Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.< /p>
Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.
The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.
Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
©2011 Eric Ries (P)2011 Random House
"Eric has created a science where previously there was only art. A must read for every serious entrepreneur—and every manager interested in innovation." (Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc., and Netscape)
"At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business." (Dustin Moskovitz, co-founder of Facebook and Asana)
"In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” (Ken Blanchard, coauthor of The One Minute Manager and The One Minute Entrepreneur.)
I really liked the broad application of the lean start up principles. Eric did an amazing job with this concept. Very inspiring as an entrepreneur. Bravo!
I had a feeling I wasn't going to enjoy this as soon as I heard the introduction, and wish I'd followed my instincts to return the book. Instead, based on its global fame and the strength of other reviews, I decided to persist.
Ries has created his own language here, an entire subject that hardly fits inside one paperback book. I'm actually quite a fan of contrary thinking but his ideas are so far from any frame of reference it makes it almost possible to follow or digest.
There are some good tidbits of sagely advice here - such as the strength of actionable metrics vs vanity metrics - but it's surrounded by so much jargon and so much complexity that it loses a lot of its credibility.
Working in one of his lean startup companies also sounds like it would be a real chore, sucking any of the fun, spontaneity and humanness out of the process.
At least I feel like I will be more informed next time someone is speaking Silicon-Valley-speak.
This book points out differences in start ups vs other businesses. It teaches you how to think for the long term and exposes several myths about growing a company that I have never previously considered. The author has a very scientific approach. I just finished it and this book is so good that I am going to replay it. Thank you.
At first I struggled to finish this book but the middle part is much more interesting than the beginning. Chapter 13 is pure author's view on our future as a society - good dreams but unlikely to come true.
Overall, it worth reading/listening but it is not so exciting as other startup books (better listen to Thiel's "Zero to One").
Copywriter and avid information sponge. The more I can get into my head the better.
The Lean Startup is a great introduction to modern managerial and process improvement techniques. It can get a bit redundant at times, but every bit of knowledge in this book is worth having.
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