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Customer Data and Privacy
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- Narrado por: Christopher Grove, Janet Metzger
- Duración: 2 h y 56 m
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Is it possible to take advantage of the benefits of data collection - and mitigate risks - for both companies and customers?
Most consumers are not very skilled at evaluating privacy risks; they're either unable to determine the cost of sharing personal data online or unaware of what they're sharing. (Doesn't everyone scroll down without reading to click "I accept"?) Without much intervention from most federal or state-level governments, companies are on their own to define what qualifies as reasonable use. In today's digital surveillance economy, there are no clear-cut best practices or guidelines. Gathering and using information can help customers - we see that in personalization and autofill of online forms. But companies must act in the best interest of their customers and treat the sensitive information users give them with the ethical care of doctors, lawyers, and financial advisers. The challenges of operating in a digital ecosystem aren't going away. Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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Historia4.5 out of 5 stars 187
What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.
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5 out of 5 stars
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Mostly notes for myself or highlights of the book
- De Gary H. en 11-16-17
De: Nicholas L. Johnson, y otros
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The Business of Platforms
- Strategy in the Age of Digital Competition, Innovation, and Power
- De: Michael A. Cusumano, Annabelle Gawer, David B. Yoffie
- Narrado por: Sean Patrick Hopkins
- Duración: 8 h y 7 m
- Versión completa
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General4.5 out of 5 stars 190
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Narración:4.5 out of 5 stars 149
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Historia4.5 out of 5 stars 149
A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.
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5 out of 5 stars
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Outside the voice it’s great!
- De Scott Janney en 01-01-21
De: Michael A. Cusumano, y otros
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Targeted
- How Technology Is Revolutionizing Advertising and the Way Companies Reach Consumers
- De: Mike Smith
- Narrado por: Michael Smith
- Duración: 7 h y 1 m
- Versión completa
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General4 out of 5 stars 96
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Narración:4 out of 5 stars 85
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Historia4 out of 5 stars 83
Far from the catchy television spots and sleek magazine spreads are the comparatively modest ads that pop up on websites and in Internet searches. But don't be fooled - online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest advertising channel in the United States. Part history, part guidebook, part prediction for the future, Targeted tells the story of the companies, individuals, and innovations driving this revolution.
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3 out of 5 stars
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Dense Language, Mediocre Narration
- De Fawn en 12-06-16
De: Mike Smith
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Big Data in Practice
- How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
- De: Bernard Marr
- Narrado por: Piers Hampton
- Duración: 7 h y 25 m
- Versión completa
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General4 out of 5 stars 68
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Narración:4 out of 5 stars 58
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Historia4 out of 5 stars 55
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective.
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2 out of 5 stars
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Good book for managers
- De Capnbody en 01-08-18
De: Bernard Marr
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Blockchain 2023 Investing
- Web 3.0 Coins, A.I., Crypto, Bitcoin, Blockchain-as-a-Service (BaaS), Buy Stocks in Blockchains Disruptive Technologies, Investment Strategies in the Future Revolution
- De: NFT Trending Crypto Art
- Narrado por: Blockchain Coach
- Duración: 5 h y 27 m
- Versión completa
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General5 out of 5 stars 30
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Narración:5 out of 5 stars 29
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Historia4.5 out of 5 stars 29
Despite the crash that happened in 2022, there are still investment opportunities in blockchain technology. In this book, you will find new information and confirm that blockchain opportunities exist in the future. You will also learn how blockchain technology will reshape the future.
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5 out of 5 stars
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I enjoyed it
- De Anonymous User en 09-22-23
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Machine, Platform, Crowd
- Harnessing Our Digital Future
- De: Erik Brynjolfsson, Andrew McAfee
- Narrado por: Jeff Cummings
- Duración: 10 h y 57 m
- Versión completa
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General4.5 out of 5 stars 1,196
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Narración:4.5 out of 5 stars 1,003
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Historia4.5 out of 5 stars 998
In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.
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5 out of 5 stars
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Both How AND Why for Techies
- De Dan Collins en 08-11-17
De: Erik Brynjolfsson, y otros
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- De: Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrado por: LJ Ganser
- Duración: 6 h y 17 m
- Versión completa
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General4 out of 5 stars 116
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Narración:4.5 out of 5 stars 101
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Historia4 out of 5 stars 101
The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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2 out of 5 stars
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No accompanying PDF?
- De Amazon Customer en 06-21-19
De: Tom Chavez, y otros
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Click Here to Kill Everybody
- Security and Survival in a Hyper-connected World
- De: Bruce Schneier
- Narrado por: Roger Wayne
- Duración: 8 h y 6 m
- Versión completa
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General4.5 out of 5 stars 334
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Narración:4.5 out of 5 stars 291
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Historia4.5 out of 5 stars 289
Everything is a computer. Ovens are computers that make things hot; refrigerators are computers that keep things cold. These computers - from home thermostats to chemical plants - are all online. All computers can be hacked. And Internet-connected computers are the most vulnerable. Forget data theft: Cutting-edge digital attackers can now crash your car, your pacemaker, and the nation’s power grid. In Click Here to Kill Everybody, renowned expert and best-selling author Bruce Schneier examines the hidden risks of this new reality.
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1 out of 5 stars
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Title is the best part of the book
- De Ener Systems en 06-16-19
De: Bruce Schneier
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Who Controls the Internet
- Illusions of a Borderless World
- De: Jack Goldsmith, Tim Wu
- Narrado por: Bob Loza
- Duración: 6 h y 24 m
- Versión completa
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General4 out of 5 stars 143
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Narración:4 out of 5 stars 77
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Historia4 out of 5 stars 76
Is the Internet erasing national borders? Who's really in control of what's happening on the Net--Internet engineers, rogue programmers, the United Nations, or powerful countries?In this provocative new book, Jack Goldsmith and Tim Wu tell the fascinating story of the Internet's challenge to governmental rule in the 1990s, and the ensuing battles with governments around the world.
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3 out of 5 stars
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Mostly delves into questions of law
- De Amazon Customer en 05-07-11
De: Jack Goldsmith, y otros
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Artificial Intelligence: 101 Things You Must Know Today About Our Future
- De: Lasse Rouhiainen
- Narrado por: Rodger Paxton
- Duración: 8 h y 17 m
- Versión completa
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General4.5 out of 5 stars 47
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Narración:4 out of 5 stars 41
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Historia4 out of 5 stars 42
Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.
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1 out of 5 stars
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Completely useless
- De Joe V en 03-29-19
De: Lasse Rouhiainen
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To Save Everything, Click Here
- The Folly of Technological Solutionism
- De: Evgeny Morozov
- Narrado por: Stephen Hoye
- Duración: 15 h y 59 m
- Versión completa
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General4 out of 5 stars 103
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Narración:4 out of 5 stars 85
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Historia4 out of 5 stars 84
In the very near future, smart “technologies and big data” will allow us to make large-scale and sophisticated interventions in politics, culture, and everyday life. Technology will allow us to solve problems in highly original ways and create new incentives to get more people to do the right thing. But how will such “solutionism” affect our society, once deeply political, moral, and irresolvable dilemmas are recast as uncontroversial and easily manageable matters of technological efficiency?
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5 out of 5 stars
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The about face shift in view I've been looking for
- De McKane en 03-18-15
De: Evgeny Morozov
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Becoming Facebook
- The 10 Challenges That Defined the Company That's Disrupting the World
- De: Mike Hoefflinger
- Narrado por: Nicholas Techosky
- Duración: 7 h y 45 m
- Versión completa
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General4 out of 5 stars 88
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Narración:4 out of 5 stars 72
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Historia4 out of 5 stars 74
Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
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3 out of 5 stars
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mainly a tribute to the success of FB
- De Anonymous User en 10-07-18
De: Mike Hoefflinger
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Matchmakers
- The New Economics of Multisided Platforms
- De: Richard Schmalensee, David S. Evans
- Narrado por: John McLain
- Duración: 6 h y 53 m
- Versión completa
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General4 out of 5 stars 402
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Narración:4.5 out of 5 stars 342
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Historia4 out of 5 stars 341
Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders.
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1 out of 5 stars
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Repetition of one business all the time !
- De Razi T. en 06-03-20
De: Richard Schmalensee, y otros
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Captive Audience
- De: Susan P. Crawford
- Narrado por: Carol Hendrickson
- Duración: 12 h y 17 m
- Versión completa
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General4 out of 5 stars 64
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Narración:4.5 out of 5 stars 54
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Historia4.5 out of 5 stars 54
Ten years ago, the United States stood at the forefront of the Internet revolution. With some of the fastest speeds and lowest prices in the world for high-speed Internet access, the nation was poised to be the global leader in the new knowledge-based economy. Today that global competitive advantage has all but vanished because of a series of government decisions and resulting monopolies that have allowed dozens of countries, including Japan and South Korea, to pass us in both speed and price of broadband.
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4 out of 5 stars
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Great info, dry delivery
- De Chase Vaughan en 02-12-16
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The Fourth Industrial Revolution
- De: Klaus Schwab
- Narrado por: Nicholas Guy Smith
- Duración: 5 h y 32 m
- Versión completa
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General4 out of 5 stars 646
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Narración:4.5 out of 5 stars 548
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Historia4 out of 5 stars 548
World-renowned economist Klaus Schwab, founder and executive chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolution, which will fundamentally alter how we live and work.
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1 out of 5 stars
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Friendly reminding : On August 15th, 1971, the dec
- De steve white en 03-24-21
De: Klaus Schwab
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The Future of the Professions
- How Technology Will Transform the Work of Human Experts
- De: Richard Susskind, Daniel Susskind
- Narrado por: John Lee
- Duración: 12 h y 39 m
- Versión completa
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General4 out of 5 stars 272
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Narración:4 out of 5 stars 225
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Historia4 out of 5 stars 224
This book predicts the decline of today's professions and describes the people and systems that will replace them. In an Internet society, according to Richard Susskind and Daniel Susskind, we will neither need nor want doctors, teachers, accountants, architects, the clergy, consultants, lawyers, and many others to work as they did in the 20th century.
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3 out of 5 stars
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I Hope It's Not All True
- De John en 05-01-16
De: Richard Susskind, y otros
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Program or Be Programmed
- Ten Commands for a Digital Age
- De: Douglas Rushkoff
- Narrado por: Douglas Rushkoff
- Duración: 3 h y 28 m
- Versión completa
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General4 out of 5 stars 158
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Narración:4.5 out of 5 stars 137
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Historia4 out of 5 stars 134
In 10 chapters, composed of 10 "commands", Rushkoff provides cyber enthusiasts and technophobes alike with the guidelines to navigate the digital new universe. In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping listeners to recognize programming as the new literacy of the digital age - and as a template through which to see beyond social conventions and power structures that have vexed us for centuries.
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3 out of 5 stars
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Good book, but with some crazy ranting
- De Bjarne en 02-05-15
De: Douglas Rushkoff
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- NKATHA
- 04-08-21
Practical
Gives reasoning behind different policy provisions as well practical and reasonable implementation options. The examples are real and current and not hypothetical.
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