The author of the legendary best seller Influence, social psychologist Robert Cialdini, shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered.
In Extreme Ownership, Jocko Willink and Leif Babin share hard-hitting Navy SEAL combat stories that translate into lessons for business and life. With riveting firsthand accounts of making high-pressure decisions as Navy SEAL battlefield leaders, this audiobook is equally gripping for leaders who seek to dominate other arenas.
"Get ready to get better."
All our lives are constrained by limited space and time, limits that give rise to a particular set of problems. What should we do, or leave undone, in a day or a lifetime? How much messiness should we accept? What balance of new activities and familiar favorites is the most fulfilling? These may seem like uniquely human quandaries, but they are not: computers, too, face the same constraints, so computer scientists have been grappling with their version of such problems for decades.
"Accessible and engaging"
Much of what will happen in the next 30 years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our lives - from virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we manufacture - can be understood as the result of a few long-term accelerating forces.
"Most Important Book I'll Read This Year"
This is an audiobook for busy people. If you want less on your plate and more for your life and career, tune in to the #1 Wall Street Journal best seller, The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results. The ONE Thing will bring your life and your work into focus. Authors Gary Keller and Jay Papasan teach you the tricks to cut through the clutter, achieve better results in less time, dial down stress, and master what matters to you.
Built To Last, the defining management study of the 90s, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about companies that are not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?
"Good info, over-the-top narration"
A modern day classic, The Richest Man in Babylon dispenses financial advice through a collection of parables set in ancient Babylon. These famous "Babylonian parables" offer an understanding of - and solution to - a lifetime's worth of personal financial problems, and hold the secrets to acquiring money, keeping money, and earning more money.
"Better Financial Control, Better Quality of Life"
In Michael Bungay Stanier's The Coaching Habit, coaching becomes a regular, informal part of your day so managers and their teams can work less hard and have more impact. Drawing on years of experience training more than 10,000 busy managers from around the globe in practical, everyday coaching skills, Bungay Stanier reveals how to unlock your peoples' potential. He unpacks seven essential coaching questions to demonstrate how - by saying less and asking more - you can develop coaching methods that produce great results.
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
"A great read!"
Why do only a few people get to say "I love my job?" It seems unfair that finding fulfillment at work is like winning a lottery; that only a few lucky ones get to feel valued by their organizations, to feel like they belong. Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders are creating environments in which people naturally work together to do remarkable things.
"Excellent message but poor solution"
In this audio edition of the totally revised underground best seller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed.
"Life Changing, I Gotta Say"
Millions of people around the world have improved their lives through the timeless advice David Schwartz offers in The Magic of Thinking Big. In this best-selling audiobook, Schwartz proves you don't need innate talent to become successful, but you do need to understand the habit of thinking and behaving in ways that will get you there.
"Seriously probably the most impactful book I have ever read!"
The first thing Sophia Amoruso sold online wasn’t fashion - it was a stolen book. She spent her teens hitchhiking, committing petty theft, and dumpster diving. By twenty-two, she had resigned herself to employment, but was still broke, directionless, and working a mediocre day job she’d taken for the health insurance. It was there that Sophia decided to start selling vintage clothes on eBay. Eight years later, she is the founder, CEO, and creative director of Nasty Gal, a $100 million plus online fashion retailer with more than 350 employees.
Ben Horowitz offers essential advice on building and running a startup - practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences.
"Exciting and insightful view of a "wartime CEO""
In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
"Maybe the best book in team players yet."
It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business.
"Good advice but too much advertising for Gazelles"
Most personal and organizational problems are the result of a little-known phenomenon called "self-deception". We deceive ourselves into thinking we're doing the right thing for the right reason, but people won't follow a leader whose motives are selfish. The tricky thing is, we don't know that our motivation is flawed. This audiobook explains what self-deception is, how people get trapped in it, how it undermines relationships and organizational achievement, and - most importantly - the surprising way to solve it.
"Shut up and listen already"
By the man who helped invent the red-hot management process known as "Scrum", Scrum unveils what is wrong with the way we currently do work, and how a simple set of principles, applied in exactly the right sequence, can accelerate productivity and quality as much as 1200 percent. Scrum (which gets its name from the formation in rugby in which the whole team locks its arms to gain control of the ball) is the reason that Amazon can launch a new feature on its website every day.
"It was alright"
The 4 Disciplines of Execution provides a simple, proven formula for achieving the goals that every individual or organization needs to reach. From Marriott to the U.S. Navy, Covey and his team have worked with more than 200,000 people in hundreds of organizations to improve performance, identifying and honing four secrets of perfect execution: Focus on the Wildly Important; Act on the Lead Measures; Keep a Compelling Scoreboard; and Create a Cadence of Accountability.
"Great for corporate drones, not entrepreneurs"
Most organizations and individuals work in the context of annual goals and plans; a 12-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12 weeks, there just isn't enough time to get complacent, and urgency increases and intensifies. The 12 Week Year creates focus and clarity on what matters most and a sense of urgency to do it now.
"Not enough meat."
You may be a project manager or a stakeholder with "street smarts". Maybe you have expertise in the nuts and bolts of project execution. Or you might be a "book smart" expert on the rules and tools of the trade. Whatever your strengths, most project managers agree it's a juggling act to balance people and processes. Nearly every project requires a balance of both practical and conceptual skills. Now you can fill in the gaps to gain a perfect balance of the two.
"We're sorry but your recommendation wasn't approved." We've all heard those words; it's a sentence that swallows your hopes and crushes your confidence. Getting ideas or projects approved and securing the resources needed to implement them is one of the greatest challenges business leaders face. With multiple stakeholders, constrained budgets, and competing agendas, it's difficult to cut through the clutter and garner the required support.
Now you can learn How to Build Your Business from Brian Tracy, international speaker, consultant, and best-selling author. In this essential audiobook, he will teach you how to price your product for a competitive advantage, the most powerful ways to sell products and services, effective marketing strategies, and more.
Have a desire to start a business, but not the foggiest idea what of where to start? (Or what that business should look like?) Have a vague business idea, but unclear how what you need to pull it off? (And how to ensure you create products and services that actual human strangers will pay you money for?)
Iterate and Optimize is a behind-the-scenes peek into how indie publishing company Sterling & Stone grew their three-author team into a juggernaut, and a next-level guide for authors looking to explode their sales and do the same. In their cornerstone publishing guide Write. Publish. Repeat., best-selling authors Johnny B. Truant, Sean Platt, and David Wright explained how to build a thriving international publishing empire with no luck required.
This book explores how cloud-based tools like Google Apps for Work revolutionize the way IT can support smaller organizations. The ultralight approach to IT uses the latest technologies to achieve simplicity and excellence, giving you the power to operate at big business levels without the high cost.
The first and foremost function of the corporate gift is to provide a means of thanking people for their contributions to your company. This may be thanking employees for all their hard work, or thanking clients for their business. Providing people with a gift of thanks is an excellent means of ensuring clients will provide you with return business, and will also aid in keeping staff morale high.
Far away from Silicon Valley, in familiar, traditional, even unglamorous fields, ordinary people are unleashing extraordinary advances that amaze customers, energize employees, and create huge economic value. Their secret? They understand that the work of inventing the future doesn't belong just to geeks designing mobile apps and virtual-reality headsets or to social-media entrepreneurs hoping to launch the next Facebook. Some of today's most compelling organizations are doing brilliant things.
In this practical guide, business coach Stacy Tuschl shares a personalized, step-by-step plan for rescuing your business - and your sanity. She talks directly to you and other female entrepreneurs who are lost in the responsibilities of running a business while maintaining a full life.
My name is Julie Hoffman. I am a 44-year-old mother of two. I was an A/R supervisor for an oil company for 21 long years until the day they outsourced my job, and I suddenly found myself unemployed. I was devastated, heartbroken and felt betrayed all at the same time. I had $18,632 in my company retirement account, and they paid me two weeks of salary as a severance payment.
7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.
Andy Lazris, MD, is a practicing primary care physician who experiences the effects of Medicare policy on a daily basis. As a result, he believes that the way we care for our elderly has taken a wrong turn and that Medicare is complicit in creating the very problems it seeks to solve. Aging is not a disease to be cured; it is a life stage to be lived. Lazris argues that aggressive treatments cannot change that fact but only get in the way and decrease quality of life.
Have you ever come up with an idea for a new product or service, but didn't take any action because you thought it would be too risky? Or at work, have you had what you thought could be a big idea for your company - perhaps changing the way you develop or distribute a product, provide customer service, or hire and train your employees? If you have, but you haven't known how to take the next step, you need to understand what the authors call the innovator's method.
Are you running a highly successful company that just doesn't seem to be growing? You may be so operationally focused that you’ve ignored one of the most important aspects of an expanding business, working from a market-based perspective. In The Growth Gears, Art Saxby and Pete Hayes share their linear method of transforming your business into a market-focused organization.
In his new book, When Is The Right Time To Sell My Business?, Rich Mowrey tackles a decision point that many business owners inevitably find themselves in, but one that can be difficult, stressful, and full of trepidation. It is a decision that can bring regrets and questions about timing and planning that they never considered, and Mowrey's objective is to help a business owner sell their business without regrets.
The strategies in this book - when implemented with care - are guaranteed to make you more money with less effort. These are strategies that have helped businesses just like yours make hundreds of thousands of dollars - including your competitors.
Thread's Not Dead is the essential strategy guide for dominating the t-shirt design business! Start your own clothing line, design for your favorite brands, and more. Learn the secrets and strategies used by the most successful clothing brands. You can become the next Mark Ecko, Obey, or Johnny Cupcakes! This book covers everything you need to know.
Congratulations! You've been hired by a client to get something done. Presumably, you have some sort of expertise in the area, you have someone on your team who is knowledgeable, or you'll be hiring somebody who does. This book provides some of the lessons I've learned over my 35-year career about managing consulting projects.
So just exactly what is innovation? It turns out that innovation is doing something new. It can be a new method, a new idea, or even a new product. In the world of IT, we have the ability to solve just about any problem. However, how we go about solving problems can become outdated quickly. What we need to do as CIOs is to find out how to bring the spirit of innovation into our IT departments.
In How to Be a Great Boss, Gino Wickman and René Boer present a straightforward, practical approach to help bosses at all levels of an organization get the most from their people. They share time-tested tools that have worked for more than 30,000 bosses in every industry. You can learn to be a great boss - and dramatically improve both your organization's performance and your team's excitement about their work.
Everyone would benefit from seeing further into the future, whether buying stocks, crafting policy, launching a new product, or simply planning the week's meals. Unfortunately, people tend to be terrible forecasters. As Wharton professor Philip Tetlock showed in a landmark 2005 study, even experts' predictions are only slightly better than chance. However, an important and underreported conclusion of that study was that some experts do have real foresight.
The path to your professional success starts with a critical look in the mirror. If you listen to nothing else on managing yourself, you should at least hear these 10 articles (plus the bonus article "How Will You Measure Your Life?" by Clayton M. Christensen). We've combed through hundreds of Harvard Business Review articles to select the most important ones to help you maximize yourself.
"Oldies But Goodies"
The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business, and author Mark Roberge has actually done it using a unique methodology that he shares with his listeners. As an MIT alum with an engineering background, Roberge challenged the conventional methods of scaling sales utilizing the metrics-driven, process-oriented lens through which he was trained to see the world.
"The worst performance of an audio book"
Is your company spending too much time on strategy development - with too little to show for it? you listen to nothing else on strategy, you should at least hear these 10 articles.
"marvelous topic and narrator"
If you listen to nothing else on leadership, you should at least hear these 10 articles (featuring "What Makes an Effective Executive", by Peter F. Drucker). We've combed through hundreds of Harvard Business Review articles on leadership and selected the most important ones to help you maximize your own and your organization's performance.
"More distinction between articles"
This is A.G. Lafley’s guidebook. Shouldn’t it be yours as well?Winning CEO A.G. Lafley is now back at the helm of consumer goods giant Procter & Gamble. If you want to know the strategy he’ll use to restore P&G to its former dominance, read this book.
"The P&G Story"
Managing people is fraught with challenges - even if you're a seasoned manager. Here's how to handle them. If you listen to nothing else on managing people, you should at least hear these 10 articles.
"repeats itself to much"
Game theory means rigorous strategic thinking. It’s the art of anticipating your opponent’s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies - from pop culture, TV, movies, sports, politics, and history - the authors show how nearly every business and personal interaction has a game-theory component to it.
"Strategic Interaction: How to Do Well on Purpose"
The missing link to long-term Lean success! Despite the fact that companies worldwide have adopted Lean production, none has sustained the same levels of excellence as Toyota. Why? Leadership. In The Toyota Way to Lean Leadership, Jeffrey Liker and Gary L. Convis, a former executive V.P. and managing officer of Toyota, help executives and senior managers get employees to refocus their efforts - from simply performing their singular function to continuously improving in collaboration across the organization.
"ONLY leaders should read, bean counters shouldn't"
The best leaders know how to communicate clearly and persuasively. How do you stack up? Leading experts such as Deborah Tannen, Jay Conger, and Nick Morgan provide the insights and advice you need.
A definitive audiobook for any CEO - first time or otherwise - of a high-growth company. While big company CEOs are usually groomed for the job for years, startup CEOs aren't - and they're often young and relatively inexperienced in business in general.
"Great Insight - Narrator almost unbearable"
Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.
"Great writing, good story, TERRIBLE narration"
Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success.
"Proctor and Gamble Saves the World!"
Most companies' change initiatives fail. Yours don't have to. If you listen to nothing else on change management, listen to these 10 articles (featuring "Leading Change" by John P. Kotter). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you spearhead change in your organization.
"Awesome researched materials to apply right now"
Change is the one constant in business, and we must adapt or face obsolescence. Yet certain challenges never go away. That's what makes this book "must hear." These are the 10 seminal articles by management's most influential experts, on topics of perennial concern to ambitious managers and leaders hungry for inspiration - and ready to run with big ideas to accelerate their own and their companies' success.
It's safe to say that nearly everyone is seeking a happier, more successful life. So then why do so few attain it? Business Secrets from the Bible proposes a new way to view and approach success—one based upon key concepts from the Bible that are actually surprisingly simple. Written especially for those seeking success in the realms of money, relationships, and spirituality, this book encourages listeners to realize their common mistakes, come to terms with them, and turn those mistakes into future triumphs.
"Ancient Jewish Wisdom, Success God's Way"
If you listen to nothing else on decision making, you should at least hear these 10 articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you and your organization make better choices and avoid common traps.
"so that's what executives talk about"
How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change.
"Great advice from an IT revolutionary"