Innovation Theory

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

FROM CHAPT 1: It has been shown recently in my work that golden ages have followed a particular path of inheritance from the Chinese concept of the dead ancestor and the venerated family member. Within Europe, Chinese knowledge was regarded with suspicion, and the concepts were treated as superstitions which had the power of philosophy. Religions converted the same dichotomy in the West into a division between the abstract and the material. Most of this text is a meaningful, exceedingly well-written, and systematic exposition on the concepts of exponential knowledge and exponential ...

This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline. It clearly explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Peter Drucker, the most influential and widely-read thinker and writer on modern organizations, gives us a superbly practical book that explains what established businesses, public service institutions, and new ventures have to know, have to learn, and have to do in today's economy and marketplace.

Seeing What's Next is a framework for predicting industry winners and losers. Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data, and can lead to costly errors in judgment. Internationally renowned innovation expert Clayton M. Christensen and his research partners, Scott D. Anthony and Erik A. Roth, present this guide for predicting outcomes in the evolution of any industry.

How will artificial intelligence affect crime, war, justice, jobs, society, and our very sense of being human? The rise of AI has the potential to transform our future more than any other technology - and there's nobody better qualified or situated to explore that future than Max Tegmark, an MIT professor who's helped mainstream research on how to keep AI beneficial.

Are you a leader feeling the pressure of the AI revolution but unsure where to begin? You're not alone. Many executives experience a mix of FOMO and uncertainty about artificial intelligence—knowing it's essential but overwhelmed by the complexity and jargon. Now available as an audiobook, this guide is your ultimate roadmap to breaking through those barriers and confidently leveraging AI to fuel your success—all delivered in a clear and engaging narration designed to make learning effortless and enjoyable. This guide breaks down the complexities of AI into bite-sized pieces.

Innovation is the main event of the modern age, the reason we experience both dramatic improvements in our living standards and unsettling changes in our society. Forget short-term symptoms like Donald Trump and Brexit, it is innovation itself that explains them and that will itself shape the 21st century for good and ill. Yet innovation remains a mysterious process, poorly understood by policy makers and businessmen, hard to summon into existence to order, yet inevitable and inexorable when it does happen.

Are you ready to rethink what it means to be “smart”? Understanding Howard Gardner is your complete, beginner-friendly guide to one of the most influential psychological theories of the modern era—the Theory of Multiple Intelligences. Developed by Harvard psychologist Howard Gardner, this revolutionary framework transformed the way we think about intelligence, learning styles, and human potential. In this in-depth and engaging guide, you’ll explore all nine intelligences—from linguistic and logical to interpersonal, intrapersonal, naturalistic, and beyond. Discover how each ...

In the new edition of this fascinating book, a book that has appeared on MSNBC, CNBC, Slashdot.org, Lifehacker.com and in the New York Times, best-selling author Scott Berkun pulls the best lessons from the history of innovation, including the recent software and web age, to reveal powerful and surprising truths about how ideas become successful innovations - truths people can easily apply to the challenges of today.

From Oxford's leading AI researcher comes a fun and accessible tour through the history and future of one of the most cutting edge and misunderstood field in science: artificial intelligence.

Under the aegis of machine learning in our data-driven machine age, computers are programming themselves and learning about - and solving - an extraordinary range of problems, from the mundane to the most daunting. Today it is machine learning programs that enable Amazon and Netflix to predict what users will like, Apple to power Siri's ability to understand voices, and Google to pilot cars.

Frustrated by the high costs and difficulty of accepting credit card payments, McKelvey joined his friend Jack Dorsey (the cofounder of Twitter) to launch Square, a startup that would enable small merchants to accept credit card payments on their mobile phones. The Innovation Stack is a thrilling business narrative that's much bigger than the story of Square. It is an irreverent first-person look inside the world of entrepreneurship, and a call to action for all of us to find the entrepreneur within ourselves and identify and fix unsolved problems - one crazy idea at a time.

The rise of China's tech companies and intense competition from the sector is just beginning. This will present an ongoing management and strategy challenge for companies for many years to come. Tech Titans of China is the go-to-guide for companies (and those interested in competition from China) seeking to understand China's grand tech ambitions, who the players are, and what their strategy is. Fannin, an expert on China, is an internationally recognized journalist, author, and speaker. In this book, she provides listeners with the ammunition they need to prepare and compete.

A New York Times Magazine writer explores the Next Big Thing in tech - the impending revolution in voice recognition - and shows how it will upend Silicon Valley and transform how we use computers, the Web, and much more. Every decade or so brings a seismic shift in how people interact with tech, from the PC to the internet to the smartphone. James Vlahos shows that we are on the cusp of the next shift: to voice computing. Siri and Alexa are early forms of this technology, but soon we may talk as fluently with our phones, appliances, cars, etc. as we do with any human.

Great leaders of innovation know that creativity is not enough. They succeed not only on the basis of their ideas, but because they have the vision, reputation, and networks to win the backing needed to commercialize them. It turns out that this quality - called "innovation capital" - is measurably more important for innovation than just being creative. The authors have spent decades studying how people get great ideas (the subject of The Innovator's DNA) and how people test and develop those ideas (explored in The Innovator's Method).

Understanding that the psychological well-being of individuals is inextricably linked to the health of their communities, environments, and cultures, the authors propose a radical interdisciplinary reorientation of psychology to create participatory and dialogical spaces for critical understanding and creative restoration.

What do people and businesses need to know about the realities of innovating in order to develop products successfully? Lorraine Marchand—a seasoned practitioner who has guided Fortune 500 companies and start-ups on developing and launching new ideas—lays out a step-by-step framework for spurring success. She shares her eight laws of innovation, a formula for driving significant and lasting transformation in any organization. Marchand emphasizes the frame of mind needed to spark the innovation process.

AI & Innovation is a timely, essential book for business leaders, innovation and strategy managers, and executives seeking state-of-the-art guidance on AI and proven best practices for implementation.

Integrating AI into your business is key to your success… and if you don’t start incorporating it now, you’re going to be left behind. No matter what your experience or understanding is right now, you can harness the power of AI in your business… All you need is a strong foundation to build from – and you’re about to get everything you need to know to create it.

Are you curious about how AI is transforming the world around you? The Complete Beginner's Guide to AI breaks down complex topics into easy-to-understand language. This book is designed to make the fascinating world of AI accessible and relatable to everyone, regardless of your technical expertise. Learn what AI is and how it has evolved with terms and concepts explained in plain, everyday language. Discover the AI technologies already woven into your daily life, sometimes in unexpected places. Explore AI's profound impact on various industries.