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The Real Deal: My Story from Brick Lane to Dragons' Den | [James Caan]

The Real Deal: My Story from Brick Lane to Dragons' Den

James Caan is one of Britain's most successful entrepreneurs. Dropping out of school at just sixteen, he started his business life with no qualifications and two pieces of advice: 'Observe the masses and do the opposite' and 'Always look for opportunities where both parties benefit'. Armed with just his father's wisdom, his own unique charm and the Yellow Pages, James Caan built a market-leading business with a turnover of more than #130 million from a broom cupboard.
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Publisher's Summary

James Caan is one of Britain's most successful entrepreneurs. Dropping out of school at just 16, he started his business life with no qualifications and two pieces of advice: 'Observe the masses and do the opposite' and 'Always look for opportunities where both parties benefit'. Armed with just his father's wisdom, his own unique charm and the Yellow Pages, James Caan built a market-leading business with a turnover of more than #130 million from a broom cupboard.

The Real Deal is the incredible story of James Caan's remarkable life. From his childhood as a Pakistani immigrant in Brick Lane in the 1960s and his decision not to go into the family business, to the phenomenal success of his first company, this book traces James's journey to both financial and personal maturity. It deals with his disappointment upon realising his goals too early, and offers a frank account of what success at 30 really means.

The Real Deal brings us bang up to the present day, including the truth about his role on Dragons' Den, what his charity work in Lahore, Kashmir, and Kosovo means to him, and how he has come to completely re-evaluate the true value of money.

This rag-trade-to-riches story is an intimate account of an exceptional journey. It is a searingly honest exploration of James's path to success and a source of inspiration for anyone looking to emulate his extraordinary business skills.

©2008 James Caan; (P)2009 James Caan

What Members Say

Average Customer Rating

4.6 (58 )
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4.7 (21 )
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4.7 (21 )
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Performance


There are no listener reviews for this title yet.

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  • Josephine
    11/21/14
    Overall
    Performance
    Story
    "Emotional, Inspiring, Excellent"
    What did you like most about The Real Deal?

    I liked how the story started with his early life, his upbringing, teenage years, adulthood, etc.

    There was so many brilliant stories in each chapter.


    Was there a moment in the book that particularly moved you?

    When the book moved onto the subject of his father passing away.


    0 of 0 people found this review helpful
  • Yousef
    Afghanistan
    7/12/14
    Overall
    Performance
    Story
    "Insightful and inspirational"
    Where does The Real Deal rank among all the audiobooks you’ve listened to so far?

    In the top 25.


    What did you like best about this story?

    It is an inspiring story and within it there are some golden nuggets from a business lessons perspective.


    0 of 0 people found this review helpful
  • Tariq
    United Kingdom
    3/24/14
    Overall
    Performance
    Story
    "Very inspiring!"
    Would you consider the audio edition of The Real Deal to be better than the print version?

    I've not read the print version, I prefer audio books as I can do other things at the same time.


    What was one of the most memorable moments of The Real Deal?

    The early stages of James' career especially the pains and uncertainties and how opportunities presented themselves.


    What do you think the narrator could have done better?

    Some sentences just didn't make sense and sometimes James would stumble in his narration as his pitch or tone wouldn't reflect the sentence.


    Was this a book you wanted to listen to all in one sitting?

    Definitely.


    0 of 0 people found this review helpful
  • P. Griffiths
    Newport, UK
    1/7/14
    Overall
    Performance
    Story
    "Outstanding Business Autobiography"
    Would you consider the audio edition of The Real Deal to be better than the print version?

    Yes, as its read in the own words of the author with feeling.


    What did you like best about this story?

    A personal story warts and all!


    What does James Caan bring to the story that you wouldn’t experience if you had only read the book?

    All the intimate details of his life


    Was there a moment in the book that particularly moved you?

    the death of his father who was a great influence on James


    Any additional comments?

    A 3 dimensional story told with great insight into his business success.

    0 of 0 people found this review helpful
  • tiina
    WEYMOUTH, United Kingdom
    7/19/13
    Overall
    Performance
    Story
    "I loved this book!"
    Would you consider the audio edition of The Real Deal to be better than the print version?

    Only as I can work at the same time as listen. But love print versions too.


    What was one of the most memorable moments of The Real Deal?

    I think the overall inspiration from an entrepreneur to another was great and I got a lot of great ideas what to do and not to do.


    Have you listened to any of James Caan’s other performances? How does this one compare?

    no I havent.


    Did you have an emotional reaction to this book? Did it make you laugh or cry?

    No crying but laughed a few times. It was more the 'dreams do come true' idea which toughed my heart.


    Any additional comments?

    Overall a great book to listen to and really enjoyable.

    0 of 0 people found this review helpful
  • L
    LITTLEHAMPTON, United Kingdom
    12/12/12
    Overall
    "So easily well into 5 star territory"

    Of all the Dragon's in the Den, James was perhaps the one I didn't get the most and so was intrigued to discover both that James has written his autobiography and that he also narrates it. This is a completely spellbinding listen from start to finish. Brilliantly written, frank, intimate and expertly read. Experienced a whole range of emotions listening and overjoyed to hear such sound business advice in this rags to riches journey. A hugely inspirational man and a very highly recommended audiobook.

    0 of 0 people found this review helpful
  • pawebb
    ferndown, United Kingdom
    12/11/12
    Overall
    "Really inspiring"

    I read a lot of business books but for some reason I was drawn to a biography for a change. Excellent choice, really learnt a lot give it a try.

    0 of 0 people found this review helpful
  • Mr
    Chester, United Kingdom
    12/5/12
    Overall
    "A good listen - if you can get past the narration!"

    A very interesting story of James' life. I really learned a lot more about him than the quietly spoken character on Dragon's Den. Quite inspirational in parts.



    The only issue with the book is that James Caan narrates it himself. At times he sounds positively bored and his tone and pace change quite regularly. I got the impression he'd been nipping out for a coffee between lines!



    However I was prepared to forgive the 'unusual' narration because that's not what he does and it is always nice to hear books read by the author.



    I'd recommend the book.

    0 of 0 people found this review helpful
  • Wojciech
    London, United Kingdom
    10/3/12
    Overall
    "Extected less?"

    I did not expect anything apart from a "usual business story" and I got it. Sometimes gets a bit boring, the narration could be improved. Overall, I would recommend it if you like business books, but it is not one of those "must read this!" books. Gives some ideas what worked and what did not work for James Caan and for that I would recommend it to my friends.

    0 of 0 people found this review helpful
  • Amazon Customer
    woking, United Kingdom
    9/8/12
    Overall
    "Very insghtful and motivating"

    Great insight into James Caan's life. Thoroughly interesting and highly recommended.

    Saying that some parts I would of like to have been highlighted more, one of the main aspects is offcourse his personal situation with his father.

    0 of 0 people found this review helpful
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