I have been through dozens of these how-to business books and most of them are excellent, some are not. This book is already my favorite. The level of knowledge and range of information offered in this one book could really fill several books. Very entertaining, full of ideas and tips for any entrepreneur. I will listen to this book several times and learn something new every time. AAA+++
I have listened to this book several times. Even better than other books on this topic it helps you change the way you look at your web business and plan for the future. The world is changing, this book helps point you in the right direction.
I love this book because it makes you think and think differently about the direction of your business. The authors lay out some great examples of me-too businesses and blue ocean businesses that capture your imagination and help you plan for the future. It's a must read for business owners.
Thinker Meets Explorer
Malcolm Gladwell’s The Tipping Point was the first book I ever listened to, well at least completely. I had a hard time grasping all the characters and unfolding plot lines in fiction at first – and had listened to the beginnings of some novels as many as seven times – before I fell in love with being read to in The Tipping Point.
I’m not sure if it was Gladwell’s fascinating concepts, or the feeling as if he was talking right with me, but I remember listening the whole way through, alone at home, one quiet autumn night.
…And the rest is history. I’ve listened to many more books since then – both fiction and nonfiction – but this one will always remain a favorite of mine.