Strategic Communication

In today’s fast-paced environment, the speed at which communication travels and the resounding calls for police accountability demonstrate a need for purposeful communications embedded in a strategic mindset. When done right, strategic communication can increase transparency, build trust, and encourage active community participation. Chief Cook has distilled over thirty years of experience into timely lessons filled with practical solutions you can begin implementing right away.

Surrounded by incompetence? Feeling like you’re trapped in a never-ending meeting with clueless coworkers? Welcome to the survival guide you didn’t know you desperately needed. For anyone navigating today’s chaotic workplace filled with baffling decisions, endless meetings, and maddening mediocrity, How to Work with Stupid People offers a practical, witty, and research-backed blueprint to protect your sanity — and your career. Drawing on 30 years of experience inside corporate madhouses, JS Paxton unpacks the psychology of irrational behavior and gives you tactical strategies to ...

A myth-shattering exposé of America’s nuclear weapons. Famed investigative journalist Eric Schlosser digs deep to uncover secrets about the management of America’s nuclear arsenal. A groundbreaking account of accidents, near misses, extraordinary heroism, and technological breakthroughs...

Your life is full of experiences that can teach principles, lead teams, and inspire action. But instead of tapping into these experiences, you use facts, numbers, and reasoning - numbing your audiences into a coma. Whether you’re a speaker, leader, teacher, coach, or anyone else who needs to instruct and inspire, this audiobook is for you.

The second edition of The Consulting Bible remains the most comprehensive and practical guide to the consulting profession, from launch to high growth, from marketing to implementation. Legendary consultant, speaker, and best-selling author Alan Weiss shows you how to create an independent or boutique consulting practice and take it to seven-figure success.

Why read this strategy book? Understand business from a strategic perspective. Senior executives routinely share and discuss strategy with marketing directors, operations chiefs, and other direct reports. But how much do those managers really understand about strategic thinking, planning, implementation, and measurement? A recent investigation into this question concluded most managers don't understand enough about strategy to be useful. Asked to take a basic strategy exam—a test that any CEO or senior manager should easily ace—a representative sample of U.S. managers from C-level ...

Public Relations is an industry that moves at lightning pace. Few sectors hold responsibility for such a broad remit; from managing reputation to crisis communications, from creating content for multiple channels to supporting the sales team. This book calls on practitioners to make a choice: Hasty, predictable campaigns that tick boxes but never truly exceed expectations, or a more considered approach that accounts for a fully integrated strategic process. What does the book cover: Chapter 1: A brief look at the Barcelona Principles 2.0, and what the 2016 news cycle means for the future of...

The Art and Science of Executive Storytelling: How Strategic Storytelling Inspires Trust, Elevates Leadership, and Drives Business Growth. In a world driven by data and saturated with information, stories are what truly move people. Transform ordinary communication into extraordinary influence. Apply neuroscience to engage, persuade, and inspire. Build trust and loyalty through authentic vulnerability. Adapt your stories across platforms—from boardrooms to digital media. Leave a legacy that extends far beyond your metrics. In The Art and Science of Executive Storytelling, author and ...

To communicate effectively, you don’t need drama, and you definitely don’t need charisma. What you need is a thoughtful process to make choices that serve your audience and communication objective. It may not be entertaining, but it is always productive.

Leaders rely on business people to see the big picture and get things done. They want mindset and mojo, all in one! The problem is that all business people aren’t wired that way, and that’s where The Business Acumen Handbook comes in. The main idea behind The Business Acumen Handbook is to help managers understand the pillars of their company’s business, and to operate more effectively and efficiently. After reading this book, you'll be able to: Understand and apply the dimensions of business acumen that focus on people, processes, projects, and products so that you can see the “big...

Communication isn’t just something you do after finishing work — it is the work itself. In Strategic Communication Mastery, Dr. Charles Omole provides leaders, entrepreneurs, professionals, politicians, and changemakers with a clear, practical framework to guide people from attention to alignment and then to action. At the heart of the book are seven powerful levels of communication—speaking TO, FOR, AT, THROUGH, WITH, AROUND, and IN people—showing you how to select the right approach for each moment. You’ll learn when to be direct and decisive, when to represent others, how to ...

Psychology of Power: The Neuroscience of Gaining Influence, Commanding Respect, and Winning Any Negotiation by Abhijeet Sarkar, CEO & Founder, Synaptic AI Lab Unlock the Hidden Code of Influence and Master Any Room You Enter. Have you ever felt invisible in a crucial meeting? Faltered in a high-stakes negotiation? Or struggled to command the respect you know you deserve? The problem isn't your ideas or your ambition. It's that you're playing a game without knowing the rules. The old models of power—based on dominance, status, and aggression—are outdated. The real source of influence ...

International bestselling author of The First 90 Days Michael D. Watkins presents an actionable new framework to help aspiring leaders learn to think strategically—a set of skills more necessary than ever in a world of constant change. Pattern recognition. Systems perspective. Mental agility...

_____________ Includes 10 Free Bonuses To many people, strategic planning is something meant only for big businesses, but it is equally applicable to small and medium businesses. Strategic planning is matching the strengths of your business to available opportunities. This guide will walk you step by step through all the essential phases of developing a results driven strategic plan. The book is packed with guides, worksheets and checklists that make it easy to apply all that knowledge to your business. Here's what’s in the book: * The Need for a Strategic Plan * How to Create a Mission ...

Think Smarter, Act Better: Master the Logic of Technical Success In the rapidly shifting landscape, technical skills get you the job, but your critical thinking skills build your career. The ability to solve a problem is only half the battle. The real competitive advantage lies in how you think: how you deconstruct wicked problems, how you navigate systemic uncertainty, and how you communicate complex logic to stakeholders who don't speak your technical language. Think Smarter, Act Better is a tactical manual designed to strip away the soft skill fluff and replace it with a high-performance...

Gain Insights To Exceptional Leadership Communication In a world where effective leadership is synonymous with clear communication, Voice of a Leader: Enhancing Your Communication Skills For Success emerges as the quintessential guide for mastering the art of influence and expression. This book equips current and aspiring leaders with the strategies they need to communicate effectively in any professional scenario. Inside, You'll Discover: The Art of Communication in Leadership: Understand the pivotal role communication plays in leadership, and how you can leverage it to your advantage. ...

This international bestseller, with more than 5 million copies sold, offers a field-tested approach to high-stakes negotiations—whether in the boardroom, in your community, or at home. Life is a series of negotiations, and negotiation is at the heart of collaboration—whether you are a...

If you are a networker, thinking about (or being thrusted into) becoming one, this is a must listen mini-book that will serve as an “owner’s manual” for you. This information-packed mini-book will shed light on concepts and real-world examples that most college business courses simply cannot provide.

Own five of history's most influential books on strategy, power, war, and leadership in one complete audiobook. Together, these timeless classics have shaped the thinking of military commanders, political leaders, entrepreneurs, executives, and strategists for centuries. Their lessons extend far beyond the battlefield, offering enduring insights into leadership, negotiation, competition, preparation, decision making, and understanding human nature.

Your projects, programs, and career turn on the difference between "no" and "yes". Yet selling ideas, especially the kinds of ideas that make organizations work, is a skill shrouded in mystery. Part emotional intelligence, part politics, part rhetoric, and part psychology, selling ideas is not like tricking someone out of his money. It's about helping others to see things your way: engaging their minds and imaginations.