• Just Run It!

  • Running an Exceptional Business Is Easier Than You Think
  • By: Dick Cross
  • Narrated by: Steven Menasche
  • Length: 7 hrs and 36 mins
  • 1.0 out of 5 stars (2 ratings)

Access a growing selection of included Audible Originals, audiobooks, and podcasts.
You will get an email reminder before your trial ends.
Audible Plus auto-renews for $7.95/mo after 30 days. Upgrade or cancel anytime.
Just Run It!  By  cover art

Just Run It!

By: Dick Cross
Narrated by: Steven Menasche
Try for $0.00

$7.95 a month after 30 days. Cancel anytime.

Buy for $24.06

Buy for $24.06

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

The growth engine of the global economy is no longer through mega-production and huge conglomerates, but rather through the proliferation of smaller enterprises. In America alone, tens of thousands of businesses crop up each year. Unfortunately, few will succeed, though not due to a lack of ingenuity, initiative, or even capital. Why, then? Because, according to Dick Cross, author of Just Run It!, most business owners lack not just the fundamentals, the nuts and bolts of operating a business effectively day to day, but the bigger picture of how to achieve business success. After taking dozens of companies from underperforming to high performing, Cross observed a pattern, out of which he devised a formula for success. Using his Just Run It! formula he is now teaching business owners how to understand their business on “the back of an envelope” and make it exceptional.

An enhanced eBook version with video and audio, optimized for color tablets, is also available.

©2012 Dick Cross (P)2014 Gildan Media LLC

Critic reviews

"Business adviser Cross is a steadfast believer in the power of the American small business. Though half a million new businesses are founded each year, most fail because the founders lack the overarching knowledge of how to run a business. In response, Cross has developed a framework to structure the reader's thinking about how to tackle this challenge. He takes readers through the four dimensions that describe all businesses (needs, positioning, customers, and competencies), his process of Vision Strategy Execution, a business's natural life cycle, managing funds, and demystifying leadership and management, as well as offering scripts for discussions and negotiations, and tips for instituting values a remarkably readable game plan for business success." ( Publishers Weekly)

What listeners say about Just Run It!

Average customer ratings
Overall
  • 1 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    2
Performance
  • 1 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    1
Story
  • 1 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    1

Reviews - Please select the tabs below to change the source of reviews.