Marketing

A lot has changed in 25 years. A quarter-century after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of The Tipping Point in a startling and revealing light.

This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.

Donald Miller not only deepens his teaching on how to use his seven universal story elements—he'll provide you with one of the most powerful and cutting-edge tools to help with your brand messaging efficacy and output.

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting....

A groundbreaking work of history and reportage that unveils the stranger-than-fiction world of multilevel marketing: a massive money-making scam and radical political conspiracy that has remade American society.

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them....

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople....

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels....

Word of mouth makes products, ideas, and behaviors catch on. Can you create word of mouth for your product or idea? According to Berger, you can....

While most books are a 400-page exercise in academia, we have 4 promises to make this the most actionable sales book you've ever heard of.

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels....

Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever....

What separates the world's top traders from the vast majority of unsuccessful investors? In this iconic financial classic, Jack Schwager sets out to answer this question in his interviews with superstar money-makers....

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....

Upgrade your sales process by plugging into the new power of artificial intelligence. Anthony Iannarino and Jeb Blount, the world's most prolific sales book authors and trainers, have come together to transform how you navigate the sales process by helping you plug into artificial intelligence.

For the first time, Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation....

There are few one-size-fits-all solutions in sales. Context matters. Complex sales are different from one-call closes. B2B is different than B2C. There is little black and white in the sales profession. Except for objections. There is democracy in objections....

Here is the best-selling guide that created a new game plan for marketing in high-tech industries....

Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality)....

Stop "just getting by"... Master the 80/20 rule and make more money without more work....

Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs....

Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin....

Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands in their markets by harnessing the power of developing the right content, website, sales activities, technology, and culture of performance.

New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the...

In Little Bosses Everywhere, journalist Bridget Read tells the gripping story of multilevel marketing in full for the first time, winding from sunny postwar California, where a failed salesman started a vitamin business, through the devoutly religious suburbs of Michigan, where the industry built its political influence, to stadium-size conventions where today’s top sellers preach to die-hard recruits. MLM has enriched powerful people, like the DeVos and Van Andel families, Warren Buffett, and President Donald Trump, all while eroding public institutions and the social safety net.

In his most important work to date, Ray unveils his raw and riveting testament, sharing his lessons in network marketing and how they intersect with his newfound faith and the transformative impact it has had on every aspect of his life.

In Book Yourself Solid for Creatives, bestselling author Michael Port and Joana Galvao deliver a game-changing and super-specific playbook for creative professionals seeking to fill their pipeline with dozens or hundreds of qualified leads and convert them into paying clients. The authors explain how to achieve your business goals, pack your calendar with high-value clients, and increase your top- and bottom-lines.

Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action. Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary.

Forget the fluff and get-rich-quick schemes. Hustle Smarter, Not Harder: A Practical Guide to Business Success is the brutally honest, refreshingly practical handbook for anyone serious about launching and growing a successful venture. Packed with actionable strategies and real-world examples, this book cuts through the noise and delivers the essential knowledge you need to navigate every stage of the entrepreneurial journey. From validating your idea and crafting a solid business plan to mastering marketing, sales, and customer loyalty, you'll learn how to build a sustainable business ...

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Bernays (1891-1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape. Propaganda today has a negative connotation, but Bernays uses the term in a neutral sense. Writing in the 1920s, he redefined what he called the “new propaganda” as public relations—a name that has stuck ever since.

Sie können 2x, 10x oder 100x mehr Leads bekommen, als Sie derzeit haben, ohne irgendetwas daran zu ändern, was Sie verkaufen... Dieses Buch enthält die Playbooks, die mich vom Schlafen auf dem Boden meines Fitnessstudios zum Besitzer eines Portfolios von Unternehmen gemacht haben, die in weniger als einem Jahrzehnt 200.000.000 $ pro Jahr generieren. Wollen Sie den größten Unterschied zwischen diesen beiden Zeiträumen wissen? Wie viele Leads ich bekommen habe.

Stop Shouting. Start Attracting. Discover the Quiet Power of Magnetic Marketing. If marketing has ever made you feel inauthentic, exhausted, or invisible, you’re not alone. Magnetic Marketing offers a radical shift from the noisy, pushy tactics that dominate today's business world. This isn't another book about funnels, hacks, or sales tricks. It's a quiet revolution for service providers who want to attract the right clients with ease, authenticity, and grace. Through thoughtful stories, actionable insights, and a voice that feels like a deep breath in a chaotic marketplace, Kevin ...

This book explores how small businesses can thrive in the fast-changing world of online commerce. It begins by uncovering digital opportunities that most entrepreneurs overlook. Readers learn how to break away from outdated practices that hold them back. The journey continues with practical steps to create a brand identity that truly resonates. The book demystifies technology, showing how to use it without feeling overwhelmed. It reveals ways to build genuine customer relationships that foster loyalty. Readers discover how to use data to make smarter choices and compete with industry giants...

This book is your invitation to discover the essential skills every entrepreneur needs to thrive. The journey begins with the power of big dreams and the courage to lay strong business foundations. Readers learn how to transform raw ideas into actionable strategies that fuel real growth. Financial mastery is revealed as the heartbeat of every thriving venture, guiding owners through cash flow, payments, and protection. The book explores marketing magic, showing how even the smallest business can reach a global audience. Social media becomes a daily superpower, helping owners connect and ...

Unlock the Secret to Attracting Affluent Clients—Without Chasing, Discounting, or Playing the Mass-Market Game. Affluent clients aren’t buying what everyone else is. They crave experiences, relationships, and brands that feel like they were built just for them. In The Power of Exclusivity, top affluent marketing strategist Mark Satterfield reveals how to create prestige, scarcity, and allure around your services—so elite clients come to you, not the other way around. Inside, you’ll discover: How to craft a brand that signals status and trust to the ultra-wealthy Real-world ...

En El Libro Secreto de la Propaganda , Alejandro Llantada explora las poderosas técnicas detrás de los mensajes que mueven masas y transforman sociedades. Desde líderes políticos hasta marcas icónicas, quienes han alcanzado el éxito duradero lo han hecho siguiendo principios fundamentales que ahora puedes descubrir. No importa si cuentas con millones de dólares como los partidos políticos o apenas una idea y una hoja en blanco como Lenin o Lutero: el poder de la propaganda está al alcance de cualquiera que se atreva a dominarlo.

Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels. It includes emerging best practices on how AI is transforming the limits of personalized experiences and offers practical guidance eon how to establish a scalable personalization structure that fits your organization along with a clear, repeatable process that you can implement right away.

How to Market Like Trump, Dominate Your Niche, and Build a Business That Can’t Be Ignored MAGA Marketing Secrets is not a political rant. It’s a tactical, boots-on-the-ground guide to dominating your market, growing your tribe, and controlling the conversation. This book reveals 47 hard-hitting hacks that translate those tactics into real-world business growth – for entrepreneurs, coaches, consultants, creators, and bold brands ready to stand out and scale up. Inside, you’ll discover how to: Craft messaging that sticks and spreads like wildfire Turn haters into free publicity (and ...

Are you ready to embrace Kingdom entrepreneurship and unlock true success in both ministry and the marketplace? Made for More equips you with practical tools, Christian success principles, and biblical business strategies to help you build wealth, expand your influence, and live with divine purpose. This powerful Christian business book blends faith and business, offering a roadmap to navigate challenges, seize opportunities, and align your life with God’s divine plan.

Unlock the Power of AI to Dominate Social Media and Grow Your Brand. Are you struggling to build an audience, increase engagement, or generate sales through social media? Do you feel overwhelmed by constantly changing algorithms, content trends, and the pressure to stay relevant? What if you could automate and optimize your strategy using Artificial Intelligence (AI)? In Social Media Marketing for Beginners 2025, renowned digital marketing expert Maxwell Cyberstein reveals cutting-edge AI-driven strategies that will transform your online presence.

Thematisch geht es in diesem Buch neben der Kommunikation auch um die Beschreibung des Geschäftsprozesses im Network Marketing. Wörter können entweder überzeugen oder im Geiste des Empfängers verblassen. Oder anders ausgedrückt: Kommunikation ist wie ein Dosenöffner. Sobald du weißt, wie der funktioniert, kannst du jede Dose öffnen! Hier wird beschrieben, wie du Interessenten findest und anschließend am besten einlädst. Wie wäre es, wenn du einfache Formulierungen zur Hand hättest, die dir dazu verhelfen, dass du Interessenten wie am Fließband generierst?

What if you could send emails that people actually want to open, read, and act on? What if your email list became your most powerful revenue-generating asset-working for you 24/7, even while you sleep? Welcome to Email Marketing Masterclass, the definitive guide to mastering email campaigns that convert. Whether you're a business owner, entrepreneur, or marketer, this book will show you step-by-step how to craft compelling emails, automate your outreach, and scale your results like the pros.

Professionally committed to helping people, families, and communities improve their well-being and handle different social concerns in social work. Rooted in ideas of social justice, equality, and human rights, social work is vital in helping individuals meet the difficult problems they encounter in their daily lives. To help individuals in need, this multidisciplinary area combines ideas from public policy, sociology, and psychology among other disciplines.

The 30 sales closing techniques outlined in this audiobook provide a comprehensive approach to persuading customers based on psychology, logic, and emotional appeal.

Unlock the secrets to mastering modern marketing with Strategic Influence. Dive into a practical exploration of the latest strategies that are transforming the business landscape. From the digital frontier to the analytics powerhouse, this book guides you through essential skills needed to captivate audiences and build lasting brand loyalty.

Are you ready to unlock the power of artificial intelligence and revolutionize your writing process? Whether you're a blogger, author, marketer, or entrepreneur, AI Writing Secrets provides the ultimate roadmap to harnessing AI for faster, smarter, and more engaging content creation.

This comprehensive guide offers essential insights and actionable strategies to elevate your entrepreneurial ambitions. You will discover how to establish a clear vision, define your goals, conduct thorough market research, develop a business plan, and navigate the essentials of legal and financial management.

Launch Your Business with Confidence: The Ultimate Entrepreneur’s GuideINC. The Entrepreneur’s Playbook: Essential Strategies to Launch a Successful Business by Daniel Delisle, narrated by Sonny Swinhart and published by AMZ Book Publishing Services, is the definitive roadmap for aspiring entrepreneurs ready to turn their vision into reality. Packed with actionable strategies, real-world case studies, and hard-won wisdom, this audiobook is your mentor-in-audio for navigating the highs and lows of entrepreneurship.

A Beginner's Guide to Content Marketing demystifies modern marketing essentials. Learn to create authentic, engaging content that drives results. This audiobook covers everything from crafting compelling blogs and impactful videos to mastering email campaigns and building meaningful audience connections.