How to Become a Rainmaker

The Rules for Getting and Keeping Customers and Clients

By: Jeffrey J. Fox

Narrated by: Jeffrey J. Fox

Length: 2 hrs and 8 mins

Publisher's summary

A rainmaker is a person who brings revenue into an organization. That revenue comes from customers, it is the lifeforce of the organization, and without it the organization will die. That revenue is rain. Big-hitting rainmakers are among the highest-paid employees in every company in every industry. They operate under many titles: owner, partner, sales representative, CEO, agent, managing director, and fund-raiser. Jeffrey Fox is a rainmaker who knows revenue production from the inside out and knows how to talk about it. In sharp, witty style, he pursues revenues and takes you along for the ride. This hard-hitting collection of sales and marketing advice is packed with 50 smart, no-nonsense tips that teach you how to woo and win any customer. Fox offers surprising, sometimes daring wisdom that will help you rise above the competition. You'll learn the Rainmaker's Credo, the 6 killer sales questions, why breakfast meetings bring rain, and the critical technique of dollarizing your product. If becoming a rainmaker is your goal - selling books or boxcars, computers or cough drops, or anything in between - this program is for you.

©2000 by Jeffrey J. Fox (P)2000 by Audio Renaissance, an Imprint of Renaissance Media, Inc.

Average

If you're new to sales this book (rather a booklet) can provide with some useful info.

However, if you've been around for a couple of years, it's just a revision of what you already know/do.

Never split the difference is way better for those who want to upgrade their game, not just make a revision.

Good Book not great but good

I got a lot of great ideas and questions I should have been asking. However i feel that the book is lacking somthing. but the killer sales questions are great and have come in handy

Rainmakers always.. Rainmakers never

If you want to hear someone repeat 'Rainmakers always' and 'Rainmakers never' over and over, then this is the book for you. I'm glad I opted for the shorter version and didn't have to sit through any more of it. I usually don't write reviews for books but I found this one to be so shallow and black & white, I thought it was worth the warning.

Fantastic & easy to implement

This is a fantastic and easy to implement approach. There are many things we is Sales are acutely aware of but might overlook and this book reminds us that getting back to basics is of key importance. A must read for everyone in Sales regardless of experience!

sage advice

that probably needs an update. It is a whole new world now and no one has a briefcase.

Get an Umbrella… Time to make it Rain

This book demonstrates rainmaking (revenue generation) as an automatic process and lifestyle. Listen to it weekly or daily on your commute to train your brain on the value of maximizing the one formula that matters: am I differentiating my offering with people that will allow my business to grow? Do I have the reach and energy to build rapport or am I spread too thin.

Fox brought the passion and the perspective that many of the great ones naturally have learned.

The book certainly has some gems in it

The book has some very strong gems but scarcely spread throughout the book. The author provides second level thinking that is hard to find in other sales books. I would recommend this to any sales rep.

Enlightening

People facts that are inevitable. Now more than ever we must remember client comes first

Good book on selling, with lots of useful informat

Lots of valuable information about selling in this book.
If you are new to selling you should definitely read this.
The narrative is good, but not professional. After a while it was hard to focus on Jeffrey's voice, because not many inflections were made.

Overall a good book I recommend reading

Actionable. To the Point.

Loved it. This book was referenced in another book - Never Split the Difference by Chris Voss. It was short and simple. I plan to put it to the test. Will update after trying the techniques.