Fill the Dam Thing Up!: Building Connections

Communicating Throughout the Lifecycle of Infrastructure Projects

De: Mary Ellen Miller

Narrado por: Mary Ellen Miller APR

Duración: 1 h y 55 m

Resumen del Editor

You are a public relations professional tasked with community outreach on a major infrastructure project in crisis. You need to inform angry community members. Building goodwill with them will be essential while balancing government expectations. You must prepare project managers to go before the cameras. Where do you start? Here is your communications playbook!

In this book, Accredited Public Relations Professional Mary Ellen Miller shares her communications leadership journey on a $400-million dam project. This book is for PR professionals and project managers involved in issue management and stakeholder engagement on major infrastructure projects. "Fill the Dam Thing Up!" includes tips on scanning the environment, projecting confidence, dealing with the media, working with irate neighbors, and more. Miller weaves her crisis communications tips with stories of a once-in-a-lifetime international project set in the heart of Appalachia.

©2023 Mary Ellen Miller, APR (P)2023 Mary Ellen Miller, APR

Incredibly Helpful Insight into PR

I thought this book was excellent on story telling and providing direct / actionable advice on approaches to PR. I loved the way the author used her recent experience to highlight how to handle different situations and then the summaries connected to e dots if you didn’t already do so at the end. I’m not a PR professional but I do feel better equipped if I enter into a situation that needs careful handling and good communication after listening to this book.