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The Art of Negotiating the Best Deal

By: Seth Freeman, The Great Courses
Narrated by: Seth Freeman
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Publisher's summary

Negotiation is a big part of life - from buying a car or a house, taking a new job, or working out a serious conflict. Yet it's easy to believe we're usually at a disadvantage - that others are born negotiators, while we are not. Nothing could be further from the truth. Negotiation is a skill that just about everyone can learn to do well.

Presented by a master negotiator, these 24 lectures teach you how to approach all phases of a negotiation and deal with a wide range of problems. Professor Freeman shows you how to negotiate effectively in both competitive and collaborative situations. You learn the art of handling sharp tactics, haggling, psychological traps, and other challenges, while always being "hard on the problem and soft on the person" - which is the key to achieving a mutually beneficial outcome.

The course is organized around a mnemonic device, developed by Professor Freeman, that can serve in any negotiation situation. Called "I FORESAW IT," this indispensable framework guides you in assembling the strongest possible case, showing you how to evaluate such factors as creative options, independent criteria, and your best alternative to a negotiated agreement. Professor Freeman enriches his presentation with scores of fascinating anecdotes and case histories that vividly demonstrate what works and what doesn't when you sit down at the negotiating table.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2014 The Great Courses (P)2014 The Teaching Company, LLC

What listeners say about The Art of Negotiating the Best Deal

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Wonderfully informative, engaging and applicable

The format and delivery of this book was awesome! It helped me perfect skills I already use as well as provide me with new skills that complement my existing negotiation techniques.

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Fantastic course, beginning to end

The course is very well rounded. Provides many useful scenarios and the techniques to get the best results. Make sure to listen to the very end!

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love it and learned tons from it

this Great courses is one of the best I have ever come across. The lessons I learned weren't just for work but it for my family for my daily interactions with other people. I will listen to this again and again because it is that good!

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I really liked this

Found this to be very interesting and potentially useful. I've already listened to it several times and will do again no doubt.

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Entertaining and Informative

I really enjoyed the speaker and the material. He used good stories to convey the skills necessary for successful negotiation.

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A must read for anyone

This is the go to book for communication skills and winning at all levels and in every aspect of your life! The author deals with not only the skills necessary to communicate but he also explains why his approach works and breaks it down into simple, easy to understand and implement strategies so anyone can use it and learn from his valuable lessons.

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Let me tell you a story.

What made the experience of listening to The Art of Negotiating the Best Deal the most enjoyable?

It was a great way to remind me to always work on being empathetic.

Who was your favorite character and why?

There are no characters. .. this is a course. .. so I'm going to say Hobbes. The stuffed tiger.

Which character – as performed by Professor Seth Freeman – was your favorite?

I suppose he did a pretty good job as Professor Seth Freeman. I'd give him a solid 7/10. Morgan Freeman might do a better impersonation.

Did you have an extreme reaction to this book? Did it make you laugh or cry?

No reaction. I just listened and learned.

Any additional comments?

I wish we could pick which questions to answer. I don't feel these questions do this review much justice. I enjoyed this course and I think Professor Freeman had a lot of good information. I feel like principles in this course are applicable to more than just negotiation.

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great information

I wasn't sure what to expect. this book provided a great set of techniques that I can put into practice immediately. the ideas were very well presented. the narrator did a great job

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Great listen

Great tips and tricks to try out when negotiating in any situation. I'm going to listen again and write down all the things I heard the first time around and then listen for new things

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Incredible and entertaining

Very high yield audiobook on negotiation, packed with lessons. Extremely engaging. I would consider listening to this again for content alone.

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