Racing Business

Joe Gibbs is the only coach in history who has won prestigious championships in two world-class sports: NFL's Super Bowl and NASCAR's Winston Cup. A proven winner in motivating himself and others to succeed, the former Washington Redskins coach and current NASCAR team owner reveals the keys to success in Racing to Win. Through fascinating inside stories about stock car racing and football, Gibbs candidly admits his own mistakes and shares the life lessons he's learned.

Through immersive and intimate reporting, When the Heavens Went on Sale reveals the spectacular chaos of the new business of space, and what happens when the idealistic, ambitious minds of Silicon Valley turn their unbridled vision toward the limitless expanse of the stars. This is the tale of technology’s most pressing and controversial revolution, as told through fascinating characters chasing unimaginable stakes in the race to space.

In NASCAR, as in life, the difference between winning and losing often comes down to being in the right place at the right time and making the most of every opportunity. Nobody understands that better than Dave Alpern. Dave started his career as an unpaid intern selling T-shirts for the newly formed Joe Gibbs Racing team. Nearly three decades later, he’s now the president of JGR, a multimillion-dollar elite, record-setting racing team with more than 500 employees. In Taking the Lead, Dave shares the wisdom he’s learned along the way.

In 2008, Elon Musk's SpaceX became the first private company to build a low-cost rocket that could reach orbit. Suddenly Silicon Valley, not NASA, was the epicentre of the new Space Age. Start-ups and investors began to realise that the heavens - ungoverned and unregulated - were open for business. When the Heavens Went on Sale tells the remarkable, unfolding story of this frenzied race to control access to outer space. Ashlee Vance follows four pioneering companies - Astra, Firefly, Planet Labs and Rocket Lab - as they attempt to launch thousands of low-cost rockets and satellites into orbit.

Life comes at you fast when you’re traveling 180 miles per hour. For Ted Giovanis, it’s also where you can learn the most valuable lessons. In forty-eight accessible and inspiring chapters, he shares the experience he’s gained since starting an auto racing career at age forty-six, a ride of three decades that is still in overdrive. He shows you how the tools of racing and the teamwork within it are applicable to life and business.

Learn how you can apply motorsports branding lessons to your business or your race team. Filled with practical, real-world tips to help you build your brand and achieve your goals. In this book, you’ll learn how you can use branding to give your team or your business “the look” all while keeping within a grassroots-sized budget. Fritz Wilke, Fortune 500 marketer and longtime front-runner in the Sports Car Club of America’s top amateur road racing series, shares his insights on building brands into powerful marketing tools to attract customers and sponsorship.

WINNING is more than just raw talent. Jeff Harrison observed that every winner shared three principles; now, he's on a mission to share this knowledge. While racing provided the backdrop for developing the WINNING FORMULA, its power is universal. WINNING FORMULA unlocks the secrets behind why some people continuously succeed, whether in sports, business, or entertainment. The same three principles drive all winners; this book will reveal them to you. You'll discover how to focus your energy to Power Up these principles and learn from those who’ve mastered the WINNING FORMULA.

La idea de este libro es ir más allá de ser un simple manual de Compliance, ya que debe funcionar en distintos niveles. Los recién llegados y los expertos pueden aprender sobre los diversos aspectos para crear un sistema eficaz de Ética y Compliance.