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The Little Black Book of Innovation: How It Works, How to Do It | [Scott D Anthony]

The Little Black Book of Innovation: How It Works, How to Do It

Innovation may be the hottest discipline around today - in business circles and beyond. And for good reason. Innovation transforms companies and markets. It’s the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In The Little Black Book of Innovation, long-time innovation expert Scott D.
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Publisher's Summary

Innovation may be the hottest discipline around today - in business circles and beyond. And for good reason. Innovation transforms companies and markets. It’s the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. In his trademark conversational and lively style, Anthony presents a simple definition of innovation, breaks down the essential differences between types of innovation, and illuminates innovation’s vital role in organizational success and personal growth.

This unique hybrid of professional memoir and business guidebook also provides a powerful 28-day program for mastering innovation’s key steps:

  • Finding insight
  • Generating ideas
  • Building businesses
  • Strengthening innovation prowess in your workforce and organization

With its wealth of illustrative case studies and vignettes from a range of companies around the globe, this engaging and potent playbook is a must-hear for anyone seeking to turn themselves or their companies into true innovation powerhouses.

©2011 Scott D. Anthony (P)2011 Gildan Media Corp

What Members Say

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  •  
    S & G StJoe Atlanta, GA 04-28-12
    S & G StJoe Atlanta, GA 04-28-12 Member Since 2012

    stjoe

    HELPFUL VOTES
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    "Great Innovation Overview Summary"
    If you could sum up The Little Black Book of Innovation in three words, what would they be?

    The book was well organized, practical and actionable. It gave valuable suggestions for additional reading as well as techniques to put in to motion everyday.


    What about Sean Pratt’s performance did you like?

    Engaging, but not over done, performance by Sean Pratt.


    2 of 2 people found this review helpful
  •  
    Emmanuel 04-06-12
    Emmanuel 04-06-12 Member Since 2008
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    "Highly Executable!"

    Full of clear, implementable steps. I found the book to be extermely practical, different from the theoretical approach of most books on innovation. And I believe this was the exact intention of the author.

    2 of 2 people found this review helpful
  •  
    TE Auckland, New Zealand 03-07-12
    TE Auckland, New Zealand 03-07-12 Member Since 2009
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    "Innovation"

    This is a great book on innovation with a step by step guide to create a framework to innovate. Excellent!

    1 of 1 people found this review helpful
  •  
    Scott 01-20-14
    Scott 01-20-14

    I enjoy reading fantasy, science fiction, and horror the most. To improve, I read about language, psychology, spirituality, and art. I read about computer science and business for professional reasons.

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    "Great information and useful procedures"

    A great book for any entrepreneur or product designer looking to define and apply innovation towards a goal. I like how the innovation process is broken up into phases like a project.

    0 of 0 people found this review helpful
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