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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses | [Eric Ries]

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
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Publisher's Summary

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.< /p>

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

©2011 Eric Ries (P)2011 Random House

What the Critics Say

"Eric has created a science where previously there was only art. A must read for every serious entrepreneur—and every manager interested in innovation." (Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc., and Netscape)

"At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business." (Dustin Moskovitz, co-founder of Facebook and Asana)

"In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” (Ken Blanchard, coauthor of The One Minute Manager and The One Minute Entrepreneur.)

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What Members Say

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  •  
    Henrik Ebbeskog 10-02-14 Member Since 2015
    HELPFUL VOTES
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    "Agile at a business level"
    What made the experience of listening to The Lean Startup the most enjoyable?

    A great concept. Lots of great real life stories.


    Who was your favorite character and why?

    No characters in book.


    Which character – as performed by Eric Ries – was your favorite?

    No characters.


    If you were to make a film of this book, what would the tag line be?

    Same as the title :-)


    Any additional comments?

    A really great book on how to have an agile mindset.

    0 of 0 people found this review helpful
  •  
    Douglas Reno, NV United States 08-31-14
    Douglas Reno, NV United States 08-31-14 Member Since 2013

    doug7668

    ratings
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    6
    1
    Overall
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    "Really really good"
    What did you love best about The Lean Startup?

    Eric Ries has figured it out. We are switching software platforms which will allow us to Build-Measure-Learn at a rapid pace.


    0 of 0 people found this review helpful
  •  
    Ivan Vazquez Rodriguez 05-15-14
    ratings
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    8
    1
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    Story
    "This is a magic book"
    Would you consider the audio edition of The Lean Startup to be better than the print version?

    Well, miss to have access to some kind of visual schema that made me probably to listen several times the same idea.


    What did you like best about this story?

    The structure and the full explanation. The book is lovely.


    Have you listened to any of Eric Ries’s other performances before? How does this one compare?

    No.


    Was this a book you wanted to listen to all in one sitting?

    I would love to have the time to do that, yes.


    0 of 0 people found this review helpful
  •  
    steven SAN DIEGO, CA, United States 03-26-14
    steven SAN DIEGO, CA, United States 03-26-14
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    "Could not even make it through half the book"

    Bored all the way through. Just talked about his own personal experience and was not able to relate it to any business techniques.

    0 of 0 people found this review helpful
  •  
    James Tharpe Roswell, GA 03-21-14
    James Tharpe Roswell, GA 03-21-14 Member Since 2012

    James

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    "Fantastic overview of Lean"

    This book is a fantastic overview how to apply the scientific process to make the most of a startup's limited capital and produce the best possible product. Virtually every concept is useful and applicable, even in the context of a large enterprise. My only complaint (why I didn't give it five stars) is that the book lacks overall depth - just as I'm really excited and ready to dive-in to a topic, the book moves on. The book is still plenty useful, but if it had been twice as long it probably would have been at least four times as good

    0 of 0 people found this review helpful
  •  
    Mark DRYDEN, NY, United States 03-12-14
    Mark DRYDEN, NY, United States 03-12-14 Member Since 2012
    HELPFUL VOTES
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    6
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    "OK. Not quite above and beyond..."
    What did you like best about The Lean Startup? What did you like least?

    Decent ideas, nothing exceptional. It won't make you suddenly become an Apple...


    What three words best describe Eric Ries’s voice?

    Minimum viable product.


    Who do you think would benefit most from listening to The Lean Startup?

    I'm not sure. I will certainly keep the main concepts in mind, but I think anyone should know when to "pivot or persevere."


    0 of 0 people found this review helpful
  •  
    Noah New York, New York 03-10-14
    Noah New York, New York 03-10-14
    HELPFUL VOTES
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    "A scientific approach to starting a company"
    What made the experience of listening to The Lean Startup the most enjoyable?

    I really resonated with the way the rational, scientific way that the author thinks. Everything he said made sense. That's a rare occurrence, at least for this listener.


    Any additional comments?

    Most people don't realize how much they don't know. When starting a company, as in many areas of life, it seems good to have a systematic way of figuring out what you don't know, and then knowing it. The scientific method has a proven track record of turning unknown unknowns into known unknowns, and then into knowns.

    0 of 0 people found this review helpful
  •  
    Daniel BROOKLYN, NEW YORK, United States 03-10-14
    Daniel BROOKLYN, NEW YORK, United States 03-10-14 Member Since 2015
    ratings
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    "BUY THIS BOOK IT WILL TRANSFORM YOUR LIFE"
    Would you recommend this audiobook to a friend? If so, why?

    Absolutely because it can save their company's life and definitely save them a lot of time...


    What did you like best about this story?

    The book gives you specific strategies and views on how to effectively build a company from the very bottom to multi-million dollar business with great examples and effective strategies. I am using the strategies from my bedroom and am already getting feedback from future users and customers...


    Have you listened to any of Eric Ries’s other performances before? How does this one compare?

    No


    Was there a moment in the book that particularly moved you?

    Yes when he talks about validated learning and the power of lean thinking with feedback and pivots.


    Any additional comments?

    Get this book, you WILL NOT regret it.

    0 of 0 people found this review helpful
  •  
    Jason Sherwood, OR, United States 02-28-14
    Jason Sherwood, OR, United States 02-28-14 Member Since 2005

    Some days you need to take a break from getting better and just enjoy a great tale. Whatever your mood you can find it here at Audible.

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    "Outstanding-A must for anyone working in software!"

    I've been working in software for well over 15 years and this book contains so many fundamental principles in delivering a quality product that I recommended to my entire team. I'm a product manager in ecommerce at the number one sportswear company in the world and everyone I've convinced to read or listen to this book has had a similar reaction.

    If you are involved with (or want to be) delivering software products you should make this an essential part of your business book library. I insist that all my direct reports listen or read this book.

    0 of 0 people found this review helpful
  •  
    Alex United States 01-08-14
    Alex United States 01-08-14 Member Since 2015
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    "The best Startup resource available on Audible"
    Did you have an extreme reaction to this book? Did it make you laugh or cry?

    This book is one of the most educational and compelling books I've read on entrepreneurship and startups. It gives you extremely practical and step by step advice on how to take a brilliant idea and test it out with empirical data. Don't risk any more time or money following anecdotal information. Get this book and learn the best way to test an idea with the lowest amount of risk and the best information in return.


    Any additional comments?

    Absolutely great read. Useful for all business ideas, though most of the examples are related to online businesses.

    0 of 0 people found this review helpful

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