Brain Storytelling

Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.

In this book, Professor Russell James shows how the latest research findings can help you tell better stories that raise more money. You’ll learn what words and phrases to use – and what to avoid. You’ll see how to improve your fundraising results using the latest findings from neuroscience, psychology, and behavioral economics along with ancient principals from the art of storytelling. Whether you want more donors or larger gifts, this book will help by showing the underlying principles and practical tactics that will motivate donors and bring more money to your cause. 1 At the heart...

Unleash Your Public Speaking Confidence: Turn Fear Into Power, Influence, and Impact

Do your palms sweat at the thought of public speaking? Does fear of judgment hold you back from commanding the room with ease? You’re not alone. Many ambitious professionals face these challenges, but within you lies the potential to captivate any audience confidently. Public Speaking Mastery is your ultimate guide to transform nerves into presence, anxiety into authenticity, and storytelling into influence.

Humorist Mike Farragher grew up Irish, Catholic, and guilty in the swamps of Hudson County, New Jersey. These humorous essays, read by the author, provide a side-splitting, sweet, and sometimes salty take on life, spirituality, parenting, and Celtic heritage. Tune in for a whiplash ride through the Irish American psyche!

Have you ever wondered how long it takes to digest chewing gum? What hiccups are for? Whether it's safe to fly with breast implants? Taking in everything from the outrageous (yes, Hitler was addicted to crystal meth) to the eye-watering (such as the renowned surgeon who accidentally cut off his patient's left testicle) to the downright disgusting (like the cure for toothache used by the Egyptians involving dead mouse paste), this book proves that medical science is not for the faint-hearted, lily-livered, or weak-stomached!

Every aspect of human behaviour is part of a story – by understanding the stories, you can understand life itself. Read by the author, Ben Ambridge. 'Fascinating, entertaining and deeply smart' – Will Storr, bestselling author of The Status Game Wars, pandemics, Brexit, Elon Musk, the...