Magazine entrepreneur Randall Lane had a prime seat at Wall Street's biggest greed fest. The Zeroes is a memoir about the excesses and bad behavior of an outsider who got pulled into a crazy, self-contained world. Among Randall's eye-popping true stories:
When the crash hit, Lane's company and personal portfolio were destroyed, along with the high-flying traders his magazines celebrated. The Wall Street Journal called his magazines' demise "one of those moments when a chance arrow of history scores a perfect bull's-eye on a deserving target". Even Lane has to agree. In the tradition of Michael Lewis's Liar's Poker, this memoir will serve as a timeless reference when people in the future ask, "What were the Zeroes really like?"
©2010 Randall Lane (P)2010 Tantor
Yes, it's very interesting.
Randall makes you feel like you are there with him through the highs and the lows of building a media business. I don't want to say what the memorable moments are because I don't want to give anything away, but there are several great moments I'll never forget.
I almost cried in the end - when he makes an acknowledgement to his daughters.
I have read and listened to many different books about Wall St. and the economic collapse. This book offered an insight from a different point of view than a reader is normally offered
The detail in which everything was described. Not only the successes but also the failures.
As an entrepreneur, I can relate to a lot of the struggles that Randall encountered.
This was probably a tie between Randall himself and Lenny "Nails" Dykstra.
Made me laugh and many different segments, especially the ones about "Nails"
Among the best.
Randall meeting famous people at The Four Seasons.
As an added bonus to an entertaining story about interesting and famous people living in interesting times, the book offers another way of understanding the financial crisis. While leverage may have started with credit derivatives; it's the actions, prudence, and integrity (or lack thereof) of people that brings disasters.
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