Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.< /p>
Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.
The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.
Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
©2011 Eric Ries (P)2011 Random House
"Eric has created a science where previously there was only art. A must read for every serious entrepreneur—and every manager interested in innovation." (Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc., and Netscape)
"At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business." (Dustin Moskovitz, co-founder of Facebook and Asana)
"In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” (Ken Blanchard, coauthor of The One Minute Manager and The One Minute Entrepreneur.)
A great concept. Lots of great real life stories.
No characters in book.
Same as the title :-)
A really great book on how to have an agile mindset.
Eric Ries has figured it out. We are switching software platforms which will allow us to Build-Measure-Learn at a rapid pace.
Well, miss to have access to some kind of visual schema that made me probably to listen several times the same idea.
The structure and the full explanation. The book is lovely.
I would love to have the time to do that, yes.
Bored all the way through. Just talked about his own personal experience and was not able to relate it to any business techniques.
This book is a fantastic overview how to apply the scientific process to make the most of a startup's limited capital and produce the best possible product. Virtually every concept is useful and applicable, even in the context of a large enterprise. My only complaint (why I didn't give it five stars) is that the book lacks overall depth - just as I'm really excited and ready to dive-in to a topic, the book moves on. The book is still plenty useful, but if it had been twice as long it probably would have been at least four times as good
Decent ideas, nothing exceptional. It won't make you suddenly become an Apple...
Minimum viable product.
I'm not sure. I will certainly keep the main concepts in mind, but I think anyone should know when to "pivot or persevere."
I really resonated with the way the rational, scientific way that the author thinks. Everything he said made sense. That's a rare occurrence, at least for this listener.
Most people don't realize how much they don't know. When starting a company, as in many areas of life, it seems good to have a systematic way of figuring out what you don't know, and then knowing it. The scientific method has a proven track record of turning unknown unknowns into known unknowns, and then into knowns.
Absolutely because it can save their company's life and definitely save them a lot of time...
The book gives you specific strategies and views on how to effectively build a company from the very bottom to multi-million dollar business with great examples and effective strategies. I am using the strategies from my bedroom and am already getting feedback from future users and customers...
Yes when he talks about validated learning and the power of lean thinking with feedback and pivots.
Get this book, you WILL NOT regret it.
Some days you need to take a break from getting better and just enjoy a great tale. Whatever your mood you can find it here at Audible.
I've been working in software for well over 15 years and this book contains so many fundamental principles in delivering a quality product that I recommended to my entire team. I'm a product manager in ecommerce at the number one sportswear company in the world and everyone I've convinced to read or listen to this book has had a similar reaction.
If you are involved with (or want to be) delivering software products you should make this an essential part of your business book library. I insist that all my direct reports listen or read this book.
This book is one of the most educational and compelling books I've read on entrepreneurship and startups. It gives you extremely practical and step by step advice on how to take a brilliant idea and test it out with empirical data. Don't risk any more time or money following anecdotal information. Get this book and learn the best way to test an idea with the lowest amount of risk and the best information in return.
Absolutely great read. Useful for all business ideas, though most of the examples are related to online businesses.
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