Welcome to the SEO University, an online series of courses that have been prepared to help you hone your skills as a search engine mastermind. SEO Fundamentals, the first course in the SEO University, brings together a culmination of information across the field that will help you to lay the foundational framework for a successful career as a Search Engine Marketer (SEM).
If you're brand new to the field of search engine optimization, then the information contained in this audiobook will help to lay the groundwork for an greater understanding of just what it takes to rank a site today.
This information is more important now than ever...
Over the past few years, Google has been leading the charge towards an increasingly relevant Web. It's fought to take back the Web from a state of irrelevancy - a product of spammers who thought they could outwit the search giant. Because of this, Google has instituted some major changes to its algorithms that have included:
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Volume of relevant information presented to reader/listener.
This was a tremendous update to what I "thought" I knew about the front and back end of SEO.
PDF file is missing - When he talks about if you look at the image or links below - where is the image or links - Is it another way to sell to the hard copy as well???
This first book impressed me so much that I downloaded the other two books in the series and ordered the hardcopy versions from Amazon to use as study guides. It gets pretty deep and I can tell will require focused study to get a grip on but the content is laid out well which of course helps out quite a bit.
I think it was quite useful especially the latest updates about google's algorithm and criteria. More examples would have definitely been more helpful.
It was clear and concise, with lots of current information. I had been out of the SEO world for a few years and wanted a primer on the current environment - this was exactly what I got. He didn't waste any time, he just got down to the useful information.
there is a lot of information in this book so i will deffinately be listening to this book multiple times, and even later on its always good to come back for a refresher
i like the fact that it explains techniques and information in a form easily understandable for even the noobiest of SEO'ers
this is my big gripe about the book, i don't like the narrator at all, the voice is a little low but thats ok, the problem is sometimes i feel like i am listening to a robot, there is a lack of personality and sometimes it feels like a list of syllables being read out instead of a sentence
overall a good book, up to date information, talks about the basics as well as more complex information, and as i said before, great for people new to SEO but also i think professionals will still get something out of it
This was a great listen and has opened my eyes to the fundamentals of SEO. I look forward to the other courses.
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