Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.< /p>
Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.
The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.
Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
©2011 Eric Ries (P)2011 Random House
"Eric has created a science where previously there was only art. A must read for every serious entrepreneur—and every manager interested in innovation." (Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc., and Netscape)
"At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business." (Dustin Moskovitz, co-founder of Facebook and Asana)
"In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” (Ken Blanchard, coauthor of The One Minute Manager and The One Minute Entrepreneur.)
The book is a great resource to challenge the way you currently do business, from a management or an individual contributor perspective. The theories explained are supported and demonstrated by real-life, relatable examples. I recommend it for anyone wants to bring their business to the next level.
I'm coming from a creative background and learning as an entrepreneur out of need and desire to succeed as an indie and a creative innovator. This book has been great for providing me with a lexicon to discuss and share with the larger start up community. I've found many of the ideas to line up with what I've already been bushwhacking my way through. The clear expression of it gives me courage as well as focus. A solid read full of actionable direction.
Narrator is deadly boring. I tried hard to listen, but it seemed the content wasn't relevant to me either. Or was it just that the narrator was dead boring? Don't know, but I got zero out of the 2 chapters I forced myself to listen to.
I should have picked this book up back in 2011. It has a great style of practical advice but visits many topics available in other best sellers.
Apply scientific method to building a startup or improving an existing organization: verify your assumptions scientifically. The main challenge is "how". For example, who do you test your assumptions about the product that you have not yet built? Even if you have an idea for a prototype/test, what metric do you use? This book attempts to answer these and many other questions.
Overall, most of these ideas I have seen in one form or another in different contexts (e.g. Paul Graham's essays, agile, etc). However, the packaging is interesting and the supporting anecdotes are entertaining and inspiring.
Big Game James
Absolutely critical for anyone in business or for anyone bringing a new product to market. Especially those in the software development space. Agile, Kanban, Lean Manufacturing ..... The Lean Startup!! Great book!!!
every startup CEO/Founder should read this. This is a method of using data, experiments and outcomes to grow your company. Im re-reading again just to absorb it all.
Report Inappropriate Content
If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.