Branding

An Essential Guide to Brand Storytelling and Growing Your Small Business Using Social Media Marketing and Offline Guerrilla Tactics

By: Chase Barlow

Narrated by: Ivan Busenius

Length: 6 hrs and 59 mins

Publisher's summary

If you want to discover how you can master the art of telling great stories in public and how to create a strong and positive perception about your business, then pay attention...

Branding is a way for a business to make it to the top, plus improve its operations. This audiobook comprises years of experience, created to allow a complete beginner to grasp how the most powerful companies and small businesses handle branding.

In part one of this audiobook, you’ll:

• Learn how to start a branding campaign from A to Z
• Find out how to avoid the most common branding pitfalls
• Take a peek at the branding secrets of the most successful brands
• Discover how to determine the type of branding that’s most suitable
• Find new ways that allow you to integrate more than one branding method in a campaign
• Discover where exactly the problem is in your branding campaign

Part two focuses on storytelling, and you will discover:

• Insight and tips from seven expert storytellers
• Critical elements to know when composing a story
• How to deliver a story with all the elements needed to take your story from good to great
• How you can avoid the biggest mistakes in storytelling, such as misusing marketing tools
• Cool tricks, including immersive storytelling and expanding your medium
• How to achieve results with modern mediums to impact the future of storytelling

The provided examples are from some of the world's greatest speakers, storytellers, with advice from leading experts.

From best-selling authors to generation-changing motivational speakers, this audiobook covers all the fundamentals of outstanding storytelling.

It will help you deliver stories to audiences that will leave them personally affected and motivated.

So, if you want to master branding and storytelling, then scroll up and click the "buy now" button!

©2020 Chase Barlow (P)2020 Chase Barlow

GREAT WRITER GREAT BOOK

Chase Barlow is the host of The Business of Story podcast, one of the most famous podcasts out there that concentrate on how to use storytelling in a business connection. In his new audiobook, Branding, Park unpacks his step Story Cycle System, which gives you everything you need to create a compelling brand story for your business.

A true MUST GUIDE!

What a pleasant audiobook! I had never learned about storytelling this way. The writer takes you on a pleasant journey and makes learning and applying the concepts so easy. Once I started listening to it I was immersed in the learning and wonderful real-life stories and importance that bring the book to life.

Incredibly impactful.

The Story Cycle assists to create a story you can be impressed with and that connects you to your customers. Not only a fun guide but a must-book for any marketeer or brand owner.

such a good deal

In my job as a storytelling and talker trainer, I often work with clients to assist them to uncover their creation stories. But Chase makes an essential point that, when telling your brand story, your buyer is the hero of the story and you’re the coach (i.e. your customer is Luke Skywalker and you’re Yoda.) This is just one of many important insights I received out of learning Chase’s book.

I couldn’t put it down.

Miri did a marvelous job describing why storytelling matters, how storytelling should be valuable to everyone, what's storytelling, how to be a fabulous storyteller, and much more, through theory and her own stories. i highly advise this audiobook separately from the field/area of business you're in.

Very Intresting

I do avoid people who have loads of advice but have nevermore put their words into use. Chase Barlow not only writes from practice but he continues to develop the approaches he promotes in building his own business. He is genuinely engaged in supporting small businesses to become more than they thought they can be.

Thanks for this book.

This is a very powerful audiobook. I have not finished it yet but I'm so interested and eager to do so. It is so full of information and knowledge so insightful and valuable.... worth it. I am holding it. It has completed a big purpose in my daily life.

Amazing audiobook,

Amazing audiobook, I could not stop listening to it. This book has to assist me with my storytelling, personal branding, knowing by the audience, and my why. A must-book!!!

Cool

The homework is very essential to immediately know and use the storytelling practices for your brand or company. I can tell this will impact the way I teach going ahead!

Very interesting a good

Miri takes her spirit and enthusiasm for storytelling that is allowing to the user. I highly suggest adding this audiobook to your toolbox of individual growth and building your brand everywhere your occupation.