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André

André ORLANDO, FL, United States Member Since 2011

An Audible FANATIC, brazilian writer, father of two and also a doctor. My passions are neuroscience and fiction, but I don't stop there.

HELPFUL VOTES
70
ratings
REVIEWS
155
75
FOLLOWERS
FOLLOWING
22
6
  • "I will read it again!"

    Overall
    Performance
    Story

    This book is a great one-- I think it has more content than "The Tipping Point" from Malcolm Gladwell. Malcolm's explanation why things become popular or viral is because of weak ties... But Contagious goes deeper-- Jonah Berger finds 6 reasons. And it all makes sense.
    Very well written and with a great performance by Keith Nobbs.
    I bought this book to my father and brother and they are liking it.
    Read it, and you will like it too.

    More

    Contagious: Why Things Catch On

    • UNABRIDGED (6 hrs and 54 mins)
    • By Jonah Berger
    • Narrated By Keith Nobbs
    • Whispersync for Voice-ready
    Overall
    (532)
    Performance
    (450)
    Story
    (456)

    Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.

    Doug says: "A Primer on Viral & Memorable Marketing"
  • "Fantastic!"

    Overall
    Performance
    Story

    Malcolm Gladwell's book are very alike- full of stories behind a theory. This one is about the tipping point, something that can turn the luck of something/ someone around, and he tries to explain how we could achieve it.
    Very good book. In my opinion, is 5 stars, the level of Outliers, and better than Blink.
    Worth the read!

    More

    The Tipping Point: How Little Things Can Make a Big Difference

    • UNABRIDGED (8 hrs and 38 mins)
    • By Malcolm Gladwell
    • Narrated By Malcolm Gladwell
    • Whispersync for Voice-ready
    Overall
    (4117)
    Performance
    (1814)
    Story
    (1815)

    In The Tipping Point, New Yorker writer Malcolm Gladwell looks at why major changes in society happen suddenly and unexpectedly. Just as a single sick person can start an epidemic of the flu, so too can a few fare-beaters and graffiti artists fuel a subway crime wave, or a satisfied customer fill the empty tables of a new restaurant. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point.

    David says: "Makes sense to me."
  1. Contagious: Why Things Ca...
  2. The Tipping Point: How Li...
  3. .

A Peek at Suzette's Bookshelf

Helpful
Votes
3
 
Spokane, Wa, United States 3 REVIEWS / 3 ratings Member Since 2013 0 Followers / Following 0
 
Suzette's greatest hits:
  • Go Pro - 7 Steps to Becoming a Network Marketing Professional

    "Keep it real"

    Overall
    Performance
    Story
    Would you listen to Go Pro - 7 Steps to Becoming a Network Marketing Professional again? Why?

    Most certainly I will listen to this book again. There are so many great lessons. The underlying message is be professional and also human. No one wants to be sold or feel like they are your next sale. It helps a person remember it's not about you but about the person you are talking to. It's what can you offer to the other person to make their life better.


    What was one of the most memorable moments of Go Pro - 7 Steps to Becoming a Network Marketing Professional?

    Personally I enjoyed the speech located in the middle of the book. The message was clear.


    What does Eric Worre bring to the story that you wouldn’t experience if you just read the book?

    It reminds you not only did he write the book but he read his own material. Many use ghost writers and then never read their own material. Eric reading his own book for the audio shows he's true.


    Was this a book you wanted to listen to all in one sitting?

    Yes, it was.


Roy

Roy FRESNO, CA, United States 08-07-11 Member Since 2011

I am a professional photographer, a motorcyclist, and an avid reader and listener. I enjoy history, business books and

HELPFUL VOTES
30
ratings
REVIEWS
58
25
FOLLOWERS
FOLLOWING
6
0
  • "So good I bought the book"

    4 of 4 helpful votes

    This book has a wealth of information for the person running there own business. If you have been in business for any lenght of time you have learned that getting referrals is the one the best business building tools there is and this book give your a wealth of great ideas, from very specific to the basic idea that you need a business that people will talk about. You can have a good business, do everything that you are supposed to but if you don't have a little flair in your business your not giving people a reason to talk about you. This book was such a good listen that I went out and got the paper book for reference. Don't get me wrong, the audio will get you inspired, but going back to the book for reference is also valuable. All in all this book has changed the way I think about my business.

    More

    The Referral Engine: Teaching Your Business to Market Itself

    • UNABRIDGED (6 hrs and 49 mins)
    • By John Jantsch
    • Narrated By John Jantsch
    • Whispersync for Voice-ready
    Overall
    (401)
    Performance
    (152)
    Story
    (149)

    The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....

    Martha says: "Great book, easy read/listen, huge amount of info"

What's Trending in Marketing:

  • 4.3 (4117 ratings)

    The Tipping Point: How Little Things Can Make a Big Difference

    • UNABRIDGED (8 hrs and 38 mins)
    • By Malcolm Gladwell
    • Narrated By Malcolm Gladwell
    • Whispersync for Voice-ready
    Overall
    (4117)
    Performance
    (1814)
    Story
    (1815)

    In The Tipping Point, New Yorker writer Malcolm Gladwell looks at why major changes in society happen suddenly and unexpectedly. Just as a single sick person can start an epidemic of the flu, so too can a few fare-beaters and graffiti artists fuel a subway crime wave, or a satisfied customer fill the empty tables of a new restaurant. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point.

    David says: "Makes sense to me."
  • 4.3 (532 ratings)

    Contagious: Why Things Catch On

    • UNABRIDGED (6 hrs and 54 mins)
    • By Jonah Berger
    • Narrated By Keith Nobbs
    • Whispersync for Voice-ready
    Overall
    (532)
    Performance
    (450)
    Story
    (456)

    Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.

    Doug says: "A Primer on Viral & Memorable Marketing"
  • 4.3 (217 ratings)

    Start Something That Matters

    • UNABRIDGED (4 hrs and 50 mins)
    • By Blake Mycoskie
    • Narrated By Blake Mycoskie
    Overall
    (217)
    Performance
    (193)
    Story
    (193)

    What matters most to you? Should you focus on earning a living, pursuing your passions, or devoting yourself to the causes that inspire you? The surprising truth is that you don’t have to choose—and that you’ll find more success if you don’t. That’s the breakthrough message of the TOMS One for One movement. You don’t have to be rich to give back and you don’t have to retire to spend every day doing what you love. You can find profit, passion, and meaning all at once—right now.

    Thundersinspring says: "My eyes welled up several times!"
  • 4.3 (204 ratings)

    Insanely Simple: The Obsession that Drives Apple's Success

    • UNABRIDGED (7 hrs and 5 mins)
    • By Ken Segall
    • Narrated By Ken Segall
    • Whispersync for Voice-ready
    Overall
    (204)
    Performance
    (170)
    Story
    (170)

    Simplicity isn’t just a design principle at Apple - it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. It’s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011. Thanks to Steve Jobs’s uncompromising ways, you can see Simplicity in everything Apple does: the way it’s structured, the way it innovates, and the way it speaks to its customers.

    Stefan says: "The inner workings of Apple revealed"
  •  
  • 4.6 (164 ratings)

    Go Pro - 7 Steps to Becoming a Network Marketing Professional

    • UNABRIDGED (2 hrs and 49 mins)
    • By Eric Worre
    • Narrated By Eric Worre
    Overall
    (164)
    Performance
    (142)
    Story
    (149)

    Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams.

    Jane says: "The book to read for Network Marketers"
  • 4.3 (125 ratings)

    Building Your Network Marketing Business

    • UNABRIDGED (1 hr and 7 mins)
    • By Jim Rohn
    Overall
    (125)
    Performance
    (75)
    Story
    (73)

    The hottest single audio ever created in the Network Marketing Industry! Subjects include awakening to the opportunity, profits are better than wages, the magic of part-time selling, the Law of Averages, the Law of Reaping and Sowing, developing new skills, working together, communication, presentation and testimonials, deserve vs. need, how your skills determine your future, and living a good life.

    Ice Milk says: "The title is misleading"
  • 4.3 (71 ratings)

    Building Your Network Marketing Business

    • UNABRIDGED (1 hr and 6 mins)
    • By Jim Rohn
    • Narrated By Jim Rohn
    Overall
    (71)
    Performance
    (16)
    Story
    (16)

    Subjects include life skills and leadership, common challenges to finding leads, and how to think like a wealthy person and become what you think.

    The man many consider to be America's Foremost Business Philosopher has been sharing his success principles and strategies for more than 39 years, with more than 6,000 audiences and over four million people worldwide! He is the author of over 25 books, audio, and video programs.

    Jay says: "Great Wisdom for Building Network Marketing Teams"
  • 4.4 (34 ratings)

    High-Tech, High-Touch Customer Service: Inspire Timeless Loyalty in the Demanding New World of Social Commerce

    • UNABRIDGED (6 hrs and 7 mins)
    • By Micah Solomon
    • Narrated By Micah Solomon, Sean Pratt
    • Whispersync for Voice-ready
    Overall
    (34)
    Performance
    (30)
    Story
    (31)

    In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

    Nick Morgan says: "This is the book that cracks the code!"
  • The Tipping Point: How Little Things Can Make a Big Difference

    • UNABRIDGED (8 hrs and 38 mins)
    • By Malcolm Gladwell
    • Narrated By Malcolm Gladwell
    • Whispersync for Voice-ready
    Overall
    (4117)
    Performance
    (1814)
    Story
    (1815)

    In The Tipping Point, New Yorker writer Malcolm Gladwell looks at why major changes in society happen suddenly and unexpectedly. Just as a single sick person can start an epidemic of the flu, so too can a few fare-beaters and graffiti artists fuel a subway crime wave, or a satisfied customer fill the empty tables of a new restaurant. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point.

    David says: "Makes sense to me."
  • Go Pro - 7 Steps to Becoming a Network Marketing Professional

    • UNABRIDGED (2 hrs and 49 mins)
    • By Eric Worre
    • Narrated By Eric Worre
    Overall
    (164)
    Performance
    (142)
    Story
    (149)

    Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams.

    Jane says: "The book to read for Network Marketers"
  • Contagious: Why Things Catch On

    • UNABRIDGED (6 hrs and 54 mins)
    • By Jonah Berger
    • Narrated By Keith Nobbs
    • Whispersync for Voice-ready
    Overall
    (532)
    Performance
    (450)
    Story
    (456)

    Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.

    Doug says: "A Primer on Viral & Memorable Marketing"
  • Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

    • UNABRIDGED (8 hrs and 34 mins)
    • By Joe Pulizzi
    • Narrated By Joe Pulizzi
    Overall
    (16)
    Performance
    (13)
    Story
    (14)

    How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to.

    D. Zouak says: "Falls flat. Feels like a clone of better books."
  •  
  • Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

    • UNABRIDGED (6 hrs and 32 mins)
    • By W. Chan Kim, Renee Mauborgne
    • Narrated By Grover Gardner
    • Whispersync for Voice-ready
    Overall
    (780)
    Performance
    (299)
    Story
    (296)

    In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.

    Robert says: "Get the actual book"
  • Purple Cow: Transform Your Business by Being Remarkable

    • UNABRIDGED (2 hrs and 58 mins)
    • By Seth Godin
    • Narrated By Seth Godin
    Overall
    (596)
    Performance
    (303)
    Story
    (307)

    What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last? Face it, the checklist of tired P's marketers have used for decades to get their product noticed - Pricing, Promotion, Publicity, to name a few - aren't working anymore.

    Sunny says: "Excellent"
  • Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!

    • UNABRIDGED (11 hrs and 32 mins)
    • By Mark Yarnell, Rene Reid Yarnell
    • Narrated By Kevin Foley
    • Whispersync for Voice-ready
    Overall
    (105)
    Performance
    (81)
    Story
    (82)

    Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging---and, for some, the most discouraging.

    Isaac says: "Great to read and listen to"
  • Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success

    • UNABRIDGED (6 hrs and 42 mins)
    • By Neal Schaffer
    • Narrated By Neal Schaffer
    Overall
    (2)
    Performance
    (2)
    Story
    (2)

    Create and maintain a successful social media strategy for your business. Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create - and execute upon - their social media for business road map.

  •  
  • Beer School: Bottling Success at the Brooklyn Brewery

    • UNABRIDGED (11 hrs and 2 mins)
    • By Steve Hindy, Tom Potter
    • Narrated By Steve Hindy, Tom Potter
    • Whispersync for Voice-ready
    Overall
    (127)
    Performance
    (84)
    Story
    (80)

    Is this a book for beer aficionados or business enthusiasts? Both, and it's as refreshing as a cold brew. In Beer School, authors and entrepreneurs Steve Hindy and Tom Potter share the improbable saga of Brooklyn Brewery, the company they grew from a home-brew hobby into a multimillion-dollar business - all in the most competitive beer market in the United States.

    Chris - Audible says: "Good story, bad narrator"
  • Web 3.0 Startups: Online Marketing Strategies for Launching & Promoting any Business on the Web

    • UNABRIDGED (2 hrs and 36 mins)
    • By R. L. Adams
    • Narrated By Smokey Rivers
    • Whispersync for Voice-ready
    Overall
    (11)
    Performance
    (10)
    Story
    (10)

    The Internet is evolving at a remarkable pace and it is much more different today than it ever was all thanks to one company: Google. Google has shaped the Web and how we search and find the answers to all of our questions through its organic online search, an online search that has changed enormously in recent years.

    JOB says: "Every Sentences are information packed"
  • Duct Tape Marketing (Revised and Updated): The World's Most Practical Small Business Marketing Guide

    • UNABRIDGED (7 hrs and 48 mins)
    • By John Jantsch
    • Narrated By John Jantsch
    • Whispersync for Voice-ready
    Overall
    (154)
    Performance
    (125)
    Story
    (126)

    Learn to make your small business marketing as simple, effective, and affordable as duct tape. In Duct Tape Marketing, renowned small business marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you want. In this audiobook you will learn the Duct Tape Marketing system and how to apply its principles to your business by following three steps. This audiobook provides proven, yet elegantly simple tools to help you grow your small business.

    Martin says: "Exactly what I was looking for and more"
  • Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

    • UNABRIDGED (7 hrs and 14 mins)
    • By Roger Dooley
    • Narrated By Mark Ashby
    Overall
    (23)
    Performance
    (22)
    Story
    (22)

    Brainfluence explains how to practically apply neuroscience and behavior technology and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions.

    J. Braaten says: "The Best Practical Guide to Neuromarketing"
  • The 15 Essential Marketing Masterclasses for Your Small Business

    • UNABRIDGED (10 hrs and 40 mins)
    • By Dee Blick
    • Narrated By Charlotte Strevens
    Overall
    (0)
    Performance
    (0)
    Story
    (0)

    Practical and proven masterclasses for simple and effective small business marketing. This straightforward, practical book cuts through the morass of marketing theory to reveal the practical steps that small businesses can take to achieve phenomenal marketing results. Presenting fifteen comprehensive masterclasses, marketing expert Dee Blick presents easy-to-understand and easy-to-implement strategies to increase sales, prevent marketing mistakes, and build the foundations of a customer-driven brand.

  • Paradigm Flip: Leading People, Teams, and Organizations Beyond the Social Media Revolution

    • UNABRIDGED (6 hrs and 23 mins)
    • By Ben Lichtenwalner
    • Narrated By Ben Lichtenwalner
    Overall
    (0)
    Performance
    (0)
    Story
    (0)

    Leadership has never been easy, but the technology available today can help. Whether you run a Fortune 500 business, an INC 500 company, a department, a non-profit, a church or you’re just getting started with a personal mission, Paradigm Flip can help. The timeless examples, tools, principles and techniques will help your leadership grow.

  • How to Sell on Etsy With Facebook: Selling on Etsy Made Ridiculously Easy, Vol. 1

    • UNABRIDGED (1 hr and 26 mins)
    • By Charles Huff
    • Narrated By Rich McVicar
    Overall
    (0)
    Performance
    (0)
    Story
    (0)

    Want to know how to sell on etsy? Tired of finding all your new creations on your Etsy store sit unbought? Want your experience selling on Etsy to be more productive, more profitable...and a heck of a lot more fun?

  • Prove It with Pictures: Building an Audience that Cares about You

    • UNABRIDGED (47 mins)
    • By Pierre Walters
    • Narrated By Jim Denison
    Overall
    (0)
    Performance
    (0)
    Story
    (0)

    In today's world video production is a commodity, easily produced by virtually anyone with just a cell phone. Film director Pierre Walters reflects on how quality brands can use the power of video and storytelling to rise above the white noise of the media age and engage on an emotionally inspiring level with each of their consumers.

  •  
  • The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy

    • UNABRIDGED (11 hrs and 59 mins)
    • By Steve Stoute, Mim Eichler Rivas
    • Narrated By Kerry Washington
    Overall
    (2)
    Performance
    (2)
    Story
    (2)

    The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation. When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers, Stoute has helped identify and activate a new generation of consumers. He traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion".

  • Mobile Magic: The Saatchi and Saatchi Guide to Mobile Marketing and Design

    • UNABRIDGED (4 hrs and 35 mins)
    • By Tom Eslinger
    • Narrated By Jay Snyder
    Overall
    (0)
    Performance
    (0)
    Story
    (0)

    The future of marketing is mobile, with seventy-five percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using her phone for activities other than talking. To traditional marketers unfamiliar with the special challenges of mobile marketing, this territory feels complicated and even frightening. Mobile Magic provides a bird's-eye view of the process of creating great mobile marketing from one of the world's most experienced and successful practitioners.

  • Stand by Your Brand

    • UNABRIDGED (23 mins)
    • By Tonja Ayers
    • Narrated By Dave Wright
    Overall
    (0)
    Performance
    (0)
    Story
    (0)

    Branding, as a whole, is crucial for any serious business as a company's brand is what differentiates it from its rivals. In today's computer age, it is essential for most businesses to have an internet presence to remain competitive. Effective online branding, simply like its offline counterpart, helps bring cognizance to your unique business by creating buyer demand. In this book, I am providing you with valuable information on how to build your internet brand. Information which was not available to me when internet marketing was "new".