeyan, Australia 05-28-11
    Jasmine Queanbeyan, Australia 05-28-11
    HELPFUL VOTES
    2
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    "Fabulous!"

    I couldn't stop listening to this book! Lots of great information from someone who has really 'done it' in a big and spectacular way. Martha's specific examples/reflections from her own life were fascinating. Just wished the book was longer as I didn't want it to end!

    0 of 0 people found this review helpful
  •  
    Brian Henderson, NV, USA 01-23-06
    Brian Henderson, NV, USA 01-23-06
    HELPFUL VOTES
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    "Another Criminal Act"

    A very sad look at business. Boring. Egocentric. Etc.

    I really wanted to like this. But, her ego and need to tell stories that are unbelievably dull make this book something that she should be put away for. Perhaps a bad writers prison somewhere.

    3 of 6 people found this review helpful
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