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I'm Feeling Lucky: The Confessions of Google Employee Number 59 | [Douglas Edwards]

I'm Feeling Lucky: The Confessions of Google Employee Number 59

Comparing Google to an ordinary business is like comparing a rocket to an Edsel. No academic analysis or bystanders account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. I'm Feeling Lucky captures for the first time the unique, self-invented, yet profoundly important culture of the world's most transformative corporation.
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Publisher's Summary

Comparing Google to an ordinary business is like comparing a rocket to an Edsel. No academic analysis or bystander's account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving listeners a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company.

Edwards, Google's first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company's young, idiosyncratic partners; the evolution of the company's famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass. Above all, Edwards - a former journalist who knows how to write - captures the Google Experience, the rollercoaster ride of being part of a company creating itself in a whole new universe.

I'm Feeling Lucky captures for the first time the unique, self-invented, yet profoundly important culture of the world's most transformative corporation.

©2011 Douglas Edwards (P)2011 Audible, Inc.

What the Critics Say

"This lively, thoughtful business memoir is more entertaining than it really has any right to be, and should be required reading for startup aficionados." (Publishers Weekly)

"Douglas Edwards is indeed lucky, sort of an accidental millionaire, a reluctant bystander in a sea of computer geniuses who changed the world. This is a rare look at what happened inside the building of the most important company of our time." (Seth Godin)

"Douglas Edwards recounts Google's stumble and rise with verve and humor and a generosity of spirit. He kept me turning the pages of this engrossing tale." (Ken Auletta, author of Googled: The End of the World as We Know It)

“With a warm, approachable tone and perfect pacing, Edwards narrates his detailed account of his experiences as an early employee of Google, Inc….Edwards seems a natural as he provides a highly listenable audio performance….the listener walks away with a better understanding of how true organizational creativity and brilliant technical engineering can impact the human condition and world culture.” (AudioFile)

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What Members Say

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Performance
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  •  
    Douglas 01-23-14
    Douglas 01-23-14
    HELPFUL VOTES
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    ratings
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    5
    1
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    "Facinating"
    What did you love best about I'm Feeling Lucky?

    How is was described


    What other book might you compare I'm Feeling Lucky to and why?

    not sure


    Which character – as performed by Douglas Edwards – was your favorite?

    Doug


    Did you have an extreme reaction to this book? Did it make you laugh or cry?

    no, but it made me think...


    Any additional comments?

    Interesting Read. Business Related. Very Enjoyable

    0 of 0 people found this review helpful
  •  
    Briana Myricks Carson, CA USA 11-06-13
    Briana Myricks Carson, CA USA 11-06-13 Member Since 2012

    Book nerd for life!

    HELPFUL VOTES
    37
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    108
    27
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    "I'm Feeling Intrigued"

    I give this book a 3.5, rounded up to 4. It was longer than I expected (16+ hours) but a really good personal account about living the Google life. Employee #59, Doug, if that is his real name, came on pretty early in Google's history. Seems like the company culture was constantly the Marketers vs. the Engineers. When will they ever see eye to eye? Hearing about previous competitors and Google's humble beginnings while comparing where they are now (Gmail and tablets and Chromebooks oh my) was fun. Granted, Doug's perspective ends in 2005, and there were many times where I felt like he definitely was at the wrong company, it was a nice insider's view of the conglomerate we all love (or love to hate).

    0 of 0 people found this review helpful
  •  
    Amazon Customer Zuerich, Switzerland 08-20-13
    Amazon Customer Zuerich, Switzerland 08-20-13 Member Since 2011
    ratings
    REVIEWS
    11
    6
    Overall
    Performance
    Story
    "Interesting"
    Any additional comments?

    The book provides interesting insights into a company that is otherwise very secretive about it's inner ongoings. I would be interested in knowing the other side of some of the stories in the book, though. Especially of some of the quarrels between the author and Marissa Mayer.

    0 of 0 people found this review helpful
  •  
    James 07-25-13
    James 07-25-13 Member Since 2010
    HELPFUL VOTES
    4
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    30
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    "Incredible insight into Google from the inside"
    Would you recommend this audiobook to a friend? If so, why?

    I have already recommended this book to every entrepreneur that I know. Incredible 3rd person insight into the operation and startup of the most influential company on the 21st Century.


    Did you have an extreme reaction to this book? Did it make you laugh or cry?

    Inspired by his dedication to his family, his job, and how he was able to help the creators of Google fulfill their vision.


    Any additional comments?

    If you are an entrepreneur or starting up a company then this is a must read for you.

    0 of 0 people found this review helpful
  •  
    Lakota 07-14-13
    Lakota 07-14-13

    Holistic Scientist

    HELPFUL VOTES
    3
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    "Logical, riveting, and inspiring"
    Would you listen to I'm Feeling Lucky again? Why?

    Yes. Not a fan of google before listening. I will say the book speaks volumes for the brand. It is a great story that is easy to identify with - for anyone who is highly rational. Also highly entertaining. Great humor. Even moments of laughter - out loud.


    Did you have an extreme reaction to this book? Did it make you laugh or cry?

    LAUGHTER AND INTRIGUE ALL IN ONE


    Any additional comments?

    Want more by same author. Love the unique style

    0 of 0 people found this review helpful
  •  
    Maksym Hlushko Hoppers Crossing, Victoria Australia 04-05-13
    Maksym Hlushko Hoppers Crossing, Victoria Australia 04-05-13 Member Since 2012
    ratings
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    11
    1
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    Story
    "Great listen and insight into startup"
    Any additional comments?

    Well written and comes across very genuine. No pretence. Great storytelling.

    0 of 0 people found this review helpful
  •  
    Randy Bakersfield, CA, United States 03-30-13
    Randy Bakersfield, CA, United States 03-30-13 Member Since 2012

    Band guy who always wants to be better at something.

    HELPFUL VOTES
    3
    ratings
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    "I Loved this book... enough said"

    This story of one of the original googlers moves along, and has several interesting turns.

    0 of 0 people found this review helpful
  •  
    Chris Dublin, Ireland 03-18-13
    Chris Dublin, Ireland 03-18-13
    ratings
    REVIEWS
    10
    1
    Overall
    Performance
    Story
    "A great story which is well read"
    Where does I'm Feeling Lucky rank among all the audiobooks you’ve listened to so far?

    This was my first audiobook and, unfortunately for subsequent books, sets a pretty high standard. The story is engaging, there's an inevitability to the outcome (no I don't mean Google getting big) but the story unwinds at a good pace. You don't really need to know anything about Google to enjoy this book - it possibly helps if you know very little.


    Who was your favorite character and why?

    Doug is obviously the main character but Marissa Mayer comes across in a very interesting light - no spoilers here but you do get a great insight into her personality


    Was this a book you wanted to listen to all in one sitting?

    No, this is one to enjoy over a period of time.


    0 of 0 people found this review helpful
  •  
    Nicolas San Diego, CA 03-11-13
    Nicolas San Diego, CA 03-11-13
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    5
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    "Very interesting story"

    Written from the perspective of a mid-level manager, it gives a complementary view to the Google story.

    0 of 0 people found this review helpful
  •  
    Amazon Customer CA 02-24-13
    Amazon Customer CA 02-24-13
    HELPFUL VOTES
    8
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    19
    5
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    "nice compliment to "In The Plex""

    Several times, Doug's writing cause a laugh to spurt from my mouth. You get a sense of the talents he brought to Google as he employs them in describing his experience as their first brand manager.

    Halfway through the book I had to check who the narrator was - he was doing such a good job of inhabiting the text. And lo, it was Douglas himself! May you have more adventures to tell us about.

    If you're looking for a thorough review of what went into the technical accomplishments, look into Plex.

    0 of 0 people found this review helpful
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