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The Lean Startup Audiobook
The Lean Startup
Written by: 
Eric Ries
Narrated by: 
Eric Ries
 >   > 
The Lean Startup Audiobook

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

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Publisher's Summary

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.< /p>

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

©2011 Eric Ries (P)2011 Random House

What the Critics Say

"Eric has created a science where previously there was only art. A must read for every serious entrepreneur—and every manager interested in innovation." (Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc., and Netscape)

"At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business." (Dustin Moskovitz, co-founder of Facebook and Asana)

"In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” (Ken Blanchard, coauthor of The One Minute Manager and The One Minute Entrepreneur.)

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  •  
    Toome Corporated PTY LTD Mudgee, NSW, AU 06-14-15
    Toome Corporated PTY LTD Mudgee, NSW, AU 06-14-15 Member Since 2014
    HELPFUL VOTES
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    "Great read"

    Very actionable advice and thought provoking work. Highly recommended for established and aspiring entrepreneurs. Excellent!

    0 of 0 people found this review helpful
  •  
    Etienne 06-11-15
    Etienne 06-11-15
    ratings
    REVIEWS
    1
    1
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    Performance
    Story
    "Great book"

    I am making these changes and already seeing product improvements. I really would advise every product dev to get this

    0 of 0 people found this review helpful
  •  
    Ori 06-04-15
    Ori 06-04-15
    ratings
    REVIEWS
    1
    1
    Overall
    Performance
    Story
    "I learned a lot"

    I am founding my second startup. This book opened my mind. It does require adaptation to hardware based technology syartup. I will certainly look for such adaptation.

    0 of 0 people found this review helpful
  •  
    Amazon Customer 06-01-15 Member Since 2014
    ratings
    REVIEWS
    1
    1
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    Performance
    Story
    "Listen in sections"

    As with many strategy books, it is dry listening, but if you do, you will find value!

    0 of 0 people found this review helpful
  •  
    vladimir 06-01-15
    vladimir 06-01-15
    ratings
    REVIEWS
    3
    1
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    "great book"

    loved it. great book for anyone who is in management position, entrepreneurs, and everyone else

    0 of 0 people found this review helpful
  •  
    Moe 05-31-15
    Moe 05-31-15 Member Since 2016
    ratings
    REVIEWS
    4
    3
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    Story
    "Great content"

    I'd heard a lot about this book, and since I'm planning on setting up my own company soon, I decided to have a listen. The content is great, but the reading is honestly a bit dry. Still worth it if you're interested in the subject.

    0 of 0 people found this review helpful
  •  
    James O. Rodgers 05-28-15 Member Since 2013
    ratings
    REVIEWS
    14
    2
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    Story
    "Application of Theory"

    This book is a valuable addition to the conversation about sustainability for companies of all sizes. It draws on the best of our theoretical heritage and adds great examples of modern application. Even though Eric (Ries) presents a number of models and formulae for following this path to success, he wisely warns against wholesale adoption of any single approach. The power of experimentation is the key to long term sustainability.

    0 of 0 people found this review helpful
  •  
    MJ Linane 05-26-15
    MJ Linane 05-26-15 Member Since 2014
    HELPFUL VOTES
    1
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    8
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    "Very informative but a little dull"

    Information was gold at learning how to look at the growth of startups. The production was not very entertaining.

    0 of 0 people found this review helpful
  •  
    Thomas W Parsley 05-26-15
    HELPFUL VOTES
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    12
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    "Some good info but contains lots of fluff"

    The author presents some good information for entreprenuers. However, he ends up focusing on corporate entrepreneurship for my taste.

    0 of 0 people found this review helpful
  •  
    J. Eastman 05-25-15
    J. Eastman 05-25-15 Member Since 2013

    J

    ratings
    REVIEWS
    7
    2
    Overall
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    "Useful, great book"

    Awesome, changed the way I handle my project in a medium sized company. As a middle manager having something like this to point to and use as backing to keep my team agile and lean is a god send. Well written, not a bunch of buzzwords like most business books. Highly recommended.

    0 of 0 people found this review helpful
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  • Kev Partner
    Alton, Hamshire
    1/20/12
    Overall
    "Quite simply the best business book of the year"

    I've read a lot of business books (and also written one) and this is the best I've seen in a long time. It could just as easily have been titled "The Scientific Startup" but I guess that might have scared people off. It outlines a scientific method for planning and running a startup that prevents costly errors and ensures the entrepreneur(s) learn enough about their business and the market in which it operates to decide their next step. It's essentially about running sequential experiments testing the fundamental assumptions about the business (eg "will customers buy this?") in the quickest, cheapest and most effective way so the startup is a learning organisation (indeed that, rather than the pursuit of money is the point of a startup according to Ries).

    This is the first book I've ever listened to, bought on Kindle and then bought the paperback so I can scribble. There's plenty of hyperbole around when it comes to business books but this is a radical, and much needed, shift to the way startups are run. First class.

    7 of 7 people found this review helpful
  • Matthew
    London, United Kingdom
    1/23/12
    Overall
    "It has changed how I do business"

    This has completely changed the way I have recently launched two businesses. It is brilliant.

    Be patient and the blocks will fall into place.

    The text has inspired me to seek regular new business ideas to build and launch. I've started helping two friends already who have bought into the idea.

    I'm not sure if it's a new idea, but it's the first time I've been exposed to the ethos.

    A really good read.

    5 of 5 people found this review helpful
  • Byron
    Wendover, United Kingdom
    10/23/12
    Overall
    "A mixed bag"

    An interesting listen. The content of the book is interesting, detailed and comprehensive. The case studies used in the piece are fantastic and in terms of gaining value from the book I have already been able to apply some of the techniques in my day job.



    However, the only negative would be the delivery of the content. This audio is not something that you will look forward to listening to.. although you can see the benefit in listening to the book. It is similar to a child being force fed their greens. In the sense you know that their may be some benefit in listening to the audio but you would rather eat sweets or watch TV in my case.



    It is worth a credit however, sample the audio before you purchase as the delivery may not suit.

    6 of 7 people found this review helpful
  • Bhaskar Dandona
    birmingham, United Kingdom
    5/15/12
    Overall
    "Stunning, Amazing, Incredible,"

    I wasn't totally sure I was doing the right thing buying this. The reviews on audible seemed too good to be true and I'd never heard of the author or the title before. Let me re-assure you that you should not hesitate for a second. This is a tour de force. It's worth ten if not a hundred times the price you pay here. There are so many brilliant concepts introduced , the minimum viable product philosophy , validated learning and loads more. If you know nothing about lean techniques it would be worth giving yourself a little primer before you start on this title. I will be listening again next time with pen and paper in hand so I can actually detail the clear and logical steps you must take to make your start up company or start up product within an established company a great success.

    It's a fantastic listen, no fluff just evidential backed techniques to adopt throughout the start up process. The reason why a lot of it rings true is that it is all highly logical.

    If you strive to be cutting edge this will change the way you approach your entire business.

    2 of 2 people found this review helpful
  • Mark
    United Kingdom
    2/14/12
    Overall
    "Startups and product developers should take note"

    Humble and persuasive, the author highlights through his own struggles how he came to apply a lean manufacturing mindset to software development. What is particularly fascinating to me is how well this translates to all business startups not just to product development. Excellent stuff. @upfinder

    2 of 2 people found this review helpful
  • Lukasz Hawro
    1/3/15
    Overall
    Performance
    Story
    "Great ideas but..."

    Eric's vision is really revolutionary in terms of product development and marketing. The lean startup approach changes everything. Everything that was so drastically implemented and seamlessly integrated in the industrial era by blue collar workers and then, in modern (yet rooted in past) corporations by white collar workers.
    However, Eric fails to explain his ideas in a way that very small businesses could understand, apply and integrate. Much of what he said was not (yet... ;) applicable to my situation as a small startup and hence felt boring/irrelevant to me.
    Focusing too much on large, already established businesses or even corporations I had a feeling Eric with his great ideas has actually never left "the aristocracy" of Silicon Valley.
    For that I have to search elsewhere.

    1 of 1 people found this review helpful
  • jim
    sale, United Kingdom
    12/23/12
    Overall
    "How to market an invention/new product"

    Good read, with some interesting ideas. However the focus is more towards what to do when you have made a product/invention so sometimes irrelevant to people who provide services or operate their business through a trade. With that in mind i do feel its a good book but improperly titled.

    1 of 1 people found this review helpful
  • marco
    cassano delle murge, Italy
    7/22/12
    Overall
    "worth"

    it is a fantastic purchase worth if you have the book to reed it is better

    1 of 1 people found this review helpful
  • Ross Brown
    6/13/16
    Overall
    Performance
    Story
    "An excellent insight into innovation and startups"

    An excellent listen. Took a few run throughs to take in all the information though!

    0 of 0 people found this review helpful
  • Anita Fronczak
    Warsaw, Poland
    6/11/16
    Overall
    Performance
    Story
    "Enlightening read "

    It was my first book on lean methods. What author emphasises seems very reasonable: measure everything using innovation accounting centred on user value, keep on learning about user needs, measure everything - every experiment and feature - not to loose track of your progress. Use scientific approach, do not fool yourself, learn, optimise, avoid waste. As this book and movement have already a few years, you can see that it has been implemented in products as Google Analytics and find examples and lessons learned from different companies. I strongly recommend listening to it if your work for any software company.

    0 of 0 people found this review helpful

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