The Google Story is the definitive account of the populist media company powered by the world's most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.
In 1998, Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, "change the world" through a search engine that would organize every bit of information on the Web for free.
While the company has done exactly that in more than one hundred languages, Google's quest continues as it seeks to add millions of library books, television broadcasts, and more to its searchable database. Listeners will learn about the amazing business acumen and computer wizardry that started the company on its astonishing course; the secret network of computers delivering lightning-fast search results; and the unorthodox approach that has enabled it to challenge Microsoft's dominance and shake up Wall Street. Even as it rides high, Google wrestles with difficult choices that will enable it to continue expanding while sustaining the guiding vision of its founders' mantra: DO NO EVIL.
©2005 David A. Vise; (P)2005 Books on Tape, Inc.
Adman | Former Mech Engineer | Dog Lover | Geek
Great listen--I highly recommend this to anyone in search of learning business strategies while concurrently being entertained. Like others said, the book does sometimes sound like an advertisement for Google. However, I gained a newfound respect for the business giant after listening to this. There were aspects of the business that occurred when I was too young to care, but the book did a great job to conclusively bring those subjects to light. Everyone knows how large Google has grown as a business, but I think few people realize how significantly they have changed the global economy.
An interesting book but it is a pretty sweet pro-google story. If you have a critical mind, no problem there. I really suggest the abridged version, though. Well narrated.
Some of the material is interesting but it reads like a brochure put out by Google. The narration is good.
This is one of the greatest success stories of recent times. With the dawn of the new century, Google came from nowhere and lead by Brin and Page became a great technology company rivaling Mircosoft. The book is very well written and each aspect of the lives of Brin and Page related to Google is well documented. It is great to see how these twenty year olds with their unorthodox thinking created one of the most admirable companies in the world. Must read for all audible listens.
A good introduction to Google, which tends to be hard to get information about. Most of the book focuses on the two founders, Brin and Page. The business info is not really deep and overall, the authors praise the Google founders to no end. I guess there is just not enough time to get perspective on the company nor to see the social/market context, but hay, it is an up-to-date kind of thing.
I couldn't stand to listen to the whole book, so it may get better near the end, but what I did get through was pure marketing fluff.
Old & fat, but strong; American, Chinese, & Indian (sort of); Ph.D. in C.S.; strategy, economics & stability theory; trees & machining.
Not especially deep, but you just can’t put it down.
Did help in understanding Google’s Business Model.
The book often has interesting content, but way too many superlatives thrown around about Google and its founders. A bit more critical distance would have been appreciated. And the narrator's overly enthusiastic delivery tends to enforce the "best of breed", most creative, most this, most that, greatest this, greatest that view of the Google enterprise.
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