Showing results by author "Pete Blackshaw"
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Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000
- By: Pete Blackshaw
- Narrated by: Lloyd James
- Length: 5 hrs and 17 mins
In today's Internet-driven world, customers have more power than ever. Through what interactive marketing expert Pete Blackshaw calls "consumer-generated media" - blogs, social networking pages, message boards, product review sites - even a single disgruntled customer can broadcast his complaints to an audience of millions.
Same old same old
- By Andrew on 03-11-10
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Regular price: $17.49