Showing results by author "Regis McKenna"

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    • Real-Time Marketing

    • By: Regis McKenna
    • Narrated by: Regis McKenna
    • Length: 57 mins
    • Original Recording
    • Overall
      4 out of 5 stars 6
    • Performance
      3 out of 5 stars 1
    • Story
      3 out of 5 stars 1

    Technology is leading to rapid, all-encompassing changes in the modern business environment by introducing such a diversity of products that "choice" has become more important than "brand", according to Regis McKenna. He discusses the impact of real-time technology on the way we compete, live, work, learn, and even play.

    • out of 5 stars
    • Old Ideas

    • By Marcos Henrique Faco on 03-31-07

    Regular price: $4.95

    • Real Time

    • Preparing for the Age of the Never Satisfied Customer
    • By: Regis McKenna
    • Narrated by: uncredited
    • Length: 4 hrs and 5 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 10
    • Performance
      3.5 out of 5 stars 2
    • Story
      4.5 out of 5 stars 2

    Are you ready for the age of the never satisfied customer? McKenna explains how to manage companies in the "real time" world, drawing upon his experience as an entrepreneur and his work with over 300 start-ups.

    • 3 out of 5 stars
    • Sound quality is poor

    • By Arif Setiawan on 07-23-16
    • Preparing for the Age of the Never Satisfied Customer
    • By: Regis McKenna
    • Narrated by: uncredited
    • Length: 4 hrs and 5 mins
    • Release date: 12-16-99
    • 3.5 out of 5 stars 10 ratings

    Regular price: $15.37