The Peebles Principles

Tales and Tactics from an Entrepreneur's Life of Winning Deals, Succeeding in Business, and Creating a Fortune from Scratch

By: R. Donahue Peebles

Narrated by: Dion Graham, R. Donahue Peebles

Length: 5 hrs and 39 mins

Publisher's summary

Tales and Tactics From an Entrepreneur's Life of Winning Deals, Succeedinng in Business, and Creating a Fortune from Scratch

At the tender age of 19, Donahue Peebles entered the business jungle with no resources beyond his native smarts, a decent education, and a powerful drive to succeed. Seven years later, he became a multimillionaire. Today, with a net worth of more than a quarter-billion dollars, he commands a real-estate empire.

How did this determined young entrepreneur achieve such spectacular success so quickly? Can others learn his secrets and emulate his accomplishments? Can you?

Part The Art of the Deal and part Why Should White Guys Have All the Fun, The Peebles Principles distills the lessons Mr. Peebles has learned on his journey from congressional page to CEO of the largest black-owned real-estate development firm in the nation. These crisp, straightforward principles can help any motivated entrepreneur go from dirt poor to filthy rich in a hurry.

Some lessons are motivational and inspirational; many are hardball business how-to's that apply in any industry and any type of transaction. Key Peebles Principles include:

•     Make your money going into the deal
•     Control of the deal is more important than cash
•     Being lucky means being ready
•     If the key doesn't fit, change the lock
•     Be a bulldog on details
•     Listen to your first instinct
•     Respond quickly to attacks
•     Find out what the other side really wants and give it to them
•     Turn vinegar into wine; setbacks are opportunities in disguise
•     Seeing value is everything
•     Be the last man standing

Colorful and detailed behind-the-scenes accounts of each transaction provide a real-world business context for each principle and show you how to apply them in practice.

©2007 R. Donahue Peebles (P)2009 Gildan Media

Enlightening and refreshing

I’m definitely sharing this with family and friends. Love the wisdom and straightforward advice that Mr. Pebbles offers.

Best book ever

Amazing book!!! Was a great book on real estate and development. Learn a lot and expanded my mind.

Great Book

Thank you for all the great Gems in this book. Man the importance of relationships was all throughout this book.

Great book. Great lessons

This was a great book and was great to hear the examples of what happened during the deals and see where things are now with Mr Pebbles.

Profound story telling.

The details of these deals are relatable & the outcomes are inspirational. I got through this book in 2 days flat. Definitely going to listen again and get the hard copy.

Excellent book on affordable housing and public projects

This book really goes into the details of what you really have to do to develop public projects and affordable housing most of this information is not easy to get so as a reader I really appreciated the author being open and honest about how to put these deals together and what it takes

Best Real Estate Book

Couldn't stop. Best real estate strategy book that I've read. Thanks for your transparency.

Awesome Information

This book will cross all fields of entrepreneurial understanding, life lessons as well, how to treat people and faith in self.

Excellent book

High level real estate at its finest. Have not come across a book to this level in a long time. Thank you for sharing.

The secret to his success is not what you might think.

Great book. Listen carefully. He breaks down great points in each chapter. My favorite is the first and last chapter.