We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.com/access.
Call anytime(888) 283-5051
 >   > 
Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First | [Michael Tasner]

Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First

Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. He helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.
Regular Price:$20.99
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Your Likes make Audible better!

'Likes' are shared on Facebook and Audible.com. We use your 'likes' to improve Audible.com for all our listeners.

You can turn off Audible.com sharing from your Account Details page.

OK

Publisher's Summary

With the explosion in Web, mobile, and social-media marketing channels, you have an extraordinary array of new marketing options to choose from. Which ones work? How do you make them work - without wasting a fortune on trial and error? Listen to this audiobook, that’s how!

Top Web-marketing consultant Michael Tasner has written the definitive, practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. He helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.

You’ll discover which new marketing technologies deliver the best results and which hardly ever pay for themselves.... How to use virtual collaboration to accomplish marketing projects faster and at lower cost.... How to build realistic, practical action plans for the next three months, six months, and 12 months. Whatever you sell, wherever you compete, no matter how large or small your company is, this audiobook will help you build leads, traffic, sales, market share - and profits!

©2010 Michael Tasner (P)2010 Gildan Media Corp

What Members Say

Average Customer Rating

3.4 (31 )
5 star
 (7)
4 star
 (10)
3 star
 (7)
2 star
 (3)
1 star
 (4)
Overall
3.4 (10 )
5 star
 (3)
4 star
 (1)
3 star
 (4)
2 star
 (1)
1 star
 (1)
Story
3.5 (11 )
5 star
 (3)
4 star
 (2)
3 star
 (4)
2 star
 (1)
1 star
 (1)
Performance
Sort by:
  •  
    Dan Portland, OR, United States 04-11-11
    Dan Portland, OR, United States 04-11-11 Member Since 2009
    HELPFUL VOTES
    50
    ratings
    REVIEWS
    147
    16
    FOLLOWERS
    FOLLOWING
    20
    0
    Overall
    Performance
    Story
    "Great Book - A Must Read!"

    I love it! Great information, great tools for web marketing 3.0 and even some great 2.0 information. Good advice about Twitter, Facebook and a peek into the future. Mr. Tasner is ahead of his curve and is sharing his knowledge with the rest of us. A must read for any online entrepreneur.

    1 of 1 people found this review helpful
  •  
    morton Rego Park, NY, United States 08-10-10
    morton Rego Park, NY, United States 08-10-10
    HELPFUL VOTES
    728
    ratings
    REVIEWS
    171
    95
    FOLLOWERS
    FOLLOWING
    1250
    0
    Overall
    "The Perfect Guide"

    This is the perfect guide for anyone who wants to learn the most advantageous way to utilize the latest marketing tools???web, mobile, social media. It was fascinating to discover which deliver the best results, and how to chose from the vast array available.

    2 of 3 people found this review helpful
  •  
    Chris miami, FL, United States 10-19-10
    Chris miami, FL, United States 10-19-10
    HELPFUL VOTES
    49
    ratings
    REVIEWS
    16
    15
    FOLLOWERS
    FOLLOWING
    2
    0
    Overall
    "For the complete novice"

    This book is strictly for amateurs. If you know anything about facebook just don't get this audio book. The author actually goes into step by step instructions for how to delete friends (as if that's worth your time). If you know nothing about the internet then this will help. If you know anything about the internet then look for something more advanced.

    This book is for grandma.

    3 of 5 people found this review helpful
  •  
    urvois esquibien, France 02-12-12
    urvois esquibien, France 02-12-12 Member Since 2010

    business books fan

    HELPFUL VOTES
    22
    ratings
    REVIEWS
    48
    25
    FOLLOWERS
    FOLLOWING
    3
    8
    Overall
    Performance
    Story
    "eye opener"

    it is truly a great book, first the voice is great, an inspiration , and passionate, then the story of how the marketing will involved is fasinating, what else could i say, i do recommend it.

    0 of 0 people found this review helpful
  •  
    Marc Wilhelm New England 02-06-12
    Marc Wilhelm New England 02-06-12 Member Since 2011
    HELPFUL VOTES
    9
    ratings
    REVIEWS
    25
    4
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Good key points and how-tos. Some info outdated."
    If you could sum up Marketing in the Moment in three words, what would they be?

    This book is a crash course in online marketing. The sentiment of the book is that it is easy and effective to utilize as many key online social mediums as possible to get customers.


    What could Michael Tasner have done to make this a more enjoyable book for you?

    Some of it's emphasis seems misplaced and perhaps a bit


    Did the narration match the pace of the story?

    No, the narration was slow and his voice sounded more like a 50 something business manager rather than a young 26 year old marketing guru.


    0 of 0 people found this review helpful
  •  
    Dean Pembroke Pines, FL, United States 10-27-10
    Dean Pembroke Pines, FL, United States 10-27-10
    HELPFUL VOTES
    27
    ratings
    REVIEWS
    6
    6
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    "Really enjoyed this book"

    I really like the style of this book, It was well done and enjoyable. Great real life examples. I didn't care to much for the entire Second Life chapter because I think that's a dead site. Other than that it won't disappoint.

    1 of 2 people found this review helpful
  • Showing: 1-6 of 6 results

    There are no listener reviews for this title yet.

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank You

Your report has been received. It will be reviewed by Audible and we will take appropriate action.