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Book Yourself Solid, 2nd Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- Narrated by: Michael Port
- Length: 10 hrs and 19 mins
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Publisher's summary
According to the Small Business Administration, 90% of service businesses will fail within the first five years. They fail not because they don't offer great services and products, but because the owners are extremely uncomfortable with traditional marketing and sales. The result is a frustrated, isolated, and overwhelmed business owner who does not know there is an entirely different, highly successful approach to marketing and sales available—and it's laid out in Book Yourself Solid.
Book Yourself Solid is based on Michael Port's proven system for getting more clients. And it works. In fact, 93% of business owners who have used the system have experienced a 34% increase in their total number of clients and a 42% increase in sales in the first year alone.
Original, wildly inspiring, personal, and provocative, Book Yourself Solid is an easy-to-follow road map for starting and growing your service business based on seven core self-promotion strategies. You'll not only learn how to develop a strong marketing plan and brand identity, but you'll also learn why self-promotion is absolutely critical to your success—and how to do it with passion and purpose. Even if you hate the idea of marketing and selling yourself, this practical, inspirational guide will lift you up and give you the confidence you need to comfortably and authentically market yourself and your services, tap into an endless supply of quality referrals, and watch your business grow. If you're a seasoned professional, you'll find the fresh ideas and tactics you need to keep bringing in new business for years to come. If you're a novice service professional looking for a complete business building system, you'll have the keys to unlock long-lasting business prosperity, security, and abundance for yourself and your family.
Once you make a name for yourself using the seven core strategies for self-promotion, you'll be able to run a profitable, meaningful, and absolutely booked-solid business overflowing with as many clients as your heart desires.
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- By: Ryan Daniel Moran
- Narrated by: Ryan Daniel Moran
- Length: 7 hrs and 38 mins
- Unabridged
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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Good, but a Little Misleading
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Caffeine
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- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
- Original Recording
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Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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Leaves much to be desired
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Take Control of Your Life
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Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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Stop living in fear
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The Complete Book of Five Rings
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The Complete Book of Five Rings is an authoritative version of Musashi's classic The Book of Five Rings, translated and annotated by a modern martial arts master, Kenji Tokitsu. Tokitsu has spent most of his life researching the legendary samurai swordsman and his works, and in this book he illuminates this seminal text, along with several other works by Musashi.
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Best translation I have encountered.
- By DW on 05-27-16
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Areté
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In Areté, Brian Johnson integrates ancient wisdom, modern science, and practical tools to, as per the sub-title of the book, help you activate your Heroic potential and fulfill your destiny. If you asked the ancient stoic philosophers how to live a good life, they’d answer you in a single word: Areté. We translate Areté as “virtue” or “excellence” but the word has a deeper meaning—something closer to being your best self moment to moment to moment.
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Held promise at first but fell short.
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The Ideal Team Player
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In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
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Lot of talk about a simple concept
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How to Work with Anyone
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- Narrated by: Raluca Graebner
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Interacting with people at work can be one of life’s greatest joys—and greatest frustrations. Some coworkers never trust us to do our jobs, or never respond to requests for information, or waste our time with dozens of unnecessary emails. The cost: our work results and personal sanity. How can you approach workplace interactions with more empathy and less resentment? How can you become more successful when working with “annoying” or “difficult” coworkers?
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Focus on white audience
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The High 5 Habit
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Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. You'd be unstoppable. In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.
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Narrator issues.
- By Jesse on 10-05-21
By: Mel Robbins
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Overcoming Imposter Syndrome
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Imposter syndrome—the irrational self-doubt we feel despite obvious success—can strike at any time, at work or at home. Such crippling anxiety and worry, common to so many people, can even undermine your ability to lead a confident and authentic life. In Overcoming Imposter Syndrome, licensed clinical psychologist Kelly Vincent teaches you how to navigate these complicated feelings and how to guide yourself toward lasting change.
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Great for anyone 25 and under
- By Anonymous User on 10-12-23
By: Kelly Vincent, and others
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What listeners say about Book Yourself Solid, 2nd Edition
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- will
- 12-01-13
Not Entirely What I was Expecting
First off, I loved the narration and writing style. Michael Port has some charisma, so it's not too surprising he was able to be successful in the service industry.
I enjoyed the book, but there were a few parts I would've totally skipped over if I'd had a hardcopy. I remember thinking what is this guy talking about?! That's me though, maybe those will be the parts you need to hear.
I listened to the book about 3 weeks ago, so as I sit here writing the review I'm trying to remember what stood out to me.
The main thing that comes to mind is the necessity for service industry people to also create products. The point Port brought up is that there are only so many hours in a day that you can actually physically be in front of clients and that will eventually limit your earnings.
With a product and a website, you can theoretically "make money while you sleep." IDK if he used that expression, but you hear that phrase thrown around a lot when people start talking about product creation.
I think part of the idea was that even if you don't sell much of your product, having written a book on the subject of your service is going to give you authority in the market. For example, if you are a personal trainer who works with seniors and write a book, "Staying Fit Over 50," and market yourself as the author, even if you only sell two books potential clients will think you obviously know what you're talking about if you're writing books on the subject.
You might take away different things than me, but I'd be willing to bet the $15 you spend on this book is going to be a good investment.
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32 people found this helpful
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- Bonnie
- 08-06-12
Excellent book overall
What did you love best about Book Yourself Solid, 2nd Edition?
I was getting pretty ticked off by the first chapter - it seemed like it was starting off with too much praise and flattery to me the reader and not enough substance. I was about to turn it off in disgust but decided to listen to a full hour before deciding. I'm glad I did - once he gets past the "you're wonderful and this book will get you the success you deserve" (I hate books like that because that type of flattery usually is an attempt to hide a complete lack of substance) he actually starts giving lots of good advice on referral marketing. Very helpful, I'm implementing a lot of his ideas and highly recommend the book to any small business person looking to grow.
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29 people found this helpful
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- Brett
- 09-12-12
Selling Without Selling, Made Simple
Would you consider the audio edition of Book Yourself Solid, 2nd Edition to be better than the print version?
I found the audio version to the perfect way to turn my car into a university on wheels.
What other book might you compare Book Yourself Solid, 2nd Edition to and why?
I have done courses that cover the topics in this book, but they seem to jump too quickly into marketing instead of doing the ground work first.
Which scene was your favorite?
Developing your foundation was the most valuable part of the audiobook to me. Recognising who I am and what I have to offer, sets up any business person perfectly from the get-go.
Was this a book you wanted to listen to all in one sitting?
I couldn't wait to get back into my car to drive to work, just to listen in to Michael again.
Any additional comments?
This is my favorite book on self development so far. Awesome.
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19 people found this helpful
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- Renaissance
- 10-15-11
Only Read This Book if You Want to Be Booked Solid
This is an excellent read. If you want a book on this subject that is truly helpful, this is it. If you don't want to work at booking yourself solid--if you want a quick fix--you won't find it here. You'll have to change the way you work if you want this system to work for you. And you will have to take your time and WORK to build real relationships for this system to work for you. But, if you work it, it will work. Port shows you how in a smart, funny, down-to-earth, not too preachy way and provides you all of the tools and resources you need to succeed without your having to spend a ton of money to get access. Does he offer other services in his book? Yes. But you'll WANT to buy from this man who adds so much value to your business life in this book. Be prepared to be amazed in a world of the mediocre and unamazing business information.
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15 people found this helpful
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- onrust
- 12-07-11
Book Yourself Solid LOL
Would you try another book from Michael Port and/or Michael Port?
No this book was a wast of money.
Has Book Yourself Solid, 2nd Edition turned you off from other books in this genre?
Yes
What didn’t you like about Michael Port’s performance?
That he is a Narcissistic sales man
If you could play editor, what scene or scenes would you have cut from Book Yourself Solid, 2nd Edition?
If I cut out
Any additional comments?
If I buy anymore audibl books like this I will drop my membership.
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9 people found this helpful
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- Gil Michelini
- 12-11-13
Great Ideas
What made the experience of listening to Book Yourself Solid, 2nd Edition the most enjoyable?
Michael Port has ideas on how to market the service professional. Several reviewers complain that the book is more about selling his product and less on the ideas. Umm, the idea of Booking Yourself Solid IS his product.
The only disadvantage to the audio version is not I need to go back and listen to it again to pull out all the concepts and instructions. The accompanying workbook does help with this.
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6 people found this helpful
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- Bret
- 12-03-12
Highly recommend
What did you love best about Book Yourself Solid, 2nd Edition?
Michael Port is teaching from experience of someone who has actually booked himself solid. He gives real techniques and tools that work today for you to promote your business, brand, product, or service and get speaking engagements. He offers an excellent unique approach to find partners who can help promote your business.
His authentic approach is very refreshing, appealing and entertaining and is worth many times the price. As an entrepreneur i highly recommend this book to other entrepreneurs, small business owners and sales and marketing professionals.
What did you like best about this story?
That he reads the book himself and didn't hire a book reader
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6 people found this helpful
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- Camellia
- 11-09-12
Great for obtaining new resources and tools
What does Michael Port bring to the story that you wouldn’t experience if you just read the book?
An animated look into his coaching experiences that gives the connecting moments of "this can be me".
Did you have an extreme reaction to this book? Did it make you laugh or cry?
Book Yourself Solid had the balance of resourceful content as well as laughter. Some of the beneficial resources that have worked great for me are the Book Yourself Solid Direct Outreach and Web Strategies. Although I am familiar with Face book and Twitter Michael Port shares a few additional twist to enhance your current profile.
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6 people found this helpful
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- Reviewer786
- 05-14-13
Great for small business and individual marketing
Book Yourself Solid contains useful information for individuals and small businesses creating a marketing and sales plan. What pleased me was the organization, strategic mindset, and point by point descriptions. Each line of reasoning fits perfectly into a category, which in turn fits into the overall strategy and goals. The information was also of such breadth and depth that numerous situations and techniques were described, with a few given a great detail of coverage.
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4 people found this helpful
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- Kimberly Holmes
- 03-26-13
Productive Marketing Strategies
If you could sum up Book Yourself Solid, 2nd Edition in three words, what would they be?
A must read
Who was your favorite character and why?
N/A
Which scene was your favorite?
N/A
Was this a book you wanted to listen to all in one sitting?
Yes
Any additional comments?
If you are starting a business, this book will help you generate good loyal customers.
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4 people found this helpful